KEMBAR78
Fair use | PPTX
Media Literacy


                        Communication
Critical Thinking
                           Skills

Expand literacy to        Ability to access,
 mass media, pop          evaluate,
   culture, digital       communicate in a
      technology          variety of forms
Confusion
Copyright protects the creativity, and sharing of Original Work




              Can I use it?!!??
Teachers Reactions
                           End the Confusion through
                             Code of Best Practices
                              in Fair Use for Media
                               Literacy Education




   See no Evil          Hear no Evil           Speak no Evil

• Pretend that       • Use it but hope      • Hyper Comply
  there is nothing     no one               • Better safe
  wrong going on       complains              than sorry
• Don’t address                             • Don’t use it
  copyright or
  fair use.
Fair Use
• Using someone else’s media, information,
  product

• Depends on the use of the product, how it is
  used, how much is used, economic impact on
  the original creator.
  – Have to keep the original value
  – Don’t take too much
Activity
                                                 Draw a picture




                                               Pass it to a partner




                                 Can your partner copy or change your picture?




                           Yes                                                           No
if you are using it for education, research, adding content       If you are avoiding doing your own work or ideas.




                         Fair Use
Fair Use Principles
• Use copyrighted material for media literacy
• Use copyrighted material to create lessons
• Use copyrighted material to share media
• Students can incorporate, modify and use
  existing media in their own work but not
  substitute for their own creative effort.
• Student work can be distributed with proper
  attribution to original works used.
Creative
Commons
People upload their content and
sets rights for the information to
be copied, distributed, edited,
remixed, added to.
                                     What if you want others to
                                       use your ideas, creations,
                                       music, photos?
                                     Creative Commons
                                     Refine rights reserved
                                     • You get to choose what
                                       others are allowed to use.
Copyright =
                                          Protecting creativity,
                        Copyright           sharing, copying

             Fair Use


                               Creative
                               Common

     Fair Use =
    Right to use                        Creative Common =
copyrighted material                 Enables the author to set
                                       boundaries for using,
                                    learn, inspiring new ideas.
Sources
• Creative Commons Video -
    http://youtu.be/uTjpghGjjfo
• FBI warning -
  http://www.flickr.com/photos/24086471@N04/3169779483/sizes/m/in/p
  hotostream/

• See no Evil, Hear no Evil, Speak no Evil -
  http://www.flickr.com/photos/47262623@N08/6036037443/

Fair use

  • 1.
    Media Literacy Communication Critical Thinking Skills Expand literacy to Ability to access, mass media, pop evaluate, culture, digital communicate in a technology variety of forms
  • 2.
    Confusion Copyright protects thecreativity, and sharing of Original Work Can I use it?!!??
  • 3.
    Teachers Reactions End the Confusion through Code of Best Practices in Fair Use for Media Literacy Education See no Evil Hear no Evil Speak no Evil • Pretend that • Use it but hope • Hyper Comply there is nothing no one • Better safe wrong going on complains than sorry • Don’t address • Don’t use it copyright or fair use.
  • 4.
    Fair Use • Usingsomeone else’s media, information, product • Depends on the use of the product, how it is used, how much is used, economic impact on the original creator. – Have to keep the original value – Don’t take too much
  • 5.
    Activity Draw a picture Pass it to a partner Can your partner copy or change your picture? Yes No if you are using it for education, research, adding content If you are avoiding doing your own work or ideas. Fair Use
  • 6.
    Fair Use Principles •Use copyrighted material for media literacy • Use copyrighted material to create lessons • Use copyrighted material to share media • Students can incorporate, modify and use existing media in their own work but not substitute for their own creative effort. • Student work can be distributed with proper attribution to original works used.
  • 7.
    Creative Commons People upload theircontent and sets rights for the information to be copied, distributed, edited, remixed, added to. What if you want others to use your ideas, creations, music, photos? Creative Commons Refine rights reserved • You get to choose what others are allowed to use.
  • 8.
    Copyright = Protecting creativity, Copyright sharing, copying Fair Use Creative Common Fair Use = Right to use Creative Common = copyrighted material Enables the author to set boundaries for using, learn, inspiring new ideas.
  • 9.
    Sources • Creative CommonsVideo - http://youtu.be/uTjpghGjjfo • FBI warning - http://www.flickr.com/photos/24086471@N04/3169779483/sizes/m/in/p hotostream/ • See no Evil, Hear no Evil, Speak no Evil - http://www.flickr.com/photos/47262623@N08/6036037443/