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Aggregator Business Model

Oyo Rooms operates 450,000 hotel listings across 5,000 cities in several countries, originally using an aggregator business model but transitioning to a new structure since 2018. It partners with hotels to lease rooms and sell them under its brand, maintaining quality standards to ensure good service and protect its brand image.

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0% found this document useful (0 votes)
77 views5 pages

Aggregator Business Model

Oyo Rooms operates 450,000 hotel listings across 5,000 cities in several countries, originally using an aggregator business model but transitioning to a new structure since 2018. It partners with hotels to lease rooms and sell them under its brand, maintaining quality standards to ensure good service and protect its brand image.

Uploaded by

asad
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Oyo Rooms is the largest branded network of hotels currently operating

450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.
Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.
The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

Oyo Rooms is the largest branded network of hotels currently operating


450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and
Indonesia. The company started off its operations by building its
business model around the aggregator business model but things have
changed since 2018.

Earlier, the company used to organize the partner with hotels, lease
some rooms, and sell them under its own brand. Even though the
process is still the same, Oyo’s business model has changed its route to
a new structure.

The main focus, however, still is the quality of the service provided.
Hence, to maintain the brand image, they make the partners provide
services at predetermined standards while they make them more visible
to their user-base.

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