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ECONOMICS

This document contains a SWOT/TOWS matrix analysis for Uncle Tom's Sukang Iloko business. The matrix lists strengths such as Uncle Tom's experience in business and making condiments. Weaknesses include a lack of product differentiation and limited availability. Opportunities involve government programs and expanding to new areas. Threats include emerging competitors and changing customer tastes. The matrix then provides strategies to leverage strengths and opportunities or overcome weaknesses and threats, such as using experience to improve products or expand the business.

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Suzui Masuda
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717 views2 pages

ECONOMICS

This document contains a SWOT/TOWS matrix analysis for Uncle Tom's Sukang Iloko business. The matrix lists strengths such as Uncle Tom's experience in business and making condiments. Weaknesses include a lack of product differentiation and limited availability. Opportunities involve government programs and expanding to new areas. Threats include emerging competitors and changing customer tastes. The matrix then provides strategies to leverage strengths and opportunities or overcome weaknesses and threats, such as using experience to improve products or expand the business.

Uploaded by

Suzui Masuda
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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ACTIVITY 2: Formulate the SWOT/TOWS MATRIX of Uncle Tom’s Sukang Iloko

GROUP #3

STRENGTHS WEAKNESSES

Uncle Tom has Lack of product differentiation


experience in business
SWOT/TOWS MATRIX He has 16 years of Product is only centralized and
experience as a factory available in some places
worker

He has knowledge and Unregulated and unplanned


experience in making growth
condiments

Opportunity seeker Lack of Capital

OPPORTUNITIES S-O STRATEGIES W-O STRATEGIES

He recognize the potential of He can use his Lack of product differentiation can
sukang Iloco experience being a become an opportunity to seek
factory worker in and innovate new and unique
enhancing or improving product
the productivity of his
products

DOST Small Enterprise Upgrading He can use his The product being only available in
Program experience in running a some places can be an
business to further opportunity to expand the business
develop his business is other places

DOST Engineers helped him design Being a opportunity A fast growing business should have
equipment for the business seeker will be helpful in a plan for growth and innovation in
identifying opportunities the future
to improve his business

He talked with farmers in the town Having knowledge in He inquire to DOET’s Small
to revive sugarcane planting to be making condiments will enterprise upgrading program to
his source of raw materials. help to improve the help him establish his business
quality of his products

THREATS S-T STRATEGY W-T STRATEGY

Emerging other vinegar brands He can use his Product differentiation to other
experience in making emerging vinegar brands
condiments to
overcome other
competitors or other
emerging brands of
vinegar

Being consistent in business He can use his The product being available only in
experience in making some places can be a threat
ACTIVITY 2: Formulate the SWOT/TOWS MATRIX of Uncle Tom’s Sukang Iloko
GROUP #3

condiments to think of a because there are a lot of


new and unique competitors who are growing and
product of quality of expanding fast
vinegar to stay
consistent and win the
taste of his customers

Changing customer taste He can use his Having an unplanned and


experience in making unregulated growth can be a
condiments to keep up threat because of other emerging
to the changing taste of competitors
his customers

Increasing price of raw material like Having experience in Increasing price can lead to high
sugar cane operating a business will
supply and low demand
help his business in
overcoming threats

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