Presentation resource pack

PRESENTATION
RESOURCE
PACK

Infact Insight, Inc.
1001 Avenida Pico
Suite C-322
San Clemente, CA 92673
t: +213 471 2600
f: +646 688 5920
info@infactinsight.com
www.infactinsight.com
Copyright © 2009 Infact Insight Inc. All rights reserved worldwide.

Fast Start Check List
Audience Analysis
1 •  Create “Mind Map” of attendees
•  Consider different thinking styles
Problem Definition
2 •  Determine key problem being solved
•  Use “Issues Tree” to diagnose problem
PREPARE

Action Outcome
3 •  Conduct “Outcomes Analysis”
•  Use “From-To Think-Do Matrix”©
Venue Analysis
•  Apply appropriate principles to slides based on venue
4 •  Ballroom style
•  Conference room style
Collect Evidence
•  Consider all available sources: quantitative, qualitative, competitive intelligence, business results
and intelligence, trends, prior work
5 •  Assess inclusion of evidence based on extent to which it moves problem-solution forward
•  Use “Topic Map” to relate specific evidence to support or refute elements from “Issues Tree”
•  Use storyboarding to layout the problem and solution and supporting evidence
•  Use reflection effectively


Fast Start Check List
Developing the Slides
•  Consider charts that accommodate different thinking styles
CREATE

•  Create key points that you want to make and support them with facts / data
•  Develop the framework that will organize your presentation
•  Aim for 3 elements in your framework (e.g., Prepare, Create and Deliver)
6 •  Organize your points within this framework
•  Ensure your charts demonstrate “simplicity of expression and complexity of data”
•  Edit, edit, and edit more and you can still edit more to streamline and remove all “chart junk”
•  Do you slides pass the “squint test”?
•  Pay attention to the aesthetics of the slides (Layout, Design, Colors)

Delivery
DELIVER

•  Use storytelling frameworks
•  Practice, Practice, Practice
•  Presence (verbal and non-verbal)
7 •  Activation (Stakeholder Analysis and For / Against Analysis)


Issues Tree
Root Cause 1

Root Cause 2
Core Issue

Clarification
Explanation
Probing

Root Cause 3


Topic Map
TOPIC MAP
AUDIENCE:
PROBLEM:
OBJEC T I V E :
ACTION :
1.a. i
1.a 1.a.ii
1.a.ii i
1.b.i
1. 1.b 1.b.i i
1.b.i i i
1.c.i
1.c 1.c.i i
1.c.i i i
2.a. i
2.a 2.a.ii
2.a.ii i
2.b.i
2. 2.b 2.b.i i
2.b.i i i
2.c.i
2.c 2.c.i i
2.c.i i i
3.a.i
3.a 3.a.ii
3.a.ii i
3.b.i
3. 3.b 3.b.i i
3.b.i i i
3.c.i
3.c 3.c.i i
3.c.i i i


Stakeholder Analysis
SATISFY For: Against:
FOR 1.  ________ 1.  ________
1.  ________________
2.  ________________ 2.  ________ 2.  ________
3.  ________________ FOCUS 3.  ________ 3.  ________
4.  ________________ 4.  ________ 4.  ________
5.  ________________ AGAINST
Influence

5.  ________ 5.  ________

MAINTAIN SATISFY
1. ____________ 1.  ________________
2.  _____________ 2.  ________________
3.  _____________ 3.  ________________
4.  ________________
4.  _____________ 5.  ________________
5.  _____________

Involvement


Useful Websites
For help with: Explore these websites:
Presentation creation, organization, content www.extremepresntation.com
www.extremepresentation.com www.thesmokinggun.com
Storytelling
www.sayitwithastory.com www.ted.com

Delivery styles www.ted.com www.slideshare.net

www.keirsey.com www.myersbriggs.org
Audience thinking styles www.typelogic.com www.personalysis.com
www.hbdi.com
www.extremepresentation.com www.edwardtufte.com
Creating a chart
www.chartchooser.com www.duarte.com
www.istockphoto.com www.fotolia.com
www.dreamstime.com www.shutterstock.com
Stock photography
www.morguefile.com www.gettyimages.com

Presentation software www.prezi.com

Information mapping and design www.xplane.com
www.many-eyes.com www.data360.org
Collaborative data visualization
www.swivel.com


Useful Books


Extreme Presentation Workshops

Andrew Abela, Ph.D.

Dr. Abela has been designing and delivering effective presentations to
senior executives - and training and coaching others to do so - for over 20
years. He is currently professor of marketing at the Catholic University of
America in Washington, DC and advanced presentation skills consultant.
Prior to this he worked as a brand manager with Procter & Gamble, as a
management consultant with McKinsey & Company, and he was the
founding managing director of the Marketing Leadership Council, a best-
practices research organization serving Chief Marketing Officers at
hundreds of leading corporations worldwide.

The Extreme Presentation method was developed by Dr. Andrew Abela as
a way to develop effective communication of complex information, such as
market research findings or solutions-oriented sales proposals.

Dr. Abela’s website is: www.extremepresentation.com

Dr. Abela has recently published a new book: The Presentation: A Story
About Communicating Successfully with Very Few Slides.

Phone 1-703-574-3342"
Fax 1-703-636-8941


Executive Coach
Judith Katcher, Ph.D.
KATCHER & ASSOCIATES
Corporate Consultants
(914) 693-8762
Judith.Katcher@verizon.net

Professor Judith Katcher is an experienced Executive Coach. For over twenty-five years she has
coached CEOs, CFOs, COOs, CMOs, Presidents and senior-level executives, as well as upper and
middle-level rising stars at companies in the US., Canada and Europe, helping them to better mange
their employees as well as their careers. In addition, she has trained over three hundred sales people in
presentation skills.

Professor Katcher was trained as an academic, and was a Professor in both Communication and
English Literature departments, teaching at The University of New Hampshire, Hunter College and Pace
University. She has expertise in all areas of communication. Her coaching is customized to meet
individual and corporate needs. Her focus is on helping her clients set personal goals that incorporate
the mission and vision of their firm, address any gaps or obstacles that are preventing them from
achieving their personal potential, manage and initiate change and add value to their team, their
department and their firm as a whole. She has created several coaching programs, the latest being
specifically for women in finance. She offers an outside, experienced, objective point of view.


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