Boots shoppers race to buy £50 LED mask This Morning expert hailed as 'best value'
The Boots LED Face Mask was a huge hit after it was showcased on This Morning and has now been restocked at half price for 24 hours only
Shoppers are racing to Boots to snap up one of the most talked-about and fastest-selling beauty devices of the season. Those who missed out the first time now have another chance to get their hands on the Boots LED Face Mask that This Morning expert Nadine Baggott hailed as ‘the best value on the market’.
The sell-out sensation that flew off virtual shelves after its appearance on This Morning last month has been restocked at boots.com. And to make the news even more exciting, it’s on offer for £50 - half its usual £100 RRP - but only for 24 hours.
At its peak, one of these masks sold almost every two minutes, cementing its status as one of Boots’ speediest-selling skincare gadgets. The Boots LED Face Mask went viral after beauty mogul Nadine Baggott showcased it during a Spice Girls-inspired segment with Rylan Clark and Sian Welby.
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Speaking about the mask, she said: “How many times have we seen Victoria [Beckham] in an LED mask on her Instagram? This is the cheapest one I’ve ever seen. It’s £50 - that is the best value LED mask on the market. It has lots of different light settings. As far as I’m concerned that’s great value for money.”
Nadine’s stamp of approval was enough to set shoppers rushing to add it to their baskets. One reviewer has since written: “Purchased after seeing on This Morning, smooth sale from start to finish, very happy with item.”
Transform your skincare routine into a rejuvenating ritual, with our Skin Rejuvenation LED Face Mask. Designed to bring your skincare routine to the next level in just 15 minutes a day, 4 times a week, for a minimum of 4 weeks.
Another added: “I saw this on This Morning and ordered two straight away - one for me and a Christmas gift for a family member already been dispatched great service.”
Beauty magazine Grazia UK reports that Victoria Beckham opts for the Celluma PRO mask, which carries an eye-watering £2,095 price tag. The Boots mask, which offers four different light settings could be the perfect purse-friendly, entry-level alternative.
Elsewhere, other popular LED masks include the Shark CryoGlow LED Anti-Ageing and Blemish Repair Mask, which is £299.99. It features blue light therapy to zap blemishes and reduce puffiness, with a focus on undereye care, ideal if you're dealing with stubborn dark circles or need a quick pick-me-up after too many late nights. Plus, its cryotherapy feature cools and soothes, leaving your skin feeling refreshed.
Alternatively, there’s the CurrentBodyLED Light Therapy Face Mask: Series 2 for £399, loved by celebs like Kate Hudson and Suki Waterhouse. This cult favourite features 236 LEDs that emit the three most clinically recognised wavelengths for anti-ageing.
As you can see, there are few LED masks that cost less than £100 - and Boots’ doesn’t scrimp on settings, either. Users can choose between red for anti-ageing, yellow for brightening dull skin, green for balancing uneven tone or purple for refining the appearance of pores.
Used for 15 minutes a day, four times a week, the mask promises to help improve skin texture and radiance over time, using four different wavelengths with noticeable results reported after around four weeks of consistent use. It delivers even, consistent coverage across the face and automatically switches off after 15 minutes, making it easy to build into a daily routine.
Early shoppers have already shared their thoughts on the beauty buy. One reviewer wrote: “The mask is a good fit and durable. It only just arrived so I;ve only used it twice. Looking forward to some improvements in my skin will definitely use it every day. Switches itself off after 15 mins of use.”
A few have mentioned that it’s ‘uncomfortable’ to wear, but have generally been impressed, commenting: “Great priced LED mask, one week in and hopeful will get the results it suggests after using for 4 weeks. Easy instructions, could be a bit more comfortable to wear. Love the timed 15 minute off button.”
Another said: “I have been using for 4 weeks now and feel there is an improvement in the elasticity of my skin. I agree it’s uncomfortable but my friend has a much more expensive one and she said the same about hers! I just lie flat on my bed and place on my face no straps used and relax for 15 minutes.”
The Boots LED mask is available exclusively at boots.com and will be half-price for a limited time.