THE OPEN
INNOVATION OPTIONS
The ‘Comparison Guide’
Going external - How to choose the best
Open Innovation option for your company ?
GOING EXTERNAL ,
YES BUT HOW ?
When no answer to a question can be found
internally, when going external is the best way
forward, what are the best options to find an
external solution ?
Should the market
intelligence or the Maybe an external
scouting teams (if they consultant would be
exist) be in charge ? more effective ?
Should the project
What about Open
manager be sent to
Innovation platforms ?
conferences ?
Maybe Google the
best way forward ?
Is Linkedin an option ?
GOING EXTERNAL ,
THE OPTIONS
Families
3 families of approaches
and 2 main sources of of approaches
ideas, here is the list of
options to be considered : Traditional New
DIY Consulting Platform
Suggestion boxes Challenge-based Internal / external
Crowd Contact forms consulting Crowdsourcing
Source platforms
Social networks
of Ideas
Scouting teams Tech Consultants ideXlab-like approach
Tech tours
Experts Participation to
events
Intelligence teams
Google
…
EXAMPLES
Many companies out there can provide
tools and solutions to this Open
Innovation problem.
Families
of approaches
Traditional New
DIY Consulting Platform
Crowd
Source
of Ideas
Experts
NO IDEAL OPTION ,
THE PROS / CONS ANALYSIS
However, no one-fits-all
solution exists ; cost and speed
considerations are important to
pick the best option.
Families
of approaches
Traditional New
DIY Consulting Platform
+ Service + Cost
+ Collective Intelligence + Collective Intelligence
+ No external cost - Cost - Time consuming
Crowd - Time - Time ? (hidden cost)
Source - Random results - No competency
building
- Random results
- Best suited to simple
of Ideas
problems
+ No external cost + Service + external view + Cost & Speed
+ Competency building + Depth + Reach & Depth
Experts - Time ? + Cost !! + Competency building
- Results ? - Time ? - Requires training
- No competency - Requires an Open Innovation
building mindset
THE DECISION TREE TO OPEN
INNOVATION OPTIONS
This is our proposal to clarify the decision process.
Question in need
of external input
+ No external cost
No + Competency building
Need help ? DIY - Time ?
- Results ?
Yes
+ Service + external view
+ Depth
No - Cost !!
Limited budget Hire Consultants - Time ?
- No competency
building
Yes
+ Cost
+ Collective Intelligence
Cost & Speed + No - Time consuming
Reach & Depth + Time critical ? Crowdsourcing (hidden cost)
Competency building + - Random results
Requires training - - Best suited to simple
Requires an Open Innovation mindset- problems
Yes
(-Like)
CONCLUSION
When going external, there is no one-fits-all solution
However, two key factors influence the choice Ultimately, cost and timing constraints are decisive
of the best option : to pick the best option.
- The source of ideas / solutions (crowd or But using platforms-based approaches attracts a
expert). growing interest
- The approach : DIY, outsourcing or platform - They present cost, speed and reach advantages
based.
- They require a new (open) mindset and new skills
acquisition
Want to find out more ?
Or to start experimenting
a platform-based approach ?
Try for free Contact Us
the ideXlab platform