Technology
Technology
1. Introduction
2. Communication
3. Education
4. Healthcare
- Personal Computers
- Laptops
- Smartphones
7. Conclusion
- Summary of Key Points
8. References
1. Introduction
Technology has become an integral part of our daily lives, influencing how we communicate, learn,
work, and entertain ourselves. From the advent of the internet to the proliferation of smartphones,
technology has revolutionized every aspect of society, driving progress and improving the quality of life.
Society: Technology has aided civilization in a variety of ways, the most notable of which are health care,
education, and communication. It has also changed the way people enjoy themselves, participate in
politics, and work. Society and technology are inextricably linked. In our daily lives, we use and rely on
technology, and our technical necessities and demands continue to increase. To travel, communicate,
learn, do business, and live comfortably, humans rely on technology.
On the other side, technology has made us anxious. Its misuse has poisoned the environment and
presented a significant threat to our lives and civilization. This needs the effective application of
technology.
On the impact of technological advances and contemporary comforts on the quality of life in modern
society, there are two points of view. While some say that technological advancements have improved
people’s lives, others contend that they have had a negative impact.
While technological advancements have both benefits and drawbacks, but the benefits exceed the
drawbacks, and so technological growth is good for modern civilization.
This report aims to explore the various benefits of technology to society, focusing on communication,
education, healthcare, and daily life enhancements. Additionally, it provides a detailed comparison of
different types of computers, including personal computers, laptops, and smartphones, to understand
their specific uses, advantages, and limitations.
2. Communication
Technolgy has influenced the means of communication. In the olden days messages took months to
reach distance places. Messeengers and horse –riders carried messages. Now there are numerous
means of communication like telephones, wireless, radios, televisions, and so on. On a telephone you
can talk to your friends, relatives at a distant place in few seconds. With the help of wireless apparatus,
messages may be conveyed to far off places in no time infact telecommunication has made the whole
world a “global village”. Radios give us news from all the corners of the world, while on the television
screen you can see happings of far off lands (Nola,B;Robert,O.; Irzik, K. &Gurol, R. 2005).
The way we communicate has drastically changed over the past few decades. From traditional mail to
instant messaging, technology has made communication faster, more efficient, and more accessible.
Technology has bridged the gap between individuals and communities, enabling real-time
communication regardless of geographical boundaries. This has strengthened personal relationships and
facilitated professional collaborations.
Social media platforms like Facebook, Twitter, and Instagram have transformed how we interact, share
information, and stay connected with the world. They have also played a crucial role in social
movements and global awareness.
3. Education
The integration of technology in education has enhanced the learning experience. Interactive
whiteboards, tablets, and educational software have made lessons more engaging and interactive.
Platforms like Coursera, Khan Academy, and Udemy have democratized education, making it accessible
to anyone with an internet connection. This has opened up opportunities for lifelong learning and skill
development.
The internet has become a vast repository of knowledge, providing students and educators with access
to a wealth of information and resources. This has leveled the playing field, allowing individuals from all
backgrounds to pursue education.
4. Healthcare
Electronic health records (EHRs) and data analytics have enhanced patient care by providing healthcare
professionals with comprehensive and accurate information. This has led to better diagnosis, treatment,
and overall patient outcomes.
The Internet of Things (IoT) has transformed our homes into smart environments. Devices like smart
thermostats, security systems, and voice assistants have made daily life more convenient and efficient.
Technology have revolutionizedthe area of transportation. In the olden days means of transportation
wereby trecking, and horse riding. With advent of science and technology travelling by land, using cars,
buses, trains; by sea using ships and canoes, by air using aeroplanes is now very easy. Aeroplanes are
the fastest means of transportation. Time and distance are no more a problem to the society becuase of
the means of transportation. The world has grown smaller. The credit for all these achievements goes to
science (Popper; 2002).
Technology has revolutionized transportation with innovations like electric vehicles, autonomous cars,
and real-time navigation systems. These advancements have made travel safer, faster, and more
environmentally friendly.
Streaming services, virtual reality, and gaming have redefined entertainment. Technology has provided
us with endless options for leisure and relaxation, enhancing our overall quality of life.
7. Conclusion
As technology continues to evolve, we can expect even greater advancements that will further
transform our lives. The integration of artificial intelligence, quantum computing, and biotechnology
holds the promise of solving some of the world's most pressing challenges.
8. References
- Brown, L. (2019). *Digital Revolution: How Technology is Changing the World*. FutureTech
Publications.
Certainly! Below is a detailed expansion of each section, which can be further elaborated and referenced
with case studies, data, or expert opinions to reach a fuller, 50-page document.
**Definition of Technology**:
Technology is a broad term that refers to the application of scientific knowledge for practical purposes,
especially in industry. It encompasses tools, machines, systems, and processes that enhance human
productivity and improve our quality of life. Technology spans many fields, from communication to
healthcare to environmental management, and its evolution is deeply intertwined with human progress.
The history of technology is a story of continuous evolution. From the development of fire control in the
Stone Age to the rise of the internet and artificial intelligence, technological advancements have
reshaped civilizations. The agricultural revolution, the industrial revolution, the digital revolution, and
now the fourth industrial revolution, characterized by artificial intelligence, the Internet of Things (IoT),
and biotechnology, are key milestones in this trajectory.
**The Role of Technology in Society**:
Technology plays a crucial role in shaping societies, economies, and cultures. It enables communication,
drives innovation, and impacts all aspects of human life, from how we work and socialize to how we
address global challenges such as climate change and disease. This section will provide an overview of
how technology influences modern life and its importance in driving future societal progress.
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The story of communication technology spans from ancient methods such as the messenger, smoke
signals, and written language to modern systems like the internet, email, and instant messaging. The
invention of the printing press in the 15th century revolutionized how ideas were shared, allowing for
mass communication. The telegraph and telephone, followed by the internet and mobile phones, have
further changed how we communicate on a global scale. The rise of 5G networks and high-speed
internet promises even faster and more reliable communication in the future.
Social media has drastically altered how people interact. Platforms like Facebook, Instagram, Twitter,
and LinkedIn have not only become social hubs but also powerful tools for marketing, information
dissemination, and political campaigns. These platforms enable people to maintain relationships, share
experiences, and even form new professional networks. However, social media also brings challenges
such as the spread of misinformation and its impact on mental health, which requires ongoing research
and regulation.
**Global Connectivity**:
One of the most significant advancements in communication is the ability to connect with anyone,
anywhere, anytime. The internet has made it possible to communicate instantly across vast distances,
whether for personal, business, or governmental purposes. Technologies such as video conferencing
(Zoom, Microsoft Teams, etc.) have bridged the gap between people and businesses, making global
collaboration more efficient. The development of low-cost mobile phones and internet access has
further accelerated global connectivity.
Tools like Slack, Trello, and Google Docs have revolutionized how teams collaborate. These platforms
allow for real-time sharing, updating, and editing of documents, creating an environment where projects
can be completed collaboratively, irrespective of the team members' physical locations. Collaboration
tools are central to the growing trend of remote work and digital entrepreneurship, helping businesses
and individuals work more efficiently.
The rise of virtual communication tools has transformed the workplace, especially in the wake of the
COVID-19 pandemic. Remote work, once a rarity, has become the norm for many sectors, thanks to
advancements in communication technology. Video conferencing tools, online project management
software, and cloud storage solutions have made it easier for employees to work from home, balancing
personal life and professional responsibilities. Furthermore, virtual communication allows businesses to
tap into a global talent pool, offering access to skilled workers regardless of geographic location.
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Online learning platforms have revolutionized education by providing access to high-quality courses
from prestigious universities to people who might not otherwise have the resources to attend traditional
schools. Websites like Coursera, Khan Academy, and edX offer free or affordable courses on a wide
variety of subjects. These platforms are not just for university students; they also cater to lifelong
learners, allowing anyone to learn new skills or deepen existing knowledge.
The internet has drastically increased access to information, democratizing knowledge. Online libraries,
research papers, podcasts, and even YouTube tutorials make information accessible at no cost. Google
Scholar, JSTOR, and other research platforms have opened doors for students and researchers to access
academic papers, thereby supporting self-directed learning and reducing dependence on traditional
educational institutions.
**Personalized Learning**:
Technology has introduced adaptive learning systems that tailor the educational experience to the
individual. These systems use AI to assess student progress and identify areas that require additional
attention. Programs such as DreamBox and Knewton analyze students' learning patterns and deliver
customized content, which helps students learn at their own pace and increases retention.
Digital tools have made it easier for students to collaborate in group projects, even when they are not in
the same physical location. Google Docs, Zoom, and other collaboration platforms allow for real-time
cooperation, enabling students to share ideas, work on projects, and solve problems together. This
promotes teamwork, improves communication skills, and teaches students how to collaborate
effectively in a digital environment.
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Technology has led to groundbreaking innovations in healthcare, such as the development of robotic-
assisted surgery, which offers more precision and faster recovery times. The introduction of AI and
machine learning in diagnostics helps doctors detect diseases more accurately. For instance, AI
algorithms are being used to analyze medical images and identify early signs of diseases like cancer.
Moreover, the advent of precision medicine, driven by genomic sequencing, enables treatments tailored
to an individual's genetic profile, improving treatment efficacy.
The healthcare industry is increasingly relying on data analytics to improve patient outcomes. By
analyzing vast amounts of medical data, machine learning algorithms can predict disease outbreaks,
identify risk factors, and personalize treatment plans. Genomic data is also being used to design custom
treatments that work better for individuals, marking a shift away from the one-size-fits-all approach.
Robotic surgery systems, such as the da Vinci Surgical System, allow surgeons to perform delicate
procedures with greater precision. These systems are minimally invasive, leading to smaller incisions,
reduced blood loss, and quicker recovery times. Robotics in healthcare is also being used in
rehabilitation and assisted living for elderly patients, improving their quality of life.
Telemedicine, mobile health apps, and remote monitoring devices are enhancing healthcare
accessibility, especially for individuals in low-income or rural areas. Innovations like low-cost diagnostic
tools and portable health devices enable doctors to diagnose and treat conditions without needing large
hospital infrastructure. Additionally, digital health platforms such as HealthTap and Babylon Health are
making medical consultations more affordable, offering instant access to medical advice at a fraction of
the cost of traditional healthcare services.
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The IoT has led to the development of smart homes where devices like refrigerators, thermostats, lights,
and security systems can be controlled remotely through smartphones. This connectivity improves
convenience, security, and energy efficiency. Smart homes are becoming increasingly common, with
devices that learn users' habits and adjust accordingly. For example, smart thermostats like Nest
automatically adjust the temperature based on occupancy patterns, helping reduce energy
consumption.
Automation has made everyday life more convenient. Robotic vacuum cleaners (e.g., Roomba),
automated laundry systems, and self-checkout kiosks in stores are examples of how technology is
simplifying daily tasks. Automation also extends to the workplace, where processes in manufacturing,
logistics, and even customer service are becoming increasingly automated, reducing human error and
increasing efficiency.
FinTech is revolutionizing the financial industry, making services such as banking, investing, and
payments more accessible and efficient. Mobile payment apps like Venmo, PayPal, and Apple Pay have
simplified money transfers. Robo-advisors are making investment advice more affordable and
accessible, while blockchain technology promises to transform sectors like finance and supply chain
management.
Smart assistants, such as Amazon Alexa and Google Assistant, have become integral to modern homes.
They help people with tasks like setting alarms, playing music, managing shopping lists, controlling home
devices, and even ordering groceries. As voice recognition technology improves, these assistants are
becoming more intuitive and capable of handling complex requests.
**Transportation and Mobility**:
Advancements in transportation technology are reshaping how people commute. Electric vehicles (EVs)
like those made by Tesla are becoming more mainstream, providing an environmentally friendly
alternative to traditional gasoline-powered cars. Ride-sharing services like Uber and Lyft have
revolutionized urban transportation by offering affordable, on-demand rides. In the future, autonomous
vehicles and flying cars may further transform the way we travel.
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### **Conclusion**
In conclusion, technology has significantly enhanced the quality of life, opening up new possibilities
across communication, education, healthcare, and daily living. While the benefits of technology are
undeniable, it is important to address the ethical, social, and environmental challenges associated with
rapid technological advancements. As society continues to integrate new technologies into everyday
life, it will be essential to strike a balance between progress and the well-being of all individuals.
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Home / Blog / How Important Is Technology in Education? Benefits, Challenges, and Impact on Students
Many of today’s high-demand jobs were created in the last decade, according to the International
Society for Technology in Education (ISTE). As advances in technology drive globalization and digital
transformation, teachers can help students acquire the necessary skills to succeed in the careers of the
future.
How important is technology in education? The COVID-19 pandemic is quickly demonstrating why online
education should be a vital part of teaching and learning. By integrating technology into existing
curricula, as opposed to using it solely as a crisis-management tool, teachers can harness online learning
as a powerful educational tool.
The effective use of digital learning tools in classrooms can increase student engagement, help teachers
improve their lesson plans, and facilitate personalized learning. It also helps students build essential
21st-century skills.
Virtual classrooms, video, augmented reality (AR), robots, and other technology tools can not only make
class more lively, they can also create more inclusive learning environments that foster collaboration
and inquisitiveness and enable teachers to collect data on student performance.
Still, it’s important to note that technology is a tool used in education and not an end in itself. The
promise of educational technology lies in what educators do with it and how it is used to best support
their students’ needs.
BuiltIn reports that 92 percent of teachers understand the impact of technology in education. According
to Project Tomorrow, 59 percent of middle school students say digital educational tools have helped
them with their grades and test scores. These tools have become so popular that the educational
technology market is projected to expand to $342 billion by 2025, according to the World Economic
Forum.
However, educational technology has its challenges, particularly when it comes to implementation and
use. For example, despite growing interest in the use of AR, artificial intelligence, and other emerging
technology, less than 10 percent of schools report having these tools in their classrooms, according to
Project Tomorrow. Additional concerns include excessive screen time, the effectiveness of teachers
using the technology, and worries about technology equity.
Prominently rising from the COVID-19 crisis is the issue of content. Educators need to be able to develop
and weigh in on online educational content, especially to encourage students to consider a topic from
different perspectives. The urgent actions taken during this crisis did not provide sufficient time for this.
Access is an added concern — for example, not every school district has resources to provide students
with a laptop, and internet connectivity can be unreliable in homes.
Additionally, while some students thrive in online education settings, others lag for various factors,
including support resources. For example, a student who already struggled in face-to-face environments
may struggle even more in the current situation. These students may have relied on resources that they
no longer have in their homes.
Still, most students typically demonstrate confidence in using online education when they have the
resources, as studies have suggested. However, online education may pose challenges for teachers,
especially in places where it has not been the norm.
Despite the challenges and concerns, it’s important to note the benefits of technology in education,
including increased collaboration and communication, improved quality of education, and engaging
lessons that help spark imagination and a search for knowledge in students.
Teachers want to improve student performance, and technology can help them accomplish this aim. To
mitigate the challenges, administrators should help teachers gain the competencies needed to enhance
learning for students through technology. Additionally, technology in the classroom should make
teachers’ jobs easier without adding extra time to their day.
Technology provides students with easy-to-access information, accelerated learning, and fun
opportunities to practice what they learn. It enables students to explore new subjects and deepen their
understanding of difficult concepts, particularly in STEM. Through the use of technology inside and
outside the classroom, students can gain 21st-century technical skills necessary for future occupations.
Still, children learn more effectively with direction. The World Economic Forum reports that while
technology can help young students learn and acquire knowledge through play, for example, evidence
suggests that learning is more effective through guidance from an adult, such as a teacher.
Leaders and administrators should take stock of where their faculty are in terms of their understanding
of online spaces. From lessons learned during this disruptive time, they can implement solutions now for
the future. For example, administrators could give teachers a week or two to think carefully about how
to teach courses not previously online. In addition to an exploration of solutions, flexibility during these
trying times is of paramount importance.
Below are examples of how important technology is in education and the benefits it offers to students
and teachers.
Educational technology can foster collaboration. Not only can teachers engage with students during
lessons, but students can also communicate with each other. Through online lessons and learning
games, students get to work together to solve problems. In collaborative activities, students can share
their thoughts and ideas and support each other. At the same time, technology enables one-on-one
interaction with teachers. Students can ask classroom-related questions and seek additional help on
difficult-to-understand subject matter. At home, students can upload their homework, and teachers can
access and view completed assignments using their laptops.
Technology allows 24/7 access to educational resources. Classes can take place entirely online via the
use of a laptop or mobile device. Hybrid versions of learning combine the use of technology from
anywhere with regular in-person classroom sessions. In both scenarios, the use of technology to tailor
learning plans for each student is possible. Teachers can create lessons based on student interests and
strengths. An added benefit is that students can learn at their own pace. When they need to review class
material to get a better understanding of essential concepts, students can review videos in the lesson
plan. The data generated through these online activities enable teachers to see which students struggled
with certain subjects and offer additional assistance and support.
Through engaging and educational content, teachers can spark inquisitiveness in children and boost
their curiosity, which research says has ties to academic success. Curiosity helps students get a better
understanding of math and reading concepts. Creating engaging content can involve the use of AR,
videos, or podcasts. For example, when submitting assignments, students can include videos or interact
with students from across the globe.
Improved Teacher Productivity and Efficiency
Teachers can leverage technology to achieve new levels of productivity, implement useful digital tools to
expand learning opportunities for students, and increase student support and engagement. It also
enables teachers to improve their instruction methods and personalize learning. Schools can benefit
from technology by reducing the costs of physical instructional materials, enhancing educational
program efficiency, and making the best use of teacher time.
Educators unfamiliar with some of the technology used in education may not have been exposed to the
tools as they prepared for their careers or as part of their professional development. Teachers looking to
make the transition and acquire the skills to incorporate technology in education can take advantage of
learning opportunities to advance their competencies. For individuals looking to help transform the
education system through technology, American University’s School of Education online offers a Master
of Arts in Teaching and a Master of Arts in Education Policy and Leadership to prepare educators with
essential tools to become leaders. Courses such as Education Program and Policy Implementation and
Teaching Science in Elementary School equip graduate students with critical competencies to
incorporate technology into educational settings effectively.
Learn more about American University’s School of Education online and its master’s degree programs.
Recommended Readings
Sources
International Society for Technology in Education, “Preparing Students for Jobs That Don’t Exist”
The Journal, “How Teachers Use Technology to Enrich Learning Experiences”
Pediatric Research, “Early Childhood Curiosity and Kindergarten Reading and Math Academic
Achievement”
Project Tomorrow, “Digital Learning: Peril or Promise for Our K-12 Students”
World Economic Forum, “Learning through Play: How Schools Can Educate Students through
Technology”
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Many hail the wave of technological progress as Mankind’s greatest gift to himself. Indeed, the
pervasive nature of technology has permeated every stratum of our society, and the healthcare field is
no exception. The advent of technology has revolutionized the healthcare industry in multifarious ways,
and this blog will discuss various aspects of how this modernizing wave has benefitted the healthcare
field.
Here are the 5 key benefits of leveraging technology in healthcare:
Reduction in cost
The collection of patients’ data is one of the most paramount aspects in the healthcare field. Medical
data is essential for doctors to analyze the patient’s situation and illness and then to find a possible cure
for it. In the past, patient records used to create large amounts of paperwork because everything was on
paper and pen. Accessing past records was troublesome. However, with the advent of digitalisation, the
medical information of patients can be keyed into a cloud-based, digitized system. This has provided
extraordinary ease for specialists, patients, and medical billers to access with a click of a button, from
anywhere at anytime.
This system is called Electronic Medical Records (EMRs), or Electronic Health Records (EHRs). It is a
collection of patient and population health information electronically stored in a digital format. Sameer
Bhargava, who serves as the chief information officer and chief technology officer at Caregiver, Inc.,
emphasized the much-needed efficiencies EHRs had provided them with. Across an eight-month period,
his team migrated eight million records from paper to an EHR system. “Moving to electronic records
elevates our care ecosystem into a cohesive process that can provide a better network of services,”
Bhargava says. Therefore, technology has simplified the collection of medical records, enabling
providers to mine out patients’ information in a matter of minutes.
Fortunately, technology has facilitated the development of systems that are proven to reduce medical
errors and save more lives. The clinical Decision Support (CDS) system provides the health care
professional with medical information and patient-specific information. This information is rationally
filtered and presented to the healthcare professional at appropriate times, intending to enhance the
decision-making of the healthcare provider. It is capable of providing evidence-based standards and
guidance; procedures and protocols; rules and recommendations for care, etc. A study done by RA.
Miller and colleagues showed that the CDS system reduces serious medication errors by 55% and total
medication errors by 83%, highlighting the transcendent power of such a system to aid healthcare
professionals in their diagnosis.
The use of technology can increase patient engagement, providing insight to help create hyper-targeted,
personalized health and wellness plans. Devices in the form of wearables like fitness bands and other
wirelessly connected devices like Fitbits can monitor one’s blood pressure and Electrocardiograph (ECG),
giving patients and specialists access to personalized information. These devices can depict calorie
count, exercise checks, appointments, blood pressure variations, etc.
for elderly patients and those living alone, where their family members or concerned
Specialists can keep track of patients’ health more efficaciously, such as their adherence to treatment
plans, etc. This is especially pertinent healthcare providers will be promptly alerted if any abnormality is
detected. As such, such technological gadgets ensure that patients enjoy superlative care, enhancing the
healthcare experience and quality for all.
Patient education takes on an imperative role in healthcare, and specialists are embracing technologies
that can help better inform and engage patients. According to the results of a recent survey of 200 U.S.
physicians conducted by PatientPoint and Digital Health Coalition, more than 75% of physicians believe
that leveraging patient education and engagement technology can help improve the patient experience.
95% of respondents also reported that they were currently using engagement technology tools to
educate and engage with patients.
Technology has provided softwares and applications that present customized health education
information to patients based on their specific needs and conditions. For example, the Patient Electronic
Portal is a secure online application that provides patients access to their personal health information
and 2-way electronic communication with their care provider using a computer or a mobile device. A
study has found that this application has increased patients’ compliance to preventive medical
precautions, their medical adherence, and self-awareness and management of their diseases.
5. Reduction in costs
Medical errors in U.S hospitals and clinics cost $USD 20 Billion a year. The reduction in medical errors
directly reduces costs for both the practitioners and patients. By leveraging technology to reduce
diagnosis and prescription errors
While the shift from paper to Medical EMR in clinics can reduce the costs of outpatient care by 3
percent. This is estimated to be $5.14 in savings per patient each month. A cloud EMR significantly
reduces the usage of paper in practice and cost in various other errors.
Conclusion
In the scheme of things, technology has indeed revolutionized the healthcare industry, with many
systems and softwares available that you can consider utilising to streamline your logistics and
workflow, and at the same time provide superlative care to your patients.
Technology has fundamentally changed how we communicate. Instead of writing letters to people in
different time zones, we can log in to Zoom or Google Meet and chat with them as though we were in
the same room. In fact, with the increase in remote work over the past few years, some team members
may know their co-workers only via email and video chat.
On the surface, the capabilities technology brings to our offices are overwhelmingly positive. It offers
convenience, collaborative power and connectivity. But that doesn’t mean technology should damage
interpersonal communication. Here’s how to use technology to enhance, not hinder, communication in
the workplace.
Technological advances can benefit workplace communication, especially if the whole team isn’t
physically in the same place. Here are some upsides of relying on technology for communication.
Innovative communication apps that are integrated into your business’s systems allow you to
communicate with someone immediately. If there is an issue, all it takes is a quick Slack or Microsoft
Teams message to ping your co-worker for help.
“[At leading organizations], quick team alignments are handled through instant messaging, complex
problem-solving through video calls with collaborative whiteboarding, [and] creative collaboration
through hybrid sessions combining in-person and remote participants,” said Harmeet Bhatia, technical
account manager at Amazon Web Services.
With the proper technology, every employee becomes easily accessible via an internet connection. You
can send and receive messages at any time and from anywhere. The most common workplace
communication apps facilitating this immediacy include Slack, Campfire, Google Chat and Wrike. [Read
related article: How to Use Slack for Workplace Communication.]
According to a Mio survey of more than 200 IT managers and administrators, 91 percent of businesses
use two or more workplace communication platforms for messaging.
In today’s digital world, it’s optimal for businesses to be able to operate remotely. Video conferencing
platforms such as Zoom and Google Meet let employees work from anywhere without sacrificing visual
communication with co-workers and managers. Although being remote has drawbacks, including a
limited employee culture, it’s valuable for a business to be mobile and flexible in this day and age. [Learn
video conferencing etiquette tips]
Miscommunication becomes more likely when you rely on people to deliver messages — just think of
the classic “telephone game,” in which a message gets distorted as it’s repeated from person to person.
Forty years ago, clients or customers had to call receptionists to get in touch with a business owner.
When a receptionist or assistant misunderstood what a client was trying to say, companies could miss
out on valuable information, leading to potentially distasteful experiences for customers.
In contrast, when you send someone a digital message, they will receive the precise words you intended
(not accounting for any misinterpretations, of course) and can refer back to your message as needed.
Digital messages are also less likely to get lost than paper-based communications.
Dmytro Zaichenko, public relations and outreach lead at Coupler.io, emphasized that digital messaging
allows for superior clarity and structure in communication. “You have time to include all the details and
polish your messages, which makes discussions and negotiations more meaningful and organized,”
Zaichenko said.
Technology can aid communication with both employees and customers. Some businesses use chatbots
to talk with customers through social media or their websites. Other companies are developing their
own digital communication apps so their clients can ask questions, leave comments and offer
suggestions. This direct communication makes customers feel heard and helps you understand their
responses to your products.
Other communication tools allow employees to display their ideas through presentations with
PowerPoint or Google Slides, thereby promoting collaboration. They can share these presentations in
online video meetings or in person through interactive displays. Regardless of whether all participants
are in the same room, you aren’t limited to verbal communication.
Consider these potential pitfalls to ensure you choose technology for the right situations.
Technology is supposed to foster efficiency. Chat platforms and email empower us to immediately start
a conversation from virtually anywhere.
Given the apparent time savings, it’s tempting to use email and other messaging platforms in place of in-
person communication. However, technology may not always be the most productive communication
method.
For example, you may think emailing a company update to your entire office is the fastest way to get
your point across to the most people. But here’s the problem: Managers and other employees will likely
have follow-up questions, so you’ll end up spending more time fielding replies than if you had called a
company-wide meeting.
To increase productivity and efficiency, workers must be mindful of how they spend their time.
Technology’s job is to streamline schedules so employees can focus on more pressing issues. Yet
sometimes people end up overextending these benefits to save time and use technology to replace
crucial aspects of their jobs, like cultivating relationships with their co-workers.
Emails, texts and chats are useful for instantaneous correspondence from any location, but digital
messages can be easily misinterpreted. Some people don’t have the same knack for communicating over
digital platforms as they do in face-to-face interactions.
If someone sends you a terse reply, are they brushing you off because they don’t like your idea or just
trying to move through tasks quickly? Effective communication relies on eye contact and tone of voice
as much as it does on words. Because online communications are mediated by a screen, digital
communicators often lose the contextual information they need to have a productive and clear
discussion and thus do not collaborate as effectively as they might have in person.
“In business, technology lets us move fast, but it can also lead to miscommunication,” said Scott Cohen,
CEO of the email marketing platform InboxArmy. “Quick messages on Slack or Teams make things
efficient, but they can create confusion or a lack of depth in discussions that would benefit from in-
person chats.”
Poor communication leaves a hole that employees will fill with speculation rather than understanding.
Consider the nuances of your writing before you interact with someone online, because abridged
interactions can have serious consequences. [Learn whether to use emoji in business communications.]
Bottom Line
Nonverbal communication, such as tone of voice and facial expressions, helps people interpret what
someone is saying and their corresponding emotions. Some technological communication eliminates
these cues, leading to misinterpretation.
Technology allows us to easily connect with people around the globe, but what about the people right
next to us? Instead of meeting with a friend for coffee, we might do a quick check-in via text. As face-to-
face interactions ebb, our in-person smiles have been replaced by emoji that seem more like
punctuation than emotional cues.
The same is true at the office. Most of our interactions nowadays happen over a computer rather than in
person. When we’re more familiar with our employees as usernames or email addresses than as
individuals, it can hinder the development of quality relationships.
Without strong communication, we also eliminate the most valuable components of a great team:
collaboration, loyalty, engagement and camaraderie. Without in-person interactions, colleagues are less
empathetic toward one another and feel more isolated.
Technology is distracting.
Mobile devices can distract us from important tasks. For instance, drivers become distracted when
trying to talk or text on their cell phones.
Technology can also be a distraction in the office, as messaging is often used for both personal and
professional purposes. If someone uses the same smartphone or social media for both personal and
professional communication, their personal messaging will likely interfere with their work tasks.
Nowadays, it’s easy to suffer from digital overload. “Technological evolution has also introduced the
challenge of … workers [needing to] navigate multiple communication channels, leading to cognitive
burden and potential productivity losses that organizations must actively manage,” Bhatia said.
But this downside of business communication has a clear solution. Establish clear response time
expectations, “define ‘do not disturb’ periods and create explicit guidelines for platform usage based on
communication type,” Bhatia said. “The key to success lies in balancing technological efficiency with
authentic human connection, ensuring that digital tools enhance, rather than replace, meaningful
workplace interactions.”
Whether technology enhances or hurts your communication depends on how you use it. Here are some
tips for crafting the right technology-driven communication style for your company.
Determine which communication methods and platforms work best for your business.
Your company likely uses many of these tools, but you should make sure to select the right channel for
each business need.
Email: Email is often used for simple updates and questions. It’s not a good tool for complex plans or
issues.
Instant messaging: Platforms like Slack allow you to communicate with people through different online
channels in either individual or group chats.
One-on-one conversations: One-on-one conversations are most effective for training and professional
feedback.
Team conversations: This format is effective when your employees work on projects with multiple
people occupying different roles.
Group meetings: These should occur sparingly. Group meetings are usually best for training or
presentations.
When you send digital communications to employees, make sure you consider the most valuable
information to deliver. You also may want to account for potential questions so you spend less time
answering follow-up questions.
Regardless of the communication method, feedback from your employees is invaluable. Create a
standardized process for receiving feedback, and implement an open-door policy to ensure employees
feel comfortable approaching you via their preferred method. Establish ways for customers to submit
feedback, too.
If you’re using multiple platforms to communicate, pay attention to colleagues’ availability and
deadlines. That way, you can have your message ready when they’re available and you don’t interrupt
important work.
In-person conversations are best for boosting morale and improving company culture. Even if you rely
primarily on digital communication tools, don’t pass up chances to host face-to-face conversations.
These are great opportunities for one-on-one bonding and team building.
If your company’s mission statement emphasizes a certain value, ask yourself how you can create
communication systems, channels and expectations that adhere to these principles in the short and long
term. Then, get your team’s input on how to incorporate your values into your company’s
communication style.
“At InboxArmy, we emphasize transparency and directness,” Cohen said. “That means balancing digital
tools with face-to-face check-ins whenever possible, even if that’s just an occasional video call. Ask your
team what works for them, and make it a living conversation.”
Technology has enabled fast, convenient communication, but there are times when it cannot replace in-
person interactions. Tech-driven communication can be appropriate if you know when and how to use
those tools. When you use technology mindfully and purposefully, it will help, rather than hurt,
communication across your organization.
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Sean Peek co-founded and self-funded a small business that's grown to include more than a dozen
dedicated team members. Over the years, he's become adept at navigating the intricacies of
bootstrapping a new business, overseeing day-to-day operations, utilizing process automation to
increase efficiencies and cut costs, and leading a small workforce. This journey has afforded him a
profound understanding of the B2B landscape and the critical challenges business owners face as they
start and grow their enterprises today. At business.com, Peek covers technology solutions like document
management, POS systems and email marketing services, along with topics like management theories
and company culture. In addition to running his own business, Peek shares his firsthand experiences and
vast knowledge to support fellow entrepreneurs, offering guidance on everything from business
software to marketing strategies to HR management. In fact, his expertise has been featured in
Entrepreneur, Inc. and Forbes and with the U.S. Chamber of Commerce.
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