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Text Clustering Case Study | PDF | Cluster Analysis | Areas Of Computer Science
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Text Clustering Case Study

Budweiser aims to analyze Twitter responses to its Super Bowl commercial, which involves processing a large volume of tweets. The document outlines two objectives: to categorize tweets into 10 groups using K-Means clustering and to identify tweets referencing the words 'Clydesdale' and 'Budweiser' through the same clustering method. This approach will help streamline the analysis of public sentiment regarding the commercial.

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0% found this document useful (0 votes)
66 views1 page

Text Clustering Case Study

Budweiser aims to analyze Twitter responses to its Super Bowl commercial, which involves processing a large volume of tweets. The document outlines two objectives: to categorize tweets into 10 groups using K-Means clustering and to identify tweets referencing the words 'Clydesdale' and 'Budweiser' through the same clustering method. This approach will help streamline the analysis of public sentiment regarding the commercial.

Uploaded by

geoinsys
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Title: Text Clustering

Case:

Budweiser wants to analyse the response posted by people on Twitter for its Super bowl commercial.
It is humongous task for them to go through all the tweets.

In order to ease their task, please complete the following objectives.

Objective 1:
Group tweets in 10 categories (based on content) using K-Means clustering.

Objective 2:
Using K-Means clustering, find tweets which have reference to words "Clydesdale" and "Budweiser"

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