Resource Optimization Strategies

Too often, I’ve been in a meeting where everyone agreed collaboration was essential—yet when it came to execution, things stalled. Silos persisted, friction rose, and progress felt painfully slow. A recent Harvard Business Review article highlights a frustrating truth: even the best-intentioned leaders struggle to work across functions. Why? Because traditional leadership development focuses on vertical leadership (managing teams) rather than lateral leadership (influencing peers across the business). The best cross-functional leaders operate differently. They don’t just lead their teams—they master LATERAL AGILITY: the ability to move side to side, collaborate effectively, and drive results without authority. The article suggests three strategies on how to do this: (1) Think Enterprise-First. Instead of fighting for their department, top leaders prioritize company-wide success. They ask: “What does the business need from our collaboration?” rather than “How does this benefit my team?” (2) Use "Paradoxical Questions" to Avoid Stalemates. Instead of arguing over priorities, they find a way to win together by asking: “How can we achieve my objective AND help you meet yours?” This shifts the conversation from turf battles to solutions. (3) “Make Purple” Instead of Pushing a Plan. One leader in the article put it best: “I bring red, you bring blue, and together we create purple.” The best collaborators don’t show up with a fully baked plan—they co-create with others to build trust and alignment. In my research, I’ve found that curiosity is so helpful in breaking down silos. Leaders who ask more questions—genuinely, not just performatively—build deeper trust, uncover hidden constraints, and unlock creative solutions. - Instead of assuming resistance, ask: “What constraints are you facing?” - Instead of pushing a plan, ask: “How might we build this together?” - Instead of guarding your function’s priorities, ask: “What’s the bigger picture we’re missing?” Great collaboration isn’t about power—it’s about perspective. And the leaders who master it create workplaces where innovation thrives. Which of these strategies resonates with you most? #collaboration #leadership #learning #skills https://lnkd.in/esC4cfjS

“Our budget was slashed again,” exclaimed a frustrated CMO from a $75mil SaaS company. “The remaining staff is depressed, and those who can are jumping ship--anyone have any ideas for me?” the CMO asked. And so began another CMO Huddle in the “hidden recession” of 2024. Before breaking down the potential solutions to this common challenge for many B2B CMOs, let’s reflect on the economic realities our recent research revealed: ⚡ 69% of B2B marketing leaders believe their industry is in a recession ⚡ 50% noted their company experienced layoffs ⚡ 69% were asked to do more with less budget ⚡ 76% are experiencing more pressure to deliver pipeline results [Note: The complete report will be released on 6/18/24. Ping me for a copy.] Now let’s tackle this CMO’s leadership challenge after layoffs and budget cuts. Most of the time, layoffs do not end up with the optimal mix of talent based on the reduced budget. Sure, you eliminated some weak performers. That’s always helpful. But the critical question is, given your new budget, do you have the right mix of talent? If you had started from scratch, is this the team you would have put in place? Rather than fretting about staffers jumping ship, think of that as an opportunity to right-size and rebuild with a team unburdened by what happened before. Look for “utility players” eager to tackle multiple roles and “Impact Players” as outlined in Liz Wiseman’s great book. These more flexible individuals will be invaluable as you look to stretch every penny. Now, on to allocating your smaller budget. The biggest mistake you can make is to cut each area equally. Instead, take a step back. Restart your strategic process. The budget will follow. A smaller budget requires more focus. First, your smaller staff won’t be able to cover the same ground they did before. Second, your overall reach is likely to drop or your dollars will be spread too thin to make an impact. But again, you need to tackle your go-to-market strategy before deciding on budget allocation. Here are some questions to help drive a more focused strategy: 🐧 Can you eliminate one or more products/services in your portfolio?   🐧 Can you drop a vertical market or two or refine your ICP? 🐧 Can you fixate on one vulnerable competitor and win more of those deals? 🐧 Can you reposition your product/service to make it more appealing to a specific target? 🐧 Can we adopt a more distinctive personality to help us cut through?  This exercise is about differentiation. Narrowing the target and finding your unique position, your most compelling point of difference. Once you have this, allocating your reduced marketing budget will almost be fun. Ultimately, a budget cut is a leadership opportunity for CMOs. Force the big-picture discussion. Remind your leadership team, “We can’t keep doing what we did before with fewer resources and expect better results.”  You can also promise them that a tighter strategy is the fastest path to innovation. 

Cloud computing infrastructure costs represent a significant portion of expenditure for many tech companies, making it crucial to optimize efficiency to enhance the bottom line. This blog, written by the Data Team from HelloFresh, shares their journey toward optimizing their cloud computing services through a data-driven approach. The journey can be broken down into the following steps: -- Problem Identification: The team noticed a significant cost disparity, with one cluster incurring more than five times the expenses compared to the second-largest cost contributor. This discrepancy raised concerns about cost efficiency. -- In-Depth Analysis: The team delved deeper and pinpointed a specific service in Grafana (an operational dashboard) as the primary culprit. This service required frequent refreshes around the clock to support operational needs. Upon closer inspection, it became apparent that most of these queries were relatively small in size. -- Proposed Resolution: Recognizing the need to strike a balance between reducing warehouse size and minimizing the impact on business operations, the team developed a testing package in Python to simulate real-world scenarios to evaluate the business impact of varying warehouse sizes -- Outcome: Ultimately, insights suggested a clear action: downsizing the warehouse from "medium" to "small." This led to a 30% reduction in costs for the outlier warehouse, with minimal disruption to business operations. Quick Takeaway: In today's business landscape, decision-making often involves trade-offs.  By embracing a data-driven approach, organizations can navigate these trade-offs with greater efficiency and efficacy, ultimately fostering improved business outcomes. #analytics #insights #datadriven #decisionmaking #datascience #infrastructure #optimization https://lnkd.in/gubswv8k

Are you struggling to make money in your business? One of the fastest ways to turn the corner is to cut costs. Here are 7 ways to cut costs: 1) Conduct a cost audit The word audit makes chills go up my back. Going through an audit stinks. But this is a different type of audit. Do a thorough review of your expenses to identify areas where you can reduce costs without too much impact on the business. 1. Pull 12 months of transactions 2. Label them: - Fixed or variable - Essential or non-essential 3. Identify subscriptions or recurring charges 4. Group them into 3 buckets: cut, review, or keep 2) Optimize operational efficiencies Easy to say right? Do these 3 things: 1. Incentivize your staff 2. Bring in an outside expert in automation and/or processes 3. Create a process flow diagram for your major processes and look for areas of improvement Work with your team on the review items to decide which to cut. 3) Adjust employee authorizations Revisit who you’ve authorized to do what and spot-check employee spending. This keeps employees accountable. Yes, give employees authorization to make decisions, but only when you have the proper structures in place. 4) Outsource Non-Core Activities You can’t be an expert in everything. Outsource activities like accounting, IT, marketing, and HR. Each requires immersion to become great, so let the pros handle it. 5) Re-negotiate contracts Build a relationship and understand the other businesses' needs. Share yours as well, then look for areas of mutual benefit. Just asking “we need to lower cost by 10%; how can we make that happen?” can open up the floodgates. 6) Leverage technology Consider what can be: 1. automated 2. move to the cloud 3. made more efficient Tech can be expensive up front, but often you’re saving in time or error reduction. Don’t pinch pennies while your team spends hours weekly on workarounds. 7) Setup a regular review Regularly reviewing costs, softwares, and processes is a great way to stay on top of your costs. This creates a culture of accountability. This often slips when people get busy, so make sure it’s a priority and stays on the schedule. Cost-cutting should be a temporary thing. A constant focus on cutting cost is going to sow doubt among your team. Cost reduction is a great first lever, but it should never be the only measure. Thank you for reading! This was originally in my newsletter, where I share business finance tips for 40k SMB owners each week. Subscribe here: https://lnkd.in/gVigaTwi

A common partnership snafu is that companies want partnership success, but don’t provide the resources to get there. I heard of a case where a whole marketing team quit, the partnerships team was given no marketing support, and they didn't yet have an integration with product -- and yet, the CEO expected the partnership strategy to deliver instant revenue. Wild. But not uncommon. Partnerships can't thrive in a vacuum. They need cross-functional support—marketing, product integration, sales enablement—all aligned to succeed. Before you set revenue targets for your partnerships, ask yourself: Do we have the resources to support them? If the answer is no, you have to help your leadership teams to reconsider their expectations. To help create the cross-functional support needed for partnerships to thrive, here are four strategies: 1. Involve Cross-Functional Leaders from the Very Beginning Bring key leaders from marketing, sales, and product into the partnership planning phase. Early involvement gives them a sense of ownership and ensures they understand how partnerships align with their own goals. Strategy: Schedule a kick-off meeting with stakeholders from each relevant department. Create a shared roadmap that outlines how partnerships will impact each team and their specific contributions. 2. Tie Partnership Success to Department KPIs To gain buy-in, tie partnership goals directly to the KPIs of each department. Aligning partnership outcomes with what each team is measured on ensures they have skin in the game. Strategy: During planning sessions, ask each department head how partnerships can contribute to their targets. Build specific KPIs for each function into the overall partnership strategy. 3. Create a Resource Exchange Agreement Formalize the support needed from each department with a resource exchange agreement. This sets clear expectations on what each function will contribute—whether it's a dedicated product team member for integrations or marketing resources for co-branded campaigns. It turns vague promises into commitments. Strategy: Draft a simple document that outlines the roles, responsibilities, and deliverables each team will provide, then get sign-off from department heads and the executive team. 4. Demonstrate Early Wins for Buy-In Quick wins go a long way toward securing ongoing resources. Identify a small pilot project with an internal team that shows immediate impact. Whether it's a small co-marketing campaign or a limited integration, these early successes build momentum and demonstrate the value of supporting partnerships. Strategy: Select one or two partners to run a pilot with, focused on delivering measurable outcomes like leads generated or product adoption. Use this success story to demonstrate value to other departments and secure further commitment. Partnership success requires cross-functional alignment. Because partnerships don’t happen in a silo.

🔍 Have you ever wondered how some companies keep things running smoothly, even when challenges pop up? Here’s a little insight: They’re often using Lean principles, a set of practices focused on making things simpler, faster, and more effective by cutting out the clutter. But Lean is about more than just efficiency; it’s about connecting people with their work in meaningful ways. Take visual management as an example. It’s all about making information visible and accessible. Imagine Walking into an office and immediately seeing a Kanban board showing where each project stands or an “out-of-stock” card on an inventory shelf. These aren’t just clever tools—they make work easier to understand and create a sense of ownership and accountability. And the results? Employees feel empowered to make decisions on the spot, without waiting for formal reports or meetings. According to recent studies, visual management can increase task accuracy by up to 60% in workplaces that adopt it. Then there’s gemba, or what Toyota calls the “go-and-see” mindset. Instead of guessing what’s going on from an office, managers head to the shop floor. They observe, listen, and understand what’s happening right at the point of action. Toyota Motor Corporation leads the way here, with most of its supervisors spending time on the production floor daily. And it pays off—problems get resolved faster, and solutions are based on firsthand observations, not assumptions. Finally, Continuous improvement is at the heart of Lean. It’s the mindset of always looking for ways to do things better, even if only by a tiny bit. Every tweak, every little fix, adds up over time, ensuring that the company is always moving toward giving customers more value. In fact, companies that embrace continuous improvement report a 15-20% increase in productivity over time, as noted by the Lean Enterprise Institute. And here’s what often goes unnoticed: Lean only works because it values people. Real, day-to-day improvements come from the employees who are involved in the work and whose insights and ideas shape better processes. When people feel heard, productivity grows—by as much as 30% in companies with strong employee engagement practices. So, Next time you hear about Lean, think beyond the jargon. At its core, it’s about creating a work environment where people feel connected to their roles, confident in their abilities, and motivated to make a difference every day. That’s the real impact of Lean.

Using Data to Drive Strategy: To lead with confidence and achieve sustainable growth, businesses must lean into data-driven decision-making. When harnessed correctly, data illuminates what’s working, uncovers untapped opportunities, and de-risks strategic choices. But using data to drive strategy isn’t about collecting every data point — it’s about asking the right questions and translating insights into action. Here’s how to make informed decisions using data as your strategic compass. 1. Start with Strategic Questions, Not Just Data: Too many teams gather data without a clear purpose. Flip the script. Begin with your business goals: What are we trying to achieve? What’s blocking growth? What do we need to understand to move forward? Align your data efforts around key decisions, not the other way around. 2. Define the Right KPIs: Key Performance Indicators (KPIs) should reflect both your objectives and your customer's journey. Well-defined KPIs serve as the dashboard for strategic navigation, ensuring you're not just busy but moving in the right direction. 3. Bring Together the Right Data Sources Strategic insights often live at the intersection of multiple data sets: Website analytics reveal user behavior. CRM data shows pipeline health and customer trends. Social listening exposes brand sentiment. Financial data validates profitability and ROI. Connecting these sources creates a full-funnel view that supports smarter, cross-functional decision-making. 4. Use Data to Pressure-Test Assumptions Even seasoned leaders can fall into the trap of confirmation bias. Let data challenge your assumptions. Think a campaign is performing? Dive into attribution metrics. Believe one channel drives more qualified leads? A/B test it. Feel your product positioning is clear? Review bounce rates and session times. Letting data “speak truth to power” leads to more objective, resilient strategies. 5. Visualize and Socialize Insights Data only becomes powerful when it drives alignment. Use dashboards, heatmaps, and story-driven visuals to communicate insights clearly and inspire action. Make data accessible across departments so strategy becomes a shared mission, not a siloed exercise. 6. Balance Data with Human Judgment Data informs. Leaders decide. While metrics provide clarity, real-world experience, context, and intuition still matter. Use data to sharpen instincts, not replace them. The best strategic decisions blend insight with empathy, analytics with agility. 7. Build a Culture of Curiosity Making data-driven decisions isn’t a one-time event — it’s a mindset. Encourage teams to ask questions, test hypotheses, and treat failure as learning. When curiosity is rewarded and insight is valued, strategy becomes dynamic and future-forward. Informed decisions aren't just more accurate — they’re more powerful. By embedding data into the fabric of your strategy, you empower your organization to move faster, think smarter, and grow with greater confidence.

Resource planning separates successful firms from those constantly scrambling to meet deadlines 📊 Most finance teams operate in reactive mode, putting out fires instead of preventing them. I've worked with dozens of clients who struggle with this exact problem. They're always stressed, always behind, and wondering why profitability suffers despite working harder than ever. ➡️ CAPACITY PLANNING FOUNDATION You know what I've learned after years of helping firms optimize their resources? It all starts with forecasting your hours correctly. See, when you can predict workload based on historical data and upcoming client needs, you avoid that feast or famine cycle that absolutely crushes profitability. Monthly recurring revenue clients need consistent attention too. Don't make the mistake I see so many firms make by forgetting about them during busy season. Client volume scaling requires a completely different approach. Growing your client base means different staffing patterns and retention strategies. Plan resources based on both current clients and realistic growth projections. ➡️ BUDGET VS ACTUALS Track your planned versus actual resource utilization religiously. Variance patterns tell you exactly where your assumptions are off. Sometimes it's scope creep eating up resources. Sometimes it's inefficient processes slowing everyone down. Sometimes it's just unrealistic estimates from the start. Your resource planning gets better when you learn from what actually happened versus what you expected. Create accountability across your team so everyone understands how their work impacts overall capacity. ➡️ TIME TRACKING Without accurate time data, resource planning becomes pure guesswork. Monitor your billable versus non-billable ratios to understand true capacity. That administrative time still consumes resources and needs planning. Track project profitability in real-time so you can course-correct before it's too late. Waiting until project completion to assess profitability costs money. Use time data to identify productivity bottlenecks. Maybe certain work takes longer than expected, or specific team members need additional training. ➡️ STANDARD OPERATING PROCEDURES Document your repeatable processes and workflows. This dramatically reduces training time for new team members. Consistent processes mean more predictable resource requirements. When everyone follows the same approach, you can actually forecast capacity accurately. ➡️ CLIENT SCOPE DEFINITION Clearly define project boundaries upfront. Scope creep destroys resource planning faster than anything else I've seen. Set realistic client expectations from the start and stick to them. When clients want additional work, have a system to price and resource it properly. === Resource planning isn't glamorous work, but it's what separates profitable firms from those working harder for less money. What's your biggest resource planning challenge?

Stop measuring "productivity" and start measuring flow! Most manufacturing metrics focus on productivity - how busy people and machines are. But being busy doesn't mean you're creating value. In fact, maximizing resource utilization often destroys flow and hurts overall performance. Here are 5 flow metrics that matter more than productivity: 1/ Lead Time ➟ How long does it take for material to move from start to finish? ↳ This is the single most important indicator of your process health. 2/ First-Time Quality ➟ What percentage of work is completed correctly the first time? ↳ Rework is the invisible flow killer in most operations. 3/ WIP Levels ➟ How much material is sitting between process steps? ↳ Lower WIP = faster flow and fewer hidden problems. 4/ Takt Adherence ➟ Are you producing at the rate of customer demand? ↳ Neither too fast nor too slow - just in time. 5/ Response Time ➟ How quickly can you detect and resolve abnormalities? ↳ Fast response prevents minor issues from becoming major disruptions. Implementation steps: Step 1: Make these 5 metrics visible in your area Step 2: Reduce batch sizes to improve flow (even if it seems "less efficient") Step 3: Focus improvement efforts on removing flow barriers, not keeping resources busy Remember: A process at 70% utilization with perfect flow will outperform a 95% utilized process with poor flow every single time! --- Follow me Angad S. for more!

Because wrong service levels and inventory targets kill the supply chain... This infographic shows how to set them up in 7 steps: ✅ 1️⃣ Understand Historical Demand Patterns & Segment the Portfolio 👉 use historical demand data and calculate demand variability. Segment SKUs based on their value and demand variability. ✅ 2️⃣ Define the Required Service Levels 👉 decide the service level targets that the business needs. The higher the service level, more is the inventory needed. ✅ 3️⃣ Determine Lead Times 👉 understand inbound, production and outbound lead times. This will impact how much safety stock the company needs to maintain service levels. ✅ 4️⃣ Apply Seasonal Indexing 👉 Use the formula to calculate safety stock: Z×σd×L ❓ Where: Z is the Z-score corresponding to the service level (e.g., Z=1.65 for 95% service level); σ_d is the standard deviation of demand; L is the lead time in periods. ✅ 5️⃣ Set Reorder Points 👉 calculate Average Lead Time X Average Daily Demand + Safety Stock Calculate reorder points (ROP) to determine when to place an order ✅ 6️⃣ Balance Inventory Targets with Working Capital 👉 use the inventory turnover ratio and days of inventory on hand (DOH) to monitor and set reasonable inventory targets without overstocking. ✅ 7️⃣ Create Feedback Mechanisms & Monitor Performance 👉 track service levels and inventory performance weekly. Identify areas where the targets are not met and safety stock levels, lead times, and demand patterns need adjustments. Any others to add?