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Blog

The document discusses the creation of a journalistic blog, including context, presentation, pages, targets, and business model. It provides details on the academic, professional, and personal objectives of the blog. It also describes the name, theme, navigation, and content management system chosen. Pages created, categories, and targets for the personal plans, audience, and economic expectations are outlined. The primary and secondary target audiences and a sustainable business model focusing on advertising and subscription revenue are also presented.

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moumie jires
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0% found this document useful (0 votes)
64 views15 pages

Blog

The document discusses the creation of a journalistic blog, including context, presentation, pages, targets, and business model. It provides details on the academic, professional, and personal objectives of the blog. It also describes the name, theme, navigation, and content management system chosen. Pages created, categories, and targets for the personal plans, audience, and economic expectations are outlined. The primary and secondary target audiences and a sustainable business model focusing on advertising and subscription revenue are also presented.

Uploaded by

moumie jires
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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NAME: NGA MFOMO BERNIS BLONDELLE

21CO33J

JOURNALISM 3

CYBER JOURNALISM

TECHNICAL FILE

• CONTEXT OF THE CREATION OF YOUR BLOG. WHAT ARE YOUR

ACADEMIC, PROFESSIONAL, AND PERSONAL OBJECTIVES THAT GUIDE THE

CREATION OF YOUR BLOG.

When I am creating a journalistic blog, I focus on a few key objectives.

Academically, I want to make sure that the information I provide is well-researched

and based on reliable sources. This means following ethical guidelines and presenting

accurate facts to contribute meaningfully to the academic discussion.

Professionally, I aim to showcase my expertise in a particular area and build a strong

reputation as a credible source of information. This might open up opportunities for

collaboration within the industry and help me grow as a professional.

On a personal level, I want to connect with my audience in a meaningful way, share

my unique perspective, and create a community around the blog. It's important for me to

engage with my readers and foster discussions that are valuable and insightful.
• PRESENTATION OF THE BLOG (NAME, URL ADDRESS, CHOSEN THEME,

ERGONOMICS, CHOICE OF CMS.

For the journalistic blog "Innovation Digital," the URL address could be something

like "www.innovationdigitaljournal.com" to clearly reflect the focus on digital innovation

and journalism.

As for the theme, I choose a modern and sleek design to reflect the cutting-edge nature

of digital innovation. This might involve a clean layout, vibrant colors, and high-quality

images to create an engaging user experience.

In terms of ergonomics, the blog should be easy to navigate, with clear categories for

different topics related to actualities. It should also be optimized for mobile devices, as many

readers access content on their phones or tablets.

For the CMS (Content Management System), I would choose a platform that offers

flexibility, customization options, and strong support for multimedia content. WordPress

could be a great choice due to its versatility, extensive range of plugins and themes, and user-

friendly interface. It would allow for easy publishing of articles, integration of multimedia

elements, and effective management of user interactions. By combining these elements,

"Innovation Digital" can offer a visually appealing, user-friendly platform for sharing

valuable insights and news.


• ABOUT PAGE (SELF-PRESENTATION OF THE SITE OWNER)

Bernis MFOMO is an impassioned journalist known for her relentless pursuit of the

truth and her empathetic storytelling. With a commitment to ethical reporting and a talent for

uncovering the human side of every story, Bernis has become a respected voice in the

industry. Her work embodies responsible journalism, seeking to inform, educate, and

empower her audience while giving a voice to those who might otherwise go unheard. Bernis

MFOMO, a dedicated journalist specializing in blogging. Bernis is a passionate storyteller

who utilizes the power of digital platforms to connect with her audience and bring attention to

important issues.

As a blogger, Bernis understands the influence and reach of online media. She sees the

blogosphere as a space where she can engage with readers on a more personal level, fostering

discussions and sharing perspectives that might not always find a place in traditional

journalism.

Bernis is known for her in-depth analysis and thoughtful commentary on a wide range of

topics, from social issues to cultural trends and beyond. She believes in the power of blogging

to amplify voices that might otherwise go unheard, and she uses her platform to shine a light

on stories that deserve attention.Through her blog, Bernis MFOMO cultivates a community of

engaged readers who appreciate her unique insights and the depth of her coverage. She

encourages open dialogue and welcomes diverse viewpoints, creating an inclusive space for

meaningful conversations. Bernis recognizes the responsibility that comes with her role as a

blogger. She strives to maintain journalistic integrity by fact-checking her content and

providing well-researched information to her audience. By upholding high standards in her

blogging, Bernis aims to counteract the spread of misinformation often prevalent in online

spaces. In addition to her written work, Bernis MFOMO also utilizes multimedia elements
such as videos, infographics, and interactive content to enrich the reader experience and make

complex topics more accessible. Through her dedication to blogging, Bernis MFOMO

exemplifies the evolving nature of journalism in the digital age. She demonstrates how

bloggers can contribute meaningfully to public discourse while upholding journalistic

principles and ethical standards. Bernis MFOMO's commitment to storytelling through

blogging serves as an inspiration for aspiring journalists and content creators who seek to

make a positive impact in the digital landscape.


• A COLOUR SCREEN SHOT OF YOUR HOME PAGE.
• A COLOUR SCREEN SHOT OF YOUR ABOUT PAGE.
• EDITORIAL JUSTIFICATION: TOPICS, SURVEYS, SLIDESHOWS, POLLS,

RELATED TO THE TREATMENT OF CURRENT EVENTS.

The blog on digital innovation was chosen as a topic due to its relevance in today's

rapidly evolving technological landscape. The justification for featuring this topic lies in its

ability to inform and inspire our audience about the latest trends, advancements, and best

practices in the digital realm.

By exploring digital innovation, we aim to provide our readers with valuable insights

into the transformative potential of facts furthermore, the blog serves to underscore our

commitment to staying at the forefront of industry trends and offering thought-provoking

content that encourages dialogue and exploration of new ideas. It also aligns with our mission

to empower our audience with information that can enhance their understanding on actualities

and its impact on society, and individual pursuits.

In essence, the editorial justification for featuring the blog on digital innovation is

rooted in its ability to educate, engage, and empower our readers by providing valuable

insights into a dynamic and influential aspect of modern life.

As the editor of "Digital Innovation," we want to make sure that our readers have

access to a wide range of interesting topics about what's happening right now. We do this by

doing surveys to find out what people think, making slideshows with pictures and
information, and asking questions in polls. All of this helps us to give our readers a better

understanding of current events. This is what our journalistic blog does share news, stories,

and information about what's going on in the world.


• BLOG STRUCTURING: NUMBER OF PAGES CREATED, CATEGORIES, ETC.

there are 8 pages. Culture, education, sport, health, politics, entertainment, economy

and news briefs plus two articles.


• TARGETS OF THE BLOG: PERSONAL PLANS, AUDIENCE, AND READERSHIP

EXPECTATIONS, AND/OR ECONOMIC EXPECTATIONS.

Personal Plans: For the blogger or editorial team, targets may involve creating

compelling content, establishing a unique voice, and achieving professional growth. This

could also include setting goals for the frequency of publishing, expanding topic coverage, or

improving writing skills.

Audience and Readership Expectations: Targets in this area may revolve around

building a dedicated readership, increasing website traffic, and fostering community

engagement. This could involve setting goals for the number of regular readers, social media

followers, comments on posts, or shares of articles.

Economic Expectations: If the journalistic blog is monetized, targets might relate to

revenue generation through advertising, sponsored content, or subscription models. This could

include goals for increasing ad impressions, securing partnerships with brands, or growing

subscriber numbers.

By setting clear targets in these areas, a journalistic blog can effectively measure its

progress and work towards continuous improvement in both content quality and audience

reach.
• INDICATE THE PRIMARY AND SECONDARY TARGET AUDIENCES

The primary target audience of the blog would typically be individuals who are avid

consumers of news and current affairs. This includes people who are interested in staying

informed about local and global events, politics, social issues, and other relevant topics. They

are likely to engage with in-depth analysis, opinion pieces, and investigative reports.

The secondary target audience consist of individuals who are seeking specialized or

niche content within the broader spectrum of news. This could include enthusiasts of specific

industries, professionals in certain fields, or individuals with a particular hobby or interest.

They may be drawn to the blog for its unique perspective on topics that directly relate to their

areas of interest.

By catering to both primary and secondary target audiences, the blog can effectively

broaden its reach and appeal to a diverse range of readers with varying interests and

information needs.
• PLAN A BUSINESS MODEL (HOW YOU INTEND TO MAKE THE BLOG

PROFITABLE OR SUSTAINABLE)

As the owner of a journalistic blog, my business model focuses on creating multiple

revenue streams to ensure the blog's profitability and sustainability. Here's the plan.

Advertising Revenue: Implementing display ads, native advertising, and sponsored

content from relevant advertisers. This includes banner ads, video ads, and sponsored articles

that align with the blog's content without compromising its integrity.

Subscription Model: Offering premium content or a subscription service for exclusive

access to in-depth articles, interviews, or specialized newsletters. Subscribers will receive

added value such as ad-free browsing, early access to content, and exclusive interactions with

journalists.

Affiliate Marketing: Partnering with relevant companies or brands to promote their

products or services through affiliate links within the blog's content. This could include book

recommendations, tools for journalists, or relevant merchandise.

Events and Webinars: Hosting live and virtual events, workshops, or webinars related

to journalism, storytelling, or current affairs. These events can be monetized through ticket

sales, sponsorships, and partnerships with industry experts.


Syndication and Licensing: Leveraging the blog's high-quality content by licensing

articles, photos, or videos to other media outlets or platforms. This can generate additional

revenue while increasing the blog's visibility.

Merchandise Sales: Creating and selling branded merchandise such as apparel,

accessories, or stationery related to journalism or the blog's brand identity.

By diversifying revenue streams through these strategies, the journalistic blog aims to

ensure long-term sustainability while maintaining its commitment to delivering high-quality

news and engaging content to its audience.


• CALCULATE THE PRODUCTION BUDGET FOR THE BLOG

Calculating the production budget for a journalistic blog involves considering various

costs associated with content creation, website maintenance, marketing, and other operational

expenses. Here's a rough breakdown of the components that would typically be included in

the production budget:

Content Creation: 30 000 FCFA

- Salaries/Wages for Writers, Editors, and Contributors

- Freelance Fees for Guest Writers or Photographers

- Research and Investigation Costs

- Travel Expenses for Field Reporting

Website Maintenance: 60 000 FCFA

- Web Hosting Fees

- Domain Registration and Renewal

- Website Design and Development Costs

- Content Management System (CMS) Licensing Fees

Marketing and Promotion: 10 000 FCFA / 3 million people for week

- Social Media Advertising Budget

- Email Marketing Software Costs

- Search Engine Optimization (SEO) Tools and Services


Equipment and Technology: 500 000 FCFA

- Computers, Laptops, and Mobile Devices

- Photography and Videography Equipment

- Software Licenses (e.g., Adobe Creative Cloud, Microsoft Office)

Legal and Compliance: 100 000 FCFA

- Copyright Clearance Fees

- Legal Consultation for Privacy Policies, Terms of Use, etc.

- Compliance with Data Protection Regulations

Miscellaneous: 150 000 FCFA

- Office Supplies and Stationery

- Professional Memberships or Subscriptions (e.g., Journalism Associations)

- Insurance (Professional Liability, Cyber Liability)

Total : 840 000 FCFA

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