SAP‘s User Experience Strategy
May 2015
Public
Public
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 1
Disclaimer
This presentation outlines our general product direction and should not be relied on in making a purchase
decision. This presentation is not subject to your license agreement or any other agreement with SAP. SAP
has no obligation to pursue any course of business outlined in this presentation or to develop or release any
functionality mentioned in this presentation. This presentation and SAP's strategy and possible future
developments are subject to change and may be changed by SAP at any time for any reason without notice.
This document is provided without a warranty of any kind, either express or implied, including but not limited
to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. SAP
assumes no responsibility for errors or omissions in this document, except if such damages were caused by
SAP intentionally or grossly negligent.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 2
The Shift from Features to Experience
Design Innovation
People
(desirability)
Business Technology
(viability) (feasibility)
© 2015 SAP SE or an SAP affiliate company. All rights reserved. 4
The Value of User Experience
Gain productivity
Great User Experience
Save training costs
Decrease user errors
Decrease change requests
Increase user satisfaction
Increase customer loyalty
Increase solution adoption
Strengthen relationship (IT and business)
http://experience.sap.com/designservices/
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 5
Unified UX Direction for all SAP Software
All applications & UI technologies to converge to the SAP Fiori UX
SAP Fiori User Experience
Applications Analytics
SAP HANA Platform
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE. All rights reserved. 6
SAP Fiori UX
Concept
Role-based Responsive Simple Coherent Delightful
Design Technology
User Interface
Visual Information Interaction *
Design Architecture Patterns
OpenUI5
Web & Open Business Logic
Standards
*: SAP’s preferred way to build SAP Fiori apps is using SAPUI5, but other technologies might be applied as well
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 7
SAP Fiori User Experience
Simple User Experience for easy and sophisticated tasks
My Leave Requests Simple Finance - Clear incoming payments
Desktop/Tablet/Phone optimized for desktop usage
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 8
The SAP User Experience Strategy
Evolution
New Applications Existing Applications
SAP Fiori UX
Usage/reach
NEW RENEW ENABLE
UX Design Services
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 9
NEW RENEW ENABLE
UX DESIGN SERVICES
© 2015 SAP SE. All rights reserved. 10
Internet of Things (IoT)
Example: Asset Intelligence Network
Connect
Anything
Transform
Your business operations
Re-imagine
Your business
This is the current state of planning and
may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 11
SAP FIORI is the user experience paradigm for SAP S/4HANA
SAP FIORI UX
REAL-TIME & SIMPLIFIED
SAP HANA
Procurement: Supplier details
Desktop/Tablet/Phone
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 12
SAP Fiori UX for Cloud
SAP Cloud for Customer
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 13
Visual Experience in Apps
BILT with SAP Visual Enterprise
http://www.biltapp.com/
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 14
NEW RENEW ENABLE
UX
UX &DESIGN
DESIGNSERVICES
SERVICES
© 2015 SAP SE. All rights reserved. 15
SAP Fiori App Portfolio (SAP Business Suite)
SAP Fiori apps reference library
www.sap.com/fiori-apps-library
www.sap.com/fiori-demo
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 16
New Offerings on SAP HANA Cloud Platform
Geared to Realize Cloud-based SAP Fiori Application Scenarios
EXPERIENCE SAP FIORI www.sap.com/fiori-demo
SAP Fiori, demo cloud edition
Get free access to SAP Fiori demo apps
SAP Fiori, trial cloud edition
Connect SAP Fiori demo apps
to your backend system
Adapt SAP Fiori demo apps to your needs
SAP Fiori, cloud edition
Use SAP Fiori apps productively
from the cloud
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 17
SAP Fiori UX for Cloud
Successfactors – Lab Preview
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 18
SAP Fiori UX for Cloud
Fieldglass and Ariba – Lab Preview
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 19
RENEW: Desktop scenarios
Simplify UIs for key roles
User Entry Point Applications & Content
WebDynpro ABAP /
Floorplan Manager
Side Panels
for SAP GUI
SAP NetWeaver Business Client,
SAP Enterprise Portal,
SAP Fiori launchpad*
SAPUI5
*: This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 20
NEW RENEW ENABLE
UX
UXDESIGN
DESIGN SERVICES
SERVICES
© 2015 SAP SE. All rights reserved. 21
ENABLE: Adapt/Develop SAP Fiori Apps
SAP Web IDE for SAP Fiori / SAPUI5
SAP Delivered Fiori App
Customer Extended App
New Field
Hide Area
Add Function
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 22
ENABLE: Simplify SAP GUI Screens
SAP Screen Personas*
‘Do-it-Yourself’ to your specific needs
*: available for SAP GUI, planned for Web Dynpro ABAP/ Floorplan Manager
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 23
ENABLE: Apply your Brand
UI theme designer
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 24
SAP‘s Key UI Tools & Technologies
SAP Fiori launchpad
SAP Mobile Platform Services
SAP Enterprise Portal UI Clients
SAP NetWeaver Business Client
UI theme designer
SAP GUI3
SAP Web IDE
Flexible UI Designer
SAPUI5 UI Tools
SAP Screen Web Dynpro1
Personas ABAP/FPM 2
UI Technologies
DYNPRO
GATEWAY
1: Harmonized in run & design time with WebClient UIF, 2 Floorplan Manager, 3: for HTML & Windows
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 25
SAP Fiori Architecture
High-Level Overview & Recommendation
Benefits added by SMP 3.0
Security – devices, data, content
Application lifecycle management
Offline enablement
SAP Mobile Platform (SMP) Authentication
Multi-platform support
(Apache Cordova)
Push notifications
Monitoring & Logging
SAPUI5 Content Frontend Server Gateway / OData
SAP Business Suite HCM …
This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 26
SAP UI Client Convergence Plan
The SAP Fiori launchpad (FLP) will become the web-based entry point for SAP business applications
across platforms and devices.
Offering the transition to SAP Fiori user experience
through
SAP Portal
SAP NetWeaver Business Client for Desktop
leveraging established infrastructures and
best practices in the SAP Fiori launchpad
* SAP Fiori apps can be already consumed in the various clients as of today. This is the current state of planning and may be changed by SAP at any time.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 27
Key Takeaway on UI Technologies
Choosing the right tool or technology is one important step.
However, in order to achieve a high level of user experience,
it is neither the first
nor the most important step.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 28
NEW RENEW ENABLE
UX
UXDESIGN
DESIGN SERVICES
SERVICES
© 2015 SAP SE. All rights reserved. 29
Observations from 350+ customer engagements
Several UX issues could be solved IT organizations
with existing SAP tools require design
skills
IT organizations need to understand People
the needs of their end users better (desirability)
End users perceive custom-built screens as
SAP standard screens
Busine
Business Technol
Technology
ss
(viability) ogy
(feasibility)
(viability (feasibility)
)
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 30
G
Designing the HBC Web Shop
CocaCola
http://experience.sap.com/designservices/work/designing-the-coca-cola-hbc-web-shop
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 31
Faster decisions based on
Optimizing Signal Detection User-centered design powered by
eBay
http://experience.sap.com/designservices/work/optimizing-ebays-signal-detection
SAP HANA
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 32
Medical Research Insights Design + SAP HANA = Innovation
NCT Heidelberg Won 2 Design Awards
http://experience.sap.com/designservices/work/simplifying-nct-patient-data-to-save-lives
© 2015 SAP SE. All rights reserved. 33
Design is a Process
Discover
Who are the users, how do they work?
What are their daily challenges?
Design
Create UI mockups
Get and incorporate user feedback Prototype
Ideate Validate
Deliver Discover Design Deliver
Implement the solution
Conduct user acceptance tests
Scope Synthesize Implement Deploy
360° Test
Research
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 34
SAP’s UX Design Services
Business needs
INNOVATE Explore the business value of HANA and design & develop an attractive solution
EMPOWER
UX Maturity
Empower your organization with Design Thinking and Design
REALIZE Implement SAP Fiori or SAP Screen Personas
Create a customer UX strategy &
ADVISE roadmap
Time
powered by DESIGN THINKING
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 35
SAP’s UX Design Services
Offering powered by RDS
Discover & Design
INNOVATE Business Innovation
Develop custom solution
EMPOWER Design and development
UX Maturity
enablement
UX Adoption Kit for
Optimize existing
REALIZE SAP Fiori and SAP
ScreensPersonas
solution
UX advisory for business
ADVISE and technology
Time
powered by DESIGN THINKING
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 36
People + Process + Space = Innovation Culture
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 37
NEW RENEW ENABLE
UX
UXDESIGN
DESIGN SERVICES
SERVICES
© 2015 SAP SE. All rights reserved. 38
SAP’s customers are enthusiastic about SAP UX
Pacific Drilling Dong Energy Hampshire County Council & Deloitte
Video Video Video
SaskPower Vocera Communications Vilore Foods
Video Video Video
See more stories in the UX Success Stories Flipbook
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 39
Key Points To Take Home
1. There is a shift from features to
experience
2. All application & UI technologies
converge to SAP Fiori UX
3. Create your own UX strategy
4. SAP supports your UX transition
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 40
References and Links
Where to go for more information
Start your UX journey and get involved
experience.sap.com
Calculate the value of UX
experience.sap.com/designservices/
Experience SAP Fiori UX
www.sap.com/fiori-demo
SAP Fiori apps reference library
www.sap.com/fiori-apps-library
Explore UI technologies
sap.com/uxexplorer
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 41
Thank You
experience.sap.com
© 2015 SAP SE. All rights reserved. 42
© 2015 SAP SE or an SAP affiliate company. All rights reserved.
No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP SE or an SAP affiliate company.
SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE (or an SAP affiliate
company) in Germany and other countries. Please see http://global12.sap.com/corporate-en/legal/copyright/index.epx for additional trademark information and notices.
Some software products marketed by SAP SE and its distributors contain proprietary software components of other software vendors.
National product specifications may vary.
These materials are provided by SAP SE or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP SE or its
affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or SAP affiliate company products and
services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as
constituting an additional warranty.
In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop
or release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affiliated companies’ strategy and possible future
developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affiliated companies at any time
for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-
looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place
undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 43
© 2015 SAP SE oder ein SAP-Konzernunternehmen.
Alle Rechte vorbehalten.
Weitergabe und Vervielfältigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form auch immer, ohne die ausdrückliche schriftliche
Genehmigung durch SAP SE oder ein SAP-Konzernunternehmen nicht gestattet.
SAP und andere in diesem Dokument erwähnte Produkte und Dienstleistungen von SAP sowie die dazugehörigen Logos sind Marken oder eingetragene Marken der
SAP SE (oder von einem SAP-Konzernunternehmen) in Deutschland und verschiedenen anderen Ländern weltweit.
Weitere Hinweise und Informationen zum Markenrecht finden Sie unter http://global.sap.com/corporate-de/legal/copyright/index.epx.
Die von SAP SE oder deren Vertriebsfirmen angebotenen Softwareprodukte können Softwarekomponenten auch anderer Softwarehersteller enthalten.
Produkte können länderspezifische Unterschiede aufweisen.
Die vorliegenden Unterlagen werden von der SAP SE oder einem SAP-Konzernunternehmen bereitgestellt und dienen ausschließlich zu Informationszwecken.
Die SAP SE oder ihre Konzernunternehmen übernehmen keinerlei Haftung oder Gewährleistung für Fehler oder Unvollständigkeiten in dieser Publikation.
Die SAP SE oder ein SAP-Konzernunternehmen steht lediglich für Produkte und Dienstleistungen nach der Maßgabe ein, die in der Vereinbarung über die jeweiligen
Produkte und Dienstleistungen ausdrücklich geregelt ist. Keine der hierin enthaltenen Informationen ist als zusätzliche Garantie zu interpretieren.
Insbesondere sind die SAP SE oder ihre Konzernunternehmen in keiner Weise verpflichtet, in dieser Publikation oder einer zugehörigen Präsentation dargestellte
Geschäftsabläufe zu verfolgen oder hierin wiedergegebene Funktionen zu entwickeln oder zu veröffentlichen. Diese Publikation oder eine zugehörige Präsentation,
die Strategie und etwaige künftige Entwicklungen, Produkte und/oder Plattformen der SAP SE oder ihrer Konzernunternehmen können von der SAP SE oder ihren
Konzernunternehmen jederzeit und ohne Angabe von Gründen unangekündigt geändert werden.
Die in dieser Publikation enthaltenen Informationen stellen keine Zusage, kein Versprechen und keine rechtliche Verpflichtung zur Lieferung von Material, Code oder
Funktionen dar. Sämtliche vorausschauenden Aussagen unterliegen unterschiedlichen Risiken und Unsicherheiten, durch die die tatsächlichen Ergebnisse von den
Erwartungen abweichen können. Die vorausschauenden Aussagen geben die Sicht zu dem Zeitpunkt wieder, zu dem sie getätigt wurden. Dem Leser wird empfohlen,
diesen Aussagen kein übertriebenes Vertrauen zu schenken und sich bei Kaufentscheidungen nicht auf sie zu stützen.
© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 44