About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand Sariayu Martha Tilaar for the first time. In 1986, the company built a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate (Pulo Kambing Factory).

What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a â€œhome brand merkâ€, from which the name NET â€“ I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

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With Petra Christian University, Martha Tilaar Group & Friends Encourage the Emergence of Indonesian Beautypreneurs

News
20 October 2025

Petra Christian University (Petra CU) became the ninth campus visited by Martha Tilaar Group & Friends as part of the Glow Economy: Beautypreneurs Take the Lead Road Show (10/17). Held in the Auditorium of Building Q, 4th Floor, Petra Christian University, Surabaya, the talk show, themed "Together with Brand Founders, Ignite Your Spirit, Turn Passion into Real Action," featured four speakers: Bryan Tilaar, CIC (President Director of PT Martina Berto Tbk), Titania Fairuskha (Raine Beauty), Muhammad Emyranza (Smith Men Supply), and R.R. Retno Ardianti, Ph.D. (Vice Head of Doctoral Program and Management at Petra CU).

PT Martina Berto Tbk Receives RINTEK Award 2025 from the Ministry of Industry

News
19 September 2025

Martha Tilaar Group, through one of its business units, PT Martina Berto Tbk, recently received the 2025 Industrial Technology Pioneer Award (RINTEK), initiated by the Industrial Services Policy and Standardization Agency (BSKJI) of the Ministry of Industry (Kemenperin). After receiving this award five times, this year PT Martina Berto Tbk received the award in the Manufacturing Industry Product category.

Martha Tilaar Group Implements CSR through Mangrove Planting in the PIK Mangrove Ecotourism Area

News
12 September 2025

Jakarta (12/9) — As a manifestation of its commitment to sustainability and environmental preservation, Martha Tilaar Group, through one of its cosmetic brands under PT Martina Berto Tbk, namely Sariayu, recently held a mangrove planting activity in the PIK Mangrove Ecotourism Area, North Jakarta. This activity is also part of Martha Tilaar Group's Beauty Green pillar which was held as a form of Corporate Social Responsibility (CSR) in order to commemorate Martha Tilaar Group's 55th anniversary.

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