Subject: EVENT MANAGEMENT
BBA 7th SEMESTER
Group- A
MCQ
Select the correct answer from the given questions. (15*1=15)
1. Market research involves……………. in event management.
a) Identifying potential sponsors
b) Setting event objectives
c) Planning the event program
d) Selecting the event venue
2. Gantt charts are used in event management to:
a) Identify potential attendees
b) Create event budgets
c) Allocate resources and schedule tasks
d) Evaluate event success
3. Brochures and printing in event management are important for:
a) Identifying potential sponsors
b) Promoting the event to potential attendees
c) Managing event costs
d) Analyzing event progress
4. When selecting a venue for an event, it is important to consider:
a) Market research outcomes
b) Gantt chart requirements
c) Event objectives
d) Post-event evaluation criteria
5. Audience identification and targeting in event management involves:
a) Analyzing event progress
b) Selecting the event venue
c) Determining the demographics and interests of potential attendees
d) Managing event costs
6. Progress evaluation in event management includes:
a) Conducting market research
b) Creating event budgets
c) Monitoring and assessing the event's progress towards its objectives
d) Evaluating event success after its completion
7. Post-event evaluation in event management is important for:
a) Identifying potential sponsors
b) Promoting the event to potential attendees
c) Assessing the event's success and areas for improvement
d) Allocating resources and scheduling tasks
8. Event costing analysis involves:
a) Setting event objectives
b) Determining the demographics and interests of potential attendees
c) Managing event costs and analyzing their impact on the overall budget
d) Evaluating event success after its completion
9. Contingency planning in event management is crucial for:
a) Identifying potential sponsors
b) Promoting the event to potential attendees
c) Managing unexpected situations or emergencies during the event
d) Allocating resources and scheduling tasks
10. Budget creation in event management involves:
a) Conducting market research
b) Creating event objectives
c) Allocating resources and estimating costs for different aspects of the event
d) Evaluating event success after its completion
11. Managing event costs includes:
a) Identifying potential sponsors
b) Promoting the event to potential attendees
c) Monitoring and controlling expenses related to the event
d) Assessing the event's success and areas for improvement
12. Which of the following topics helps in analyzing the impact of unexpected
expenses on the event budget?
a) Progress evaluation
b) Post-event evaluation
c) Event costing analysis
d) Contingency planning
13. Market research helps in:
a) Allocating resources and scheduling tasks in event management
b) Determining the demographics and interests of potential attendees
c) Evaluating the success of an event after its completion
d) Managing unexpected situations or emergencies during the event
14. While selecting a venue for an event, it is important to consider:
a) Allocating resources and scheduling tasks
b) Analyzing the success of an event after its completion
c) Conducting market research to identify potential sponsors
d) Matching the venue to the event's objectives and requirements
15. Post-event evaluation is important for:
a) Evaluating the success of an event after its completion
b) Determining the demographics and interests of potential attendees
c) Monitoring and controlling event expenses
d) Creating a Gantt chart for event management
Group B
Attempt any 2 questions from this group. (2*5=10)
1. “The event development and design followed by market research impacts
the overall success of an event’’. Elucidate the given statement.
2. Gantt Charts and key task planning are vital event instruments. Explain its
importance in managing any events with suitable example.
3. Budget creation and contingency planning are interrelated aspects of
financial management of any event. Analyze it.
