1. Hi and a very good day to everyone.
Today we are here to present our research and
findings of Walmart Inc. Before going into detail about the topic I would like to introduce
my group members and myself as well. Firstly, ... Today, this will be the outline of our
presentation where it starts from the introduction until the conclusion.
2. First, we will start with a brief introduction on Walmart Inc. Walmart Inc. is a retail
network in the United States. It operates hypermarkets, inexpensive department stores,
and supermarkets. The corporation was originally incorporated by Sam Walton on
October 31, 1969, in Rogers, Arkansas. Its retail warehouses are operated by Sam’s Club,
which is a subsidiary of the company. More than 10,000 shops and clubs are operating
under 46 distinct identities in 24 countries as of April 30, 2022. According to the Fortune
Global 500 ranking, Walmart is the world's most profitable corporation with annual sales
of more than US$570 billion as of May 2022. This is the world's biggest private
employer, with 2.2 million employees.
3. Next, we will be talking about Walmart Inc.’s leadership style involved. At Wal-Mart,
leadership evaluations rise in direct proportion to the employee's level of promotion. It is
very necessary for employees to provide the Chairman with feedback in the form of
constructive criticism in order to assist the company in realising its full potential. Leaders
at Wal-Mart place a premium on making their workers happy because, in Sam Walton's
view, a contented workforce produces a contented consumer base. An example of Mike
Duke's effort is the establishment of the President's Global Council of Women Leaders.
Not only are employees trusted with considerable independence, but they are also
encouraged to share their opinions and perspectives openly.
4. Moving to the next, Walmart's marketing strategy is a major factor in the company's huge
success in the marketplace. The vast retail chain's long-term success is due in large part to
its use of the Walmart Marketing Mix. The Walmart Marketing Mix is a method used by
Walmart to handle such a large organization. Price has an impact on the long-term
success of a product and its capacity to maintain manufacturing. It's the deciding element
in terms of sales revenue and a product's capacity to hold its own in the marketplace.
Walmart's stores provide a wide variety of products. Trying to invent something new is
far more difficult than just selling and promoting an existing product that people want to
purchase. "Save money, live better," "lowest price store," "worry-free fresh," and the
most common of these terms, "everyday low prices," are used often by business. When it
comes to a company's location, customers place a great value on the ease with which they
can access it. Walmart employs a range of methods to ensure that all parts of the site as
part of the marketing mix are efficient and effective.
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5. -Now we will discuss the standardization & adaptation approach 【额泡吃】 developed
by Walmart Inc【阴考朴瑞特】. for their success.
-Wal-Mart has had several【塞沃哦】 globalization challenges, but it appears 【艾皮尔若
死】 to have learned from them, leading to continuous growth. Globalization has boosted a
company's ability to convey【康卫】 ideas【艾迪尔斯】 across countries, giving it greater
bargaining leverage with suppliers【丝朴莱尔丝】.
The "everyday low pricing" ethos【一撒丝】 that Walmart promotes【坡某特】 as part
of its business strategy is key to the company's thinking. The successful use of the online
sales channel contributes to the degree of cost-efficiency【因啡甚碎】 of retail operations,
and around 75【塞文体乏五】percent of the sales that occur 【艾克尔】on walmart.com
come from non-store inventory.
Walmart's whole【who】 business strategy【斯拽了基】 is built on the foundation of
continuously enhancing their selection, affordability, and access 【 艾 克 赛 思 】 . The
management at the strategic【斯拽了基 】 level works tire-lessly to establish a correlation
between Wall Mart's competitive advantage and factors such as price, access, selection, and
experience.
6. On the other hand, we will look at the challenges faced by Walmart Inc. and how they
handled the challenges. During the pandemic, the firm will encounter several hurdles in
the growth attempt. These barriers range from government restrictions to cultural norms
and even rivalry from other businesses. According to McMillon, one area in which
Walmart is lagging is the fulfilment capacity that is necessary for the expansion of its
third-party marketplace. COVID-19 and future versions will also play a role in
determining market share gains. The company's buyers are responsible for the company's
success since they are always looking for new suppliers when others are not able to offer.
7. In the following slide, we will explain about the lessons learnt from Walmart Inc. To
establish a new retail model that improved efficiency, saved costs, and ultimately offered
value to consumers, Walmart transformed the way data moved through its ecosystem and
enriched that data along its path. The first step is to buy the correct technology.
Information flowed across Walmart thanks to the company's early investment in
consolidated infrastructure. Investing in a customer data platform (CDP), as we are, is a
way to follow Walmart's example. Having your CDP readily interact with current systems
is critical to ensuring that information can move across the company. The second lesson
is to invest in your employees and their abilities. To further its data strategy, Walmart
aims to recruit 2,000 more engineers in the next year. It is necessary for Walmart to make
use of the data it has available to identify, examine, and contribute to the management of
risks associated with meteorological, environmental, public health, and security issues.
8. Lastly, we would like to summarize and conclude our findings on Walmart Inc. Before
beginning on a plan of worldwide development, Walmart had already achieved
exceptional success and growth in its native country of the United States. Despite most of
the Walmart shops are now located in countries other than the United States, the
performance of these stores lag that of their US counterparts. It has not been possible for
Walmart to successfully export their "Everyday Low Price" business model. Along with
familiarity with the markets, economies, and legal systems of other parts of the globe, it is
essential to have a cultural awareness of the diversity in the ways in which individuals go
about their shopping.
9. Thank you.