I.
Title Page
Under the brand name "Sweet Bites," the company will function as a
small-scale food manufacturing and retail business that specializes in
Graham Balls, which are available in two varieties: Classic and Choco-
Filled. Meachaila M. Manibad and Christian Ken E. Manibad are the owners
and managers of this company, and they will collaborate to handle sales,
marketing, and production. The company will be located at Tarragona
National High School, at a prime position close to our primary target
market, which consists of teachers and students. One of the proprietors'
mothers, who also occasionally helps with product manufacturing,
provided the first funding for this enterprise. On August 12 2025, this
business plan was created to outline Sweet Bites' goals, operational plans,
and financial forecasts.
II. Executive Summary
A school-based food company called Sweet Bites sells reasonably priced,
freshly produced Graham Balls. These bite-sized snacks are perfect for
daily sales because they are made the night before and keep their soft,
tasty texture until the following day. Our goal is to give students a tasty
and reasonably priced snack to eat during recess. The company wants to
make a consistent profit while preserving the quality of its products and
maintaining loyal customers. Our unique selling proposition is that we
provide freshly created, handcrafted, high-quality Graham Balls in classic
and chocolate-filled variations, all of which are thoughtfully prepared and
reasonably priced for students.
III. Background and History of the Business
The popularity of Graham Balls as a simple yet appealing student snack
served as the inspiration for Sweet Bites. We made the decision to
develop a product that is both reasonably priced and freshly cooked after
noticing that a lot of store-bought snacks were either too costly or not
manufactured from scratch. We tried our recipes at home and made
adjustments based on input from parents, siblings, and friends. Graham
balls were chosen because of their low cost of manufacturing, high
demand, and ease of preparation, which make them an excellent
foundation for a successful school-based enterprise. One of the founders'
mothers, who sometimes helps with the production, especially during
busy days, provided the original financing.
IV. Goals and Objectives
Sweet Bites wants to establish itself as the primary snack option for
students during lunch and recess. In particular, the company plans
to:
1. Give instructors and kids in the school Graham Balls that are both
reasonably priced and of excellent quality.
2. During school hours, sell at least 40 Graham Balls per day.
3. Increase brand recognition by using eye-catching packaging and
encouraging word-of-mouth.
4. Continue to provide high-quality products that attract customers
who return.
V. Marketing Plan
During lunch and recess, Sweet Bites will sell directly to students on school property.
Competitive pricing of ₱5 each piece will ensure affordability, especially for students with
limited budgets. Personal invitations, social media posts in school-related groups, and
occasional free samples for new customers will all be used for promotion. For a visually
appealing appearance, packaging will be made out of clear cups or paper bags with a vibrant
Sweet Bites logo sticker. In order to ensure client satisfaction and promote returning
customers, the products will be offered fresh every day.
VI. Production Plan
The night before the sale, production will be done at home. For the chocolate version,
ingredients include chocolate filling, condensed milk, crumbled graham crackers, and cocoa
powder. The ingredients are mixed together, formed into bite-sized balls, coated with graham
crackers, and then put into sanitized containers. Although Graham Balls have a two-day shelf
life, we will sell them the same day they are produced to ensure their freshness. Depending
on demand, our daily production capacity will range from 40 to 50 pieces. In order to
increase production on days when demand is higher, we will seek the assistance of one of the
owners' mothers.
VII. Organizational Plan
[Your Name] and [Partner's Name] have partnered to create Sweet Bites. The owners will
split the costs of buying supplies, making goods, and selling them evenly. In addition to
providing the initial funding, the mother of one of the the owners also sometimes helps with
manufacturing during peak times. The partners will work together to make decisions in order
to ensure uninterrupted operations and constant product quality.
VIII. Financial Plan
The first capital for Sweet Bites, which covers ingredients, packaging, and other costs, was
obtained from one of the entrepreneurs' mothers and totaled about ₱750. Selling 40 Graham
Balls for ₱5 apiece is expected to generate ₱200 in sales per day. An estimated ₱100 is made
every day after daily costs for ingredients and packaging of around ₱100. A school-based
business could be successful and sustainable if sales stay consistent and monthly profits
reach about ₱2,000.
IX. Socio-Economic Impact
Students will be able to enjoy sweet sweets without going over budget thanks to Sweet Bites'
reasonably priced snack choice. By setting an example for other students in the school, the
company also promotes student entrepreneurship and teamwork. We also help the local
economy by buying goods from neighboring sources and supporting neighborhood sari-sari
shops.
X. Appendix
Included in the appendix will be:
• An example of the Sweet Bites logo
• Images of Traditional Graham Balls with Chocolate Filling
Samples of packaging
• Purchase receipts for ingredients
• A flowchart for production