Cracker Barrel Old Country Store, Inc.

VENDOR
COMPLIANCE
GUIDELINES

Revised: June 18, 2007

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Table of Contents
TO OUR SUPPLY CHAIN PARTNERS .......................................................................................................... 4

I. INTRODUCTION ....................................................................................................................................... 5
OUR MISSION .............................................................................................................................................................5
ABOUT CRACKER BARREL .........................................................................................................................................5
II. MERCHANDISING CONTACTS........................................................................................................... 10

III. PURCHASE ORDER GUIDELINES ..................................................................................................... 11

TERMS AND CONDITIONS..........................................................................................................................................12
V. PRICE TICKETS ......................................................................................................................................... 13
A. APPAREL AND ACCESSORY PRICE TICKETS .........................................................................................................13
BARCODE CONFIGURATION FOR APPAREL AND ACCESSORIES .................................................................................14
APPAREL FOLDING AND PACKAGING INSTRUCTIONS................................................................................................15
Outer Carton Markings Master Pack (Pre-pack) ................................................................................................16
Inner Pack Item (Pre-Pack) Polybag Markings ..................................................................................................16
B. GENERAL MERCHANDISE PRICE TICKETS ............................................................................................................20
BARCODE CONFIGURATION ......................................................................................................................................20
GENERAL MERCHANDISE TICKETING INSTRUCTIONS ...............................................................................................21
Bulk Items ............................................................................................................................................................21
Poly Bags.............................................................................................................................................................21
Pack Item (Prepack) ............................................................................................................................................22
V. VENDOR INSURANCE REQUIREMENTS.......................................................................................... 23

VI. PRODUCTION SAMPLE REQUIREMENTS...................................................................................... 24

VII. PACKAGING – DOMESTIC SHIPMENTS TO DISTRIBUTION CENTER................................... 25

A. GENERAL MERCHANDISE ...................................................................................................................................25
Outer Carton Markings .......................................................................................................................................25
Inner Carton Markings ........................................................................................................................................25
Packaging Requirements .....................................................................................................................................26
B. MASTER PACK (PREPACK) MERCHANDISE .......................................................................................................17
Outer Carton Markings .......................................................................................................................................17
Inner Carton Markings ........................................................................................................................................18
Packaging Requirements .....................................................................................................................................18
PALLET CONFIGURATION .........................................................................................................................................27
VIII. TRANSPORTATION - DOMESTIC...................................................................................................... 28
ROUTING INSTRUCTIONS ..........................................................................................................................................28
DOMESTIC LOGISTICS DEPARTMENT CONTACTS ......................................................................................................28
ADVANCED SHIPMENT NOTIFICATION (ASN) ..........................................................................................................29
PREPAID FREIGHT .....................................................................................................................................................29
VIII. ACCOUNTS PAYABLE – DOMESTIC ................................................................................................ 30
DOMESTIC VENDOR INVOICING ................................................................................................................................30
INVOICING ................................................................................................................................................................30
REQUIRED MONTHLY STATEMENTS .........................................................................................................................30
ACCOUNTING CONTACTS .........................................................................................................................................30
X. NEW STORE OR DIRECT-TO-STORE SHIPPING............................................................................ 31
NEW STORE PURCHASE ORDER SHIPPING ................................................................................................................31
DIRECT-TO-STORE PURCHASE ORDER SHIPPING ......................................................................................................31
PACKING LIST FOR DIRECT-TO-STORE SHIPMENTS ..................................................................................................32
ADDITIONAL INFORMATION DIRECT-TO-STORE SHIPMENTS FOR APPAREL .............................................................32
Apparel Purchase Orders ....................................................................................................................................32
Apparel Advanced Shipping Notice (ASN) ..........................................................................................................32
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 Notification of Completed Shipment ....................................................................................................................32
Additional Apparel Instructions...........................................................................................................................33
XI. C-TPAT AND QUALITY CONTROL - IMPORT ............................................................................... 34
A. CUSTOM TRADE PARTNERSHIP AGAINST TERRORISM (C-TPAT)........................................................................34
B. QUALITY CONTROL .............................................................................................................................................34
PROGRAM PROCEDURES - BUREAU VERITAS CONSUMER PRODUCTS SERVICES DIVISION ......................................35
UNLESS CRACKER BARREL MAKES A REQUEST IN ADVANCE, THE LAB WILL NOT PERFORM
TRANSIT TEST. ............................................................................................................................................... 40

XII. PACKAGING – IMPORT SHIPMENTS............................................................................................... 43

MASTER CARTON MARKINGS...................................................................................................................................43
INNER CARTON MARKINGS ......................................................................................................................................43
PACKING REQUIREMENTS.........................................................................................................................................44
XIII. TRANSPORTATION - IMPORT........................................................................................................... 45
IMPORT CONSOLIDATOR ...........................................................................................................................................45
IMPORT LOGISTICS DEPARTMENT CONTACTS ..........................................................................................................45
SHIPPING ORDER FORM ............................................................................................................................................46
BOOKING GUIDE.......................................................................................................................................................46
LESS THAN CONTAINER LOAD (LCL).......................................................................................................................47
BOOKING CONFIRMATION ........................................................................................................................................47
FACTORY LOADS ......................................................................................................................................................47
FORWARDER’S CARGO RECEIPT (FCR) ....................................................................................................................48
CUSTOMHOUSE BROKER ..........................................................................................................................................48
BROKER ADDRESS ....................................................................................................................................................48
XIV. ACCOUNTS PAYABLE - IMPORT ...................................................................................................... 49
BILLING INVOICE ......................................................................................................................................................49
WIRE TRANSFER GUIDELINES FOR RETAIL VENDORS ..............................................................................................50
LETTER OF CREDIT PROCEDURES .............................................................................................................................51
ACCOUNTING CONTACTS .........................................................................................................................................51
XV. CHARGEBACKS AND COSTS ............................................................................................................. 52

FOR QUESTIONS CONCERNING THE TYPE B CHARGEBACKS, CONTACT THE APPROPRIATE

BUYER WHO IS NOTED ON YOUR PURCHASE ORDER. ..................................................................... 54

EXHIBIT A – SAMPLE PURCHASE ORDER ............................................................................................. 55

EXHIBIT A-1 – SAMPLE PACK ITEM PURCHASE ORDER .................................................................. 57

EXHIBIT B SAMPLE ASN FORM................................................................................................................. 59

EXHIBIT C – PROCEDURES FOR SHIPPING VIA FEDEX .................................................................... 61

EXHIBIT D – MAERSK LOGISTICS ORIGINS.......................................................................................... 62

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 To Our Supply Chain Partners

Welcome to Cracker Barrel Old Country Store®. We are proud to have you as a Supply Chain
Partner. This information has been developed to help you understand Cracker Barrel policies
and procedures. Some of the topics covered are:

• Purchase Orders
• Price Tickets
• Vendor Insurance
• Packaging and carton configuration
• Transportation instructions
• Accounting procedures

It is vital that your company complies with our requirements to help make our partnership
efficient and cost-effective. Cracker Barrel reserves the right to amend and re-publish these
guidelines as necessary.

This information supersedes all previous editions of the Logistics Manual, as well as
previous notifications and instructions issued by Cracker Barrel Old Country Store.

You may copy this document and distribute it to the appropriate individuals within your
organization. By following these guidelines, you will help to ensure prompt receipt of your
products and help to get your products on the sales floor faster.

If you have any questions or concerns with these guidelines, contact Helen Peach, the Vendor
Compliance Coordinator, at 615-443-9658 or email at mailto:helen.peach@crackerbarrel.com.

Thanks for your cooperation.

Sincerely,

Terry Maxwell
Senior Vice President,
Retail
Revised: June 18th, 2007

To check for updates to this document, see the Revision Log at http://www.crackerbarrel.com.

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I. INTRODUCTION
This manual is designed to assist our Supply Chain Partners in preparing merchandise and
exchanging documents with Cracker Barrel. Although we’ve tried to be specific, it would be
impossible to cover all situations in this guide. Therefore, we’ve included phone numbers in
each section if you have further questions.

We have worked hard and applied best industry practices to ensure that these standards are in the
best interest of Cracker Barrel and our partners. Nothing here is unusual or exorbitant.
However, we continue to learn about new ways to achieve our goals and we will be issuing
updates as new methods emerge. Although we value your suggestions relating to these
guidelines and their impact on your operation, these guidelines are the minimum requirements
for doing business with Cracker Barrel. Your partnership and compliance is critical to the
success of both of our companies.

Our Mission
Some companies pride themselves on long-winded and complicated mission statements, but
that’s just not our way. In fact, since the very first Cracker Barrel Old Country Store location
opened in 1969 in Lebanon, Tennessee, we’ve kept things pretty simple.

The way we see it, our mission is to “please people”. Nothing more; nothing less.

And if we do that, we have more than a fair chance of success. If everyone who walks in our
front door gets a warm welcome and a good meal at a fair price; if they enjoy browsing through
our old country store; if all our employees and vendors are treated fairly and with respect; if we
do all those things, well then, we figure the business will take care of itself. And fortunately, so
far, it has.

About Cracker Barrel

Stepping into a Cracker Barrel Old Country Store location is like traveling back to an era when
stopping on the road for a meal was special. Out front there’s a welcoming front porch filled
with cozy rocking chairs. Pass through our wooden doors and walk into a real country store and
restaurant. At every turn there’s something new and old to behold: cast iron cookware, old-
fashioned candy treats, collectible figurines, classic children’s toys, genuine antiques and
memorabilia hanging from the ceiling. It’s all part of the charm of Cracker Barrel.

Cracker Barrel Old Country Store operates over 550 units in 41 states. We are a wholly-owned
subsidiary of CBRL Group, Inc., a publicly held corporation whose common stock is traded on
the NASDAQ Stock Market under the symbol CBRL.

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Core Standards for Retail Vendors

{ Ethical treatment of all employees, suppliers, and product purchasers.

{ Highest level of integrity in all transactions.
{ Provide quality products that meet or exceed industry standards.
{ Assumed responsibility for the replacement of, return of, and/or financial credit back for
products not meeting standards.
{ Strict adherence to all purchase order, packing, and transportation requirements.
{ Compliance with all Accounts Payable and/or invoicing requirements.
{ Timely communication of potential issues and/or questions.

Gift & Gratuity Policy

for Cracker Barrel Old Country Store, Inc. (its subsidiaries, divisions and affiliates)

Purpose:
These guidelines apply to all employees, regardless of position and are intended to clarify the
existing policy. By raising employee awareness and providing written guidance, we hope that all
employees will understand what is expected of them, and will help ensure compliance consistent
with our corporate practices and culture.
This policy has some absolute prohibitions, which must be strictly enforced, but is largely a
policy of disclosure and approval. When in doubt, please consult your supervisor or the Legal
Department. A failure to report under this policy, or report accurately, will be grounds for
disciplinary action. All vendors will comply, as well.

Policy:
All transactions involving Cracker Barrel must be impartial arms’ length transactions for
legitimate business reasons. All relationships between suppliers and Cracker Barrel employees
must likewise be demonstrated with the highest ethical and moral standards that do not violate
law or policy.

Accordingly, Cracker Barrel employees may give or receive token gifts which are common in
the conduct of normal business, but Cracker Barrel employees may never accept or request
gifts/gratuities which may improperly influence the judgment of any employee or individual or
violate the guidelines listed below:
1. Employees must not give to, request, or accept from any current or prospective supplier
cash, cash equivalents, gratuities, favors or gifts that are, or might be construed as being
given to secure business or to influence any Cracker Barrel decision. A gift is anything of
any value. Product samples from vendors are considered gifts and subject to the same
rules of this policy.
2. Employees, and their family members must not personally solicit or use cabins, lodges or
retreat facilities or equipment, such as cars or aircraft, owned or provided by suppliers,
unless that use is authorized in advance.
3. Employees must never solicit gifts or favors of any nature from suppliers. Employees
must not make personal purchases from a supplier at a discount unless that discount is
offered and available to all company employees.

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4. Employees may accept from or give to suppliers, courtesy gifts that are related to the
company, trade or business (such as coffee mugs, calendars, pens, hats, t-shirts, etc.), in
the routine course, but the value of these gifts to any one person must not exceed $50 per
year.
5. Christmas or birthday gifts from suppliers are prohibited and must not be accepted by any
Cracker Barrel employee or department. Such gifts from vendors should be returned
immediately and the vendor informed, in writing, of Cracker Barrel’s policy prohibiting
such gifts. If it is not practical or possible to return a vendor gift, it should be submitted to
Home Office Human Resources to be used for a legitimate corporate purpose, such as the
company annual picnic, door prizes for employee forums, or placed in the employee
breakroom to be shared by all employees. Vendor product samples that are not returned
to the vendor or used by Cracker Barrel must likewise be submitted to Human Resources.

6. Trips, seminars, and/or lodging offered or provided by a vendor for any employee may
only be accepted if it is fully disclosed and approved, in advance. Such courtesies must
be reasonable in cost, business-related and properly advance the legitimate business
interests of Cracker Barrel. Social content must be incidental to the company’s business
purposes.
7. Employees may occasionally participate in events with vendors such as meals, sporting,
athletics, or other entertainment. Any prizes won or awarded to company employees at
vendor events such as golf tournaments, etc. are prohibited. Such prizes or awards must
be returned to the vendor or submitted to Home Office Human Resources, as stated in
subsection 5 above. Such entertainment must be reasonable in expense and frequency and
are permissible only if fully disclosed and approved by the departmental officer,
preferably in advance of the event. Any such event must facilitate the discussion of
business, advance good business relationships, or serve some other demonstrable
business purpose. All entertainment must be within the bounds of good taste, company
policy and the law. Cracker Barrel employees are representatives of the company when
involved in such activities, regardless of the time or place.
8. Any meal, entertainment or other business related expense that will ultimately be paid by
Cracker Barrel in the course of administering a professional services or consulting
contract, etc., as a reimbursable expense must be paid by the Cracker Barrel employee
rather than the vendor. The Cracker Barrel employee should then submit an accurate
expense form stating the business purpose of the event.
9. Cracker Barrel employees may engage in foreign travel in furtherance of their corporate
responsibilities. Sometimes, local customs may require that you exchange gifts with
suppliers or other gratuities are provided. While Cracker Barrel strives to respect local
customs, gifts of this nature should not be exchanged without first receiving the approval
of an officer or the President. Any gift received can not be kept by the individual
employee and must be submitted to Home Office Human Resources as stated in
subsection 5 above. The gift must always be appropriate and should never create the
appearance of impropriety in the business transaction or relationship.
10. Any meal, lodging, entertainment or any other expense paid or submitted by a foreign
vendor or anyone at or under their direction, must be reasonable, business related and
accurately disclosed to the supervising officer. Whenever possible, approval should be
obtained before receipt of the gift/gratuity occurs. Under no circumstances shall a
Cracker Barrel employee or family member receive or request any form of cash payment,
subsidy or other financial arrangement or benefit from an existing or prospective
foreign/import vendor. Any transaction outside of the United States must comply with all
laws of the applicable country.
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 11. Employees must not solicit vendors for donations or contributions, in cash or kind, for
Cracker Barrel events or activities, unless pursuant to a specific marketing contract or
negotiated sales promotion agreed upon by both parties.

Labor & Ethics Compliance Standards

At Cracker Barrel Old Country Store®, we view our vendors and their subcontractors and
suppliers as an integral element of the company’s business success. The company strives to
select vendors that adopt strong ethical standards, conduct its operations in a manner that
respects the rights of its employees and demonstrate careful stewardship of the environment. As
Cracker Barrel expands its retail activities, the company recognizes that the selection of vendors
has a direct impact on the company’s reputation and brand image.

Labor Standards and Practices

We expect our vendors, as well their subcontractors and suppliers, to operate their facilities and
conduct employee relations in an ethical manner and to meet the requirements stipulated by law
in their respective host countries. This includes, but is not limited to, laws and regulations
relating to labor, compensation, work hours, health and safety, and the environment.

All applicable trade agreements and local laws, including those applicable to importing into the
U.S. and other countries, must be followed, as well as adherence to the Foreign Corrupt Practices
Act.

Labor Practices

• Cracker Barrel Old Country Store vendors will never use forced, indentured, or prison labor
in the supply of materials or products.
• Cracker Barrel Old Country Store prefers that its vendors, their subcontractors and suppliers,
hire no worker under the age of 16. If local regulations stipulate compulsory education up to
an age greater than 16, that regulation will apply. Under no circumstances will Cracker
Barrel Old Country Store accept employment of workers under age 14.
• All employment must be strictly voluntary. Factories must also respect the workers’ right of
free association and should not interfere with the legal exercise of the right to free
association.
• Corporal punishment and physical and mental coercion are prohibited.
• Every employee shall be treated with respect and dignity. No employee shall be subject to
any physical, sexual, psychological or verbal harassment or abuse.
• Vendors, their subcontractors and suppliers, must not discriminate in hiring and employment
practices on grounds of age, race, gender, national origin, political or other opinion.

Compensation
• Suppliers will not pay less than the minimum wage (including trainees) in accordance with
local labor laws. Workers will be fairly compensated to a similar standard for overtime
work..

Work Hours
• All overtime, as defined by local regulations or practice, will be strictly voluntary and will be
duly compensated.
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• As a normal practice, the maximum number of working hours must not exceed 60 hours per
week. Local government regulations will be followed if they require fewer than 60 hours per
week.
• As a normal practice, workers should receive a minimum of one day off in seven days.

Health & Safety

• Employers must provide a safe and healthy work environment.
• Fire prevention equipment must be accessible and employees must conduct prevention and
evacuation training.
• Restrooms should be clean and available for all employees.

Environment
• All local laws and regulations must be met and operations conducted in a manner that
conserves resources.
• All waste materials and production by-products should be disposed of properly and in an
environmentally responsible way.

Violation of the foregoing may result in termination by Cracker Barrel Old Country Store
of this Agreement and any purchase orders without any liability to Cracker Barrel Old
Country Store and any other related companies.

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II. MERCHANDISING CONTACTS
* All phone numbers 615 area code.
Item Buyer Assistant Buyer Support Planner Replenisher
Buyer
Apparel & Jewelry Deborah Faulkner Kaye Grable Kim White Jonathan Thornton Kim Schuster
235-4264 443-9159 443-9584 443-9165 443-9351
Bath Karen Smith None Kim Manley Kristie Stein Karen Lounds
443-9586 443-9225 235-4365 235-4267
Collectibles Karen Smith None Kim Manley Kristie Stein Karen Lounds
443-9586 443-9225 235-4365 235-4267
Collegiate John Jankowich None Jesse Ashe Bob Quiambao Kim Schuster
443-9457 443-9233 235-4000 443-9351
Food Jennifer Macho None April Williams Trey Heckman Chastity Singleton
443-9133 235-4138 235-4098 443-9341
Holiday/Seasonal Mindy Holder Shara Davidson Tabitha Smith Trey Heckman Amanda Whited
235-4242 235-2357 443-9113 235-4098 443-9118
Home Décor, Mary Beth Tome Wanda Crook Ana Medero Brook Millsaps Tanisha Truss
Housewares, 443-9416 443-9555 444-5533, x7194 235-4298 235-2564
Tabletop, Textiles
Home Furnishings John Jankowich Jesse Ashe Bob Quiambao Amanda Whited
443-9457 443-9233 235-4000 443-9118
Paper/Audio/ John Jankowich Jesse Ashe Bob Quiambao Amanda Whited
Books on Audio 443-9457 443-9233 235-4000 443-9118
Merchandise Cindy Kittrell None Teresa Hunt None None
Displays 443-9435 443-9153
Toys Karen Smith None Kim Manley Kristie Stein Karen Lounds
443-9586 443-9225 235-4365 235-4267
General Nancy Barnes
Information 235-4270
Contacts or
Judy Thomas
443-9828
Packaging Design None Becky Allen
Specialist 235-4132

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III. PURCHASE ORDER GUIDELINES

• You will receive a written, faxed or e-mailed purchase order when product is ordered.
• Please review your purchase order carefully. If there are any discrepancies, please contact the
appropriate buyer support person.
• The purchase order will specify:
1. Cracker Barrel SKU number (UPC if applicable)
2. Supplier pack and inner pack
3. Quantity
4. Cost (both Unit and Total)
5. Ticket Type
A Printed tickets (at PO print time)
B DC printed tickets
C No tickets
E Vendor generated tickets
F Price tickets emailed to vendor
6. Ship/cancellation dates
• Ship date is the earliest date for vendors to turn product over to Cracker Barrel or its agents.
• Cancellation date is the last date for vendors to turn product over to Cracker Barrel or its agents.
7. Other necessary information – see Exhibit A section XV for a sample Purchase Order.
For a Sample Pack Item Purchase Order, see Exhibit A-1.
8. Please note that you must notify the appropriate buyer of any potential shortages/overages/change in
ship.

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Terms and Conditions

1. CBOCS Distribution, its divisions, affiliates, and related companies, doing business as Cracker Barrel
Old Country Store (hereinafter referred to collectively as “Cracker Barrel”) may, in its discretion,
return merchandise in whole or in part at Seller’s expense, or hold such merchandise in whole or in part
subject to Seller’s instructions at Seller’s expense and risk, if (1) the merchandise covered by this order is
not shipped at the time of times specified herein, or (2) Cracker Barrel is notified that the merchandise
infringes any patent, pattern, trademark, copyright, or other intellectual property right, or any statute,
ordinance, rule, regulation or government directive pertaining to the merchandise. Cracker Barrel
reserves the right to claim damages from Seller for all losses incurred.
2. Seller covenants and absolutely warrants that it has good and marketable title to the merchandise, and
that it owns or duly licenses all applicable patents, trademarks, copyrights affecting the merchandise and
that, as delivered to Cracker Barrel, all the merchandise will be free of all liens and will not infringe any
patents, trademarks, copyrights or other intellectual property rights of any person or company. Seller
covenants and absolutely warrants that the merchandise is properly made and is generally safe and fit for
its intended use, that all food products are safe for consumption and are free of contamination and that
each item contains all information, safety and warning labels required by applicable laws.

3. Seller agrees to indemnify and hold Cracker Barrel harmless against any and all liability, loss or expense,
including attorney’s fees and costs, arising out of any litigation or allegation of infringement, existing or
hereafter to be commenced, of any patent, trademark, copyright, trade dress, trade secret or other
intellectual property right by the merchandise hereby ordered, or any part thereof or otherwise arising out
of or in connection with the purchase, sale, transportation, handling or use by anyone of the merchandise.
Seller agrees to indemnify and hold Cracker Barrel harmless from any and all liability, loss or expense,
including attorney’s fees and costs, arising out of the alleged negligent act or omission of Seller with
respect to the manufacture and/or assembly of its merchandise.

4. Cracker Barrel expressly reserves the right to cancel this order verbally or in writing, at any time prior to
the shipment of the goods.

5. In the event that fire, accident, flood, casualties, strikes, lockouts, or any other contingency causing
temporary or permanent suspension of business of purchaser or the store to which the merchandise is to
be shipped occurs, this order may be canceled at the option of Cracker Barrel.

6. This order is governed by and in accordance with the laws of the State of Tennessee.

7. Where the foregoing terms or conditions contradict, or in any way alter the terms or conditions of a duly
executed Agreement between the Seller and Cracker Barrel, the parties are expressly governed by the
terms and conditions of the executed Agreement. The terms and conditions of this purchase order may
not be modified, altered or waived absent a written agreement between the parties expressly stating the
modification, alteration, or waiver or said terms.

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 V. PRICE TICKETS

A. Apparel and Accessory Price Tickets

Please note that requirements were revised on line February 2007. However, orders shipped prior to June 1,
2007, may follow the previous guidelines if the orders were already in the process of being packed/shipped prior to
notification of said revisions.

Accessory Ticketing and Packaging

• Accessories such as hats, handbags, and scarves should follow the apparel ticketing requirements
below
• Other accessories such as jewelry will depend on packaging. Contact the buyer for details
• Accessories will continue to be packed in inner packs within the Master Pack with appropriate
inner/outer carton markings.
• The “Distributed by CBOCS” information must be on all accessory price tickets (see examples on
next page) unless the item is too small for the ticket to accommodate this information.
• For carton marking specifications see section VII for Domestic and section XII criteria

Apparel Ticketing

• Vendors are required to provide price tickets on all merchandise. Cracker Barrel will provide the
SKU number.
• Every garment must be labeled with the price ticket.
• Apparel price tickets should be 2 ¾” x 1 3/8” in size.
• Price tickets for apparel should be swift-tagged into the neck label of the garment.
• Tag needles should be 1 ½” – 2” long.
• All apparel must have proper labeling as required.
• Do not use perforated tickets (tear off).
• Contact Jay or Camille at Vantage Design Group (615-714-1404) if you are not equipped to print
tickets in house. Make them aware that your ticket requests are for Cracker Barrel; they are
familiar with our requirements.
• All apparel must have proper labeling required under the Textile and Wool Acts. For guidelines, see
link http://www.ftc.gov/bep/conline/pubs/buspubs/threat.htm

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Barcode Configuration for Apparel and Accessories

• Configuration is 6 digit interleave 2 of 5, 128 with a code of C, or Standard 39.

• The SKU number that is assigned to each item becomes the actual barcode for that item.
• The SKU number must be printed under the barcode.
• The Cracker Barrel description (indicated on purchase order) must be printed above the actual barcode.
• The department number (indicated on the purchase order) must be placed under the size in the left corner
of the ticket.
• The retail price must be placed under the size in the right hand corner of the ticket. The price should be
larger than other ticket details. Use font size Bold 14 for the Retail Price.
• For apparel/items with a size, the Size should be printed under the Bar Code. Use font size Bold 12.
• For small accessory items such as jewelry the ticket size may be reduced or use the barbell style label.
Contact buyer for details.
• Note: Additional artwork will be required as specified by the Buyer for seasonal items. The Buyer will
communicate this information to the vendor when applicable.
• Do not add any other information to the tag unless approved by buyer first.
• The “Distributed by CBOCS” information must be on all apparel hangtags

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Apparel Folding and Packaging Instructions
All apparel must be folded/ packed according to the following specifications:

• All Adult Tee Shirts, Cardigans, Sweat Shirts are to be folded 9” x 11”.
• Heavier garments such as Microplush must be folded 11” x 14”, unless otherwise specified by the
buyer.
• Children’s apparel should be folded in a single half-fold.
• Children’s Sets must be folded together in a half fold, with the bottom inside the top. DO NOT
swift tag together and DO NOT individually polybag together.
• All apparel orders must have apparel packed in one polybag per case. This helps protect the
garments from getting dirty or wet during transport.
o The polybags must hold garments snug in the carton, so that the garments do not become
unfolded or bunched up.
o The polybag must be sealed - fold over and tape at the seal.
o The "suffocation label" is not required on the polybag for apparel
o The polybag must have a label for contents of polybag. The same info required on the master
carton for pack (prepack) item orders should be placed on polybag in an easily viewed
location (do not put on bottom of polybag as it might be missed). This means the polybag is
labeled with the (prepack) "Pack Sku" and quantity of 1. Do not label the polybag with
individual skus.

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Outer Carton Markings Master Pack (Pre-pack)
Master Pack Item Outer Carton Label

Vendor Name:______________________

P.O. #:________________________

Cracker Barrel SKU #:________________

Description:________________________

Case Qty:__(Always 1 on a prepack)___________

Expiration Date:______________________
(if applicable)

• Pack item (pre-pack) SKU’s are designated for a pre-pack of multiple items within a case pack shipment.
• Pack SKU number must be on outside carton label with case quantity of 1 (one) because there is only 1
pre-pack per carton.
• Pack SKU carton must contain the assortment of Baby SKU's in specified quantities per the Purchase
Order. See Sample Pack Item P.O. (section XV.)For additional information.
• A carton label must be placed on each carton in a clearly visible area.
• Must have only 1 carton quantity on outside of carton.
• With palletized shipments, all cartons on the exterior of the pallet stack must be turned so the label is
clearly visible on the exterior.
• No other markings are allowed on the cartons without specific buyer permission.
• No metal banding, nylon mesh or plastic strapping allowed.

Inner Pack Item (Pre-Pack) Polybag Markings

Vendor Name:______________________

P.O. #:________________________

Cracker Barrel SKU #:________________

Description:________________________

Case Qty:__(Always 1 on a prepack)___________

Expiration Date:______________________
(if applicable)

*Questions concerning Outer Carton Markings, contact the Buyer Support listed on page 10.

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All Apparel should have a Size Strip

• The Size Strip is Clear with Black type with white shading only (see purchasing below).
• The Size Strip is to be placed (looking at the folded garment) 1” from the left side of the garment
over the fold. Therefore, half of the sticker will be on the top half of the garment with the other half
of sticker underneath the fold on the bottom half of the garment.
• The vendor is responsible for testing the garment to make sure that the Size Strip does not damage
the fabric.
• The buyer is to be notified of and must approve any situation in which the Size Strip may need to be
left off.

We recommend these vendors for the purchase of size strips. They are familiar with our requirements. Please
be sure to communicate to them that you are shipping for Cracker Barrel.

• Vantage Design Group (615) 714-1404, Jay or Camille

• Dann Dee Display (800) 888-8515, Kevin ext 9229 or Angela ext 9217

B. Master Pack (Prepack) Merchandise

Outer Carton Markings
Master Pack Item Outer Carton Label

Vendor Name:______________________

P.O. #:________________________

Cracker Barrel SKU #:________________

Description:________________________

Case Qty:__(Always 1 on a prepack)___________

Expiration Date:______________________
(if applicable)

• Pack item SKU’s are designated for a pre-pack of multiple items within a case pack shipment.
• Pack SKU number must be on outside carton label with case quantity of 1 (one) because there is only 1
pre-pack per carton.
• Pack SKU carton must contain the assortment of Baby SKU's in specified quantities per the Purchase
Order. See Sample Pack Item P.O. for additional information section XV.
• A carton label must be placed on each carton in a clearly visible area.
• Must have only 1 carton quantity on outside of carton.
• With palletized shipments, all cartons on the exterior of the pallet stack must be turned so the label is
clearly visible on the exterior.
• Cartons containing food must indicate expiration date.
• No other markings are allowed on the cartons without specific buyer permission.

17
Inner Carton Markings
Master Pack Item Inner Carton Label

Cracker Barrel SKU #:________________

Description:________________________

Quantity___________________________

Expiration Date:______________________
(if applicable)

• All plain brown or white (non-picture) boxes must be labeled or imprinted with the following
information on the front and backside of the box.

1. Cracker Barrel Sku 3. Quantity

2. Item Description 4. Expiration Date (if applicable)
This will assist our managers in being able to determine the contents of the plain boxes without
having to open and hand mark the contents of box when processing in-coming merchandise.

Packaging Requirements

• Vendors must exercise reasonable care to ensure that all merchandise is shipped free of bugs, pests, dust,
mold, or any other contaminate that affects the condition or salability of the product.
• Pack one SKU per carton unless otherwise approved by appropriate buyer (i.e., pack item P.O.).
• Cartons should weigh no more than 40 pounds. An exception is permitted for cartons containing a single
item that weighs in excess of 40 pounds.
• No packing peanuts or shredded paper may be used as filler.
• Must use 40" (width) x 48" (length) 4-way wood pallet. Vendor must supply pallet.
• Stack product at a maximum of 57" from floor to top of goods, including pallet.
• Box size must not exceed 36 x 24 x 24 inches, unless specifically approved in writing by the appropriate
buyer.
• Original box dimensions must be maintained through all future shipments.
• Cracker Barrel allows no item or SKU substitutions without proper authorization.
• No metal banding, nylon mesh or plastic strapping allowed.
• After initial set-up, do not alter the quantity in the supplier pack or the inner pack without proper
authorization or request from buyer.
• Ship full cases only.
• We request you ship one SKU per pallet.
• If you have prior approval from Logistics to put more than one SKU per pallet, group individual SKU’s
together (for example, bottom layer one SKU, next layer another SKU, etc.).
• The pallet tier ("TI") and height ("HI") configuration must remain the same on every shipment. Product
on pallets should fully utilize the cube space available within the 40 x 48 x 57-inch measurements.
• The carton configuration ("TI/HI") on each pallet must support the product characteristics and withstand
the forces of weight and vibration while in transit.
• The carton configuration should cover the complete platform area of the pallet without any over-hang.
18
• Cartons on a pallet should be stacked securely and squared off at the top.
• If there are any additional cartons after the ("TI/HI") configuration has been met, they should be placed
on top of one pallet creating a pyramid effect.
• Packing list should accompany all domestic shipments.
• One packing list per purchase order should be included per shipment.
• All copies of packing list should be secured in a visible spot on the outside of the lead carton.
• Information in your packing list should include:
1. PO Number
2. SKU Number
3. Description
4. Quantity Shipped
5. Carton & Pallet Count

19
B. General Merchandise Price Tickets

Vendors are required to provide price tickets on all retail merchandise (not supplies or fixtures)
• Every piece of merchandise must be labeled with the price ticket. Only place price ticket directly on
product if no polybag or box exists.
• Price ticket size is approximately 1” x 1 ½”.

Barcode Configuration
• Configuration should be 6 digit interleave 2 of 5, 128 with a code of C, or Standard 39.
• The SKU number that is assigned to each item becomes the actual barcode for that item.
• The SKU number must be printed under the barcode.
• The department number (indicated on the purchase order) must be placed under the SKU number in the
left corner of the ticket.
• The retail price must be placed under the SKU number in the right hand corner of the ticket.

Color Box Labeling Requirements:

• Item name on front panel no smaller than 12 point.

• Name & place of business added to bottom or back of box in 10 point.
o Distributed by: CBOCS, P.O. Box 787, Lebanon, TN 37088-0787
• Net quantity of contents 9-10 point on small box, 10-12 point on medium and large box. Placed on back
panel, lower right corner. (Net Quantity 1)

20
General Merchandise Ticketing Instructions
Bulk Items
• Place sticker directly on merchandise inside box.
• Do not place stickers on merchandise that will remove paint or damage merchandise in any way.
• If merchandise is a flat piece, place sticker on bottom of merchandise.
• Do not place sticker over country of origin.
• For small items, you may use barbell style labels.
• Barbell labels are required for ornaments.

Pictured Boxes (picture of item on outside of box)

• Place sticker on the bottom center of box below box fold. Do not cover any printed material (i.e., place
of origin, contents, etc.).
• If box does have printed material where sticker should go, place sticker in a blank area of box bottom.
• Price tickets may be imprinted on the bottom of the box as per specifications on the previous page.

Poly Bags
• For bags with headers, place stickers on front top right-hand side of header band.
• For bags without headers, place stickers on front top right-hand side of poly bag.
• Do not cover any place of origin, contents, or other necessary information.
• Polybags and inner packing bags must include the following warning statement:

WARNING: TO AVOID DANGER OF SUFFOCATION, KEEP THIS BAG AWAY FROM

BABIES AND CHILDREN. DO NOT USE IN CRIBS, BEDS, CARRIAGES OR PLAY PENS.
THIS BAG IS NOT A TOY. KNOT UP BAG BEFORE THROWING AWAY.

21
Food Products (Department 30)
• Expiration dates on product must be formatted as a standard calendar date (month/day/year)
• Julian dates or codes are not acceptable as expiration dates.

Pack Item (Prepack)

• Each item within in the carton must be ticketed with Baby SKU. See Sample Pack Item P.O. Exhibit A-1;
section XV for additional information.
• For further information/questions, please contact Helen Peach, the Vendor Compliance Coordinator at
615-443-9658 or email at helen.peach@crackerbarrel.com.

22
V. VENDOR INSURANCE REQUIREMENTS
Vendor agrees to keep in force and effect comprehensive general liability and contractual liability insurance
with minimum primary policy limits of not less than one million dollars ($1,000,000) per occurrence and in
the aggregate, and shall provide one million dollars ($1,000,000) in products & completed operations
aggregate coverage. The coverage shall also contain a vendor's broad form endorsement, Form CG 2015 or
equivalent. All insurers shall be admitted carriers in the United States. All insurers shall have an A.M. Best
rating of at least A- VIII. CBRL Group, Inc., Cracker Barrel Old Country Store, Inc., and CBOCS
Distribution, Inc. shall be named as an additional insured on the policy. Further, the coverage shall contain a
provision that states there will be no cancellation, reduction, or non-renewal in coverage without first
providing thirty (30) days prior written notice.

Proof of coverage must be submitted and approved prior to a purchase order being issued. Insurance
certificates evidencing coverage must be submitted to:

Insurance Data Services on behalf of

Cracker Barrel Old Country Store, Inc.
P.O.Box 12010 - CR
Hemet, CA 92546-8010

Call Insurance Data Services (not your buyer) regarding any questions about the insurance requirements at
951-766-2297.

23
VI. PRODUCTION SAMPLE REQUIREMENTS

• Effective immediately, we require that you provide an inner pack or the specific designated quantity of
production samples of each new item that we purchase from your company at no cost to us for neither the
product nor the shipping. This is primarily for a production quality check but we will then utilize these
items in the Model Store.
Examples:
™ If the item case pack is 48 pieces/inner is 6 pieces, we require the 6 pieces
™ If the case pack has individual inners of 1, we require a minimum of 6 pcs.
™ If the item comes individually (1/case), we require a minimum of 6 pcs.
™ Books must be a minimum of 6 pieces.
™ Rack program items require the minimum to fill the rack
™ Apparel must be a full size run set (1 pc. each size). A photograph of the garment must also be
emailed to Kim White, kwhite@crackerbarrel.com. The photo should be a clear and precise
image that will best represent your product. These photos will be compiled for company review
of product by season.
™ Fixtures and Supply Items- only if requested by buyer
• A label or packing slip must be placed on the exterior of the box indicating the sku numbers and
descriptions of the items enclosed, theme (Apple, Easter Parade, etc.), and the Buyer’s last name (Holder,
Tome, etc.).
• Merchandise must be in our possession 10 weeks prior to the expected arrival date of the purchase order.
Example: If the purchase order is due to arrive here January 30th the samples must be in our possession
by November 15th. This will allow us time to check the quality of the samples and to utilize those
samples to try various display options throughout the model store before issuing display direction
companywide.
• We do not require samples of items currently being reordered – only new items that have not previously
shipped to us.
• Address packages to:
Cracker Barrel Old Country Store
305 Hartmann Drive
Lebanon, TN 37087
Attn: Model Store Bldg.13

• Your samples are not intended for resale. Once we complete usage in the model store the merchandise
will be donated to various venues.

• Do not send apparel samples to the model store. Send it the same as regular samples.

24
VII. PACKAGING – DOMESTIC SHIPMENTS TO
DISTRIBUTION CENTER

A. General Merchandise
Outer Carton Markings
General Merchandise Outer Carton Label

Vendor Name:______________________

P.O. #:________________________

Cracker Barrel SKU #:________________

Description:________________________

Case Qty:______________

Expiration Date:______________________
(if applicable)

• A carton label must be placed on each carton in a clearly visible area.

• Must have only 1 carton quantity on outside of carton.
• With palletized shipments, all cartons on the exterior of the pallet stack must be turned so the label is
clearly visible on the exterior.
• Cartons containing food must indicate expiration date.

Inner Carton Markings

General Merchandise Inner Carton Label

Cracker Barrel SKU #:________________

Description:________________________

Quantity___________________________

Expiration Date:______________________
(if applicable)

• All plain brown or white (non-picture) boxes must be labeled or imprinted with the following
information on the front and backside of the box.
1. Cracker Barrel Sku 3. Quantity
2. Item Description 4. Expiration date (if applicable)

This will assist our managers in being able to determine the contents of the plain boxes without having to
open and hand mark the contents of box when processing in-coming merchandise to the stores.

25
Packaging Requirements

• Vendors must exercise reasonable care to ensure that all merchandise is shipped free of bugs, pests, dust,
mold, or any other contaminate that affects the condition or salability of the product.
• Pack one SKU per carton unless otherwise approved by appropriate buyer (i.e., pack item PO).
• Cartons should weigh no more than 40 pounds. An exception is permitted for cartons containing a single
item that weighs in excess of 40 pounds.
• No packing peanuts or shredded paper may be used as filler.
• Must use 40” (width) x 48” (length) 4-way wood pallet. Vendor must supply pallet.
• Stack product at a maximum of 57” from floor to top of goods, including pallet.
• Box size must not exceed 36 x 24 x 24 inches, unless specifically approved in writing by the appropriate
buyer.
• Original box dimensions must be maintained through all future shipments.
• Cracker Barrel allows no item or SKU substitutions without proper authorization.
• No metal banding, nylon mesh, or plastic strapping allowed on cartons.
• After initial set-up, do not alter the quantity in the supplier pack or the inner pack without proper
authorization or request from buyer.
• Ship full cases only.
• We request you ship one SKU per pallet.
• If you have prior approval from Logistics to put more than one SKU per pallet, group individual SKU’s
together (for example, bottom layer one SKU, next layer another SKU, etc.).
• The pallet tier (“TI”) and height (“HI”) configuration must remain the same on every shipment. Product
on pallets should fully utilize the cube space available within the 40 x 48 x 57-inch measurements.
• The carton configuration (“TI/HI”) on each pallet must support the product characteristics and withstand
the forces of weight and vibration while in transit.
• The carton configuration should cover the complete platform area of the pallet without any over-hang.
• Cartons on a pallet should be stacked securely and squared off at the top.
• If there are any additional cartons after the (“TI/HI”) configuration has been met, they should be placed
on top of one pallet creating a pyramid effect.
• Bill of Lading should indicate the total number of shipping units (i.e., number of pallets and total
cartons).
• Packing list should accompany all domestic shipments.
• One packing list per purchase order should be included per shipment.
• All copies of packing list should be secured in a visible spot on the outside of the lead carton.
• Information in your packing list should include
1. PO number
2. SKU number
3. Description
4. Quantity shipped
5. Carton and pallet count

26
Pallet Configuration

40”

48”

27
VIII. TRANSPORTATION - DOMESTIC

Routing Instructions
• Our standard terms of sale are FOB origin, freight collect. Any deviations from these sales terms must
have written approval from the buyer in advance of shipment.
• All vendors, regardless of freight terms, must call Averitt Dedicated Services for pickup and/or delivery
information.
• A specific “Ship Date” and “Cancellation Date” are listed on the purchase order.
Ship date is the earliest date for vendors to turn product over to Cracker Barrel or its agents.
Cancellation date is the last date for vendors to turn product over to Cracker Barrel or its agents.
• If trying to ship past cancellation date, buyer may renegotiate cost of goods.
• The ordered goods must be turned over to Cracker Barrel or it’s agents by the cancellation date. Please
consider this when scheduling a pickup.
• Routing instructions will not be given for orders outside the ship/cancellation dates. If you are unable to
ship merchandise within specified dates, contact appropriate buyer for approval.
• To properly pre-arrange order pick-ups, we request that vendors call Averitt Dedicated Services at
1-615-443-9749 seven (7) days in advance of order readiness between 8:00 a.m. and 5:00 p.m.
Central time with the following information:
1. Cracker Barrel PO number
2. Carton count
3. Skid count
4. Weight
5. Cube requirements
6. Any special circumstances for shipping you will need.
• When calling for routing. Please identify yourself as a Cracker Barrel vendor.
• If a shipment arrives unscheduled at the Distribution Center, the shipment may be refused.
• There may be exceptions for small weight shipments that are routed via a parcel carrier. Please contact
Averitt Dedicated Services with any routing issues or questions.

Domestic Logistics Department Contacts

Bill Bullington, Logistics Manager 615-443-9676

Madeanna Adams, Domestic Logistics Supervisor 615-443-9633
Logistics fax 615-443-9707
Averitt Dedicated Services 615-443-9749
cdies@averittexpress.com

(Starting February 2005, all suppliers must contact Averitt Dedicated Services rather than Cracker Barrel to
arrange for a pickup.)

28
• The Logistics Coordinator or Averitt Dedicated Services will call you back within one business day with
the trucking arrangements, including the carrier assigned and the date the order will be picked up.
• All weight and National Motor Freight Classification (NMFC) declarations on your Bill of Lading must
be accurate. For items subject to a released value provision, declare that value which results in the
lowest classification.
• Any additional charges assessed by a carrier for the re-weighing of product will be charged back to the
shipper.
• The maximum weight of cargo that can be transported on a Cracker Barrel trailer is 40,000 pounds.
• A transportation provider is required to inspect and sign for all shipping units at the time of pickup. A
shipping unit may be pallets or cartons. If pallets are wrapped or contained in a manner that can not be
readily visible and individually counted, the provider may sign the waybill “said to contain” if a carton
count is included.

Advanced Shipment Notification (ASN)

• We require an ASN detailing all products on your shipment even though shipping arrangements have
already been made with Averitt Dedicated Services or the Logistics department by phone.
• After routing is arranged, you may fax or email ASN form to Cracker Barrel Logistics. If you have
multiple truckloads, fax your ASN immediately after the shipment leaves your facility.
• ASN must arrive prior to product arriving at our distribution center. One ASN form per shipment.
• Fax your completed ASN form to 615-443-9707 or email to asnform@crackerbarrel.com.
• To view a sample Advanced Shipment Notification (ASN) form, see Exhibit B.
• If an item has an applicable MSDS sheet, please fax or email with ASN.
• With shipments containing new items, the ASN must include:
1. Master carton dimensions in inches (Length, Height, Width)
• Length = the longest measurement on any side of a carton.
• Height = the measurement from the bottom of the carton to the top with the carton in a forward
position and the side to be opened on top.
• Width = the remaining measurement of the carton after the length and height have been
determined.
2. TI (carton count by layer) and HI (number of layers for the height of pallet)
3. Carton weight
4. Inner pack quantity
5. Supplier pack quantity

• Follow all guidelines even if shipping from 3rd party sources. Advise your 3rd party partners of our
requirements. (A 3rd party is a partner provider contracted by you, not Cracker Barrel, to perform a
function in manufacturing or shipping our order.)

Prepaid Freight
Freight charges that are prepaid and added to an invoice are not permitted. Any invoice received, which
includes freight charges, will be automatically deducted at time of payment. All freight charges should be
either collect or third party billed to Cracker Barrel unless the charges are incorporated into the cost of the
product as part of our agreement.

29
VIII. ACCOUNTS PAYABLE – DOMESTIC

Domestic Vendor Invoicing

• Payments are made by invoice.
• Invoice number and store number being charged must be indicated on the payment stub.
• Vendors should only apply payments to invoices and stores as indicated.
• Invoices should be printed on regular stock paper with a plain white background and with legible
information.
• Invoices submitted by vendors will be matched with our inbound receiving data for verification of receipt
before payment.
• Any discrepancy between the vendor invoice and our receiving data may result in a payment different
than the value shown on the invoice.

Invoicing
All invoices need to contain the following information:
• Your company name and full “Remittance” address
• Telephone and fax number for your company
• Full address for the “Ship-To” location (including the store number)
• The Cracker Barrel Purchase Order Number
• Invoice Number
• Invoice Date
• Ship Date
• Payment Terms
• Cracker Barrel internal SKU numbers
• Quantity shipped by item
• Cost of each item and Extended Cost by line item (including any line-item discounts)
• Description of each item as it appears on the Cracker Barrel purchase order
• All invoices should be mailed to: Cracker Barrel Old Country Store
Accounts Payable Department
311 Hartmann Drive P.O. Box 787
Lebanon, TN 37087

Required Monthly Statements

• A monthly statement is required; mail to Accounts Payable at the above address.
• Statements should include open invoices and credits listed with invoice date, invoice
number, store number, and amount.

Accounting Contacts
Domestic Accounts Payable Coordinator 615-444-5533 ext. 7009
Email Kim.sanders@crackerbarrel.com
Fax 615 - 443 - 9537
30
X. NEW STORE OR DIRECT-TO-STORE SHIPPING

New Store Purchase Order Shipping

• Cracker Barrel issues purchase orders for items that will be shipped to a store scheduled to be opened at a
future date. These orders are to be shipped to the Distribution Center.
• All vendors shipping new store items are subject to the guidelines in this manual.
In addition to these guidelines, Vendors are asked to label merchandise as listed below.

1. New Store shipments should be addressed:

Cracker Barrel Distribution Center
Attn: New Store
900 Hutchinson Place
Lebanon, TN 37090
2. You must mark each carton with the New Store number (for example: “New Store No. _______”).
3. Your invoice for the New Store order should be submitted to the Accounts Payable department, not
the Store.

Direct-To-Store Purchase Order Shipping

• Orders for product that is to be shipped directly to the store may be issued either from the Home Office
(via purchase order) or from the store as a faxed document.
• The document received by the vendor is the approved order and should be confirmed by the vendor by
faxing confirmation to the store and to the Home Office Buyer.
• You must confirm your ability to meet the ship dates, quantity, and all other aspects of the order.
• No changes will be allowed to purchase orders without the consent of the buyer. Any request for
changes must be issued in writing and faxed to the appropriate buyer or buyer’s assistant. Requests for
change will be approved or denied: a response will be sent back to the vendor and to the applicable store.
• Vendors are not permitted to backorder. Every short-shipped item will be considered cancelled and the
PO will be paid as shipped.
• Cracker Barrel will pay freight on all orders issued by Cracker Barrel designated to be shipped directly to
a store. Goods should be shipped FedEx 3rd Party Billing Account No. 2987-4106-7 unless you have a
specific written agreement authorized by Cracker Barrel to ship using another term. Do not purchase
additional insurance offered through FedEx. If the order being shipped to a store destination is 6 cartons
or less, weighing 200 pounds or less, ship the order using FedEx ground service. If a shipment exceeds
this carton or weight limit, contact the Cracker Barrel Logistics Department for carrier routing
instructions. If you violate this provision, you will be responsible for the additional costs.
• All shipments should be consigned as 3rd Party Billing for small package shipments. If your company is
not familiar with FedEx, please call the 1-800-Go FedEx for instructions or call the Cracker Barrel
Logistics Department for instructions. See Exhibit C for step-by-step procedures for shipping via FedEx.

31
• All 3rd Party Billing shipments MUST be consigned to the specific Cracker Barrel store number and
correct street address in order for the transportation to be billed correctly. Both the PO number and
store number must be referenced in the shipper reference field on the carrier waybill or automated
shipping system.

Packing List for Direct-To-Store Shipments

• A packing list must accompany all shipments.

• Only one packing list per purchase order should be included per shipment, except when shipping against
multiple purchase orders.
• When shipping against multiple orders, there should be one packing list for each purchase order.

Additional Information Direct-To-Store Shipments for Apparel

Apparel Purchase Orders

• Apparel purchase orders are emailed to the vendor, to one designated email address.
(Requires email capability to receive messages that are 8 megs in size)
• Apparel purchase orders will be sent to the vendor through e-mail in two forms:
1. PDF file-contains an actual purchase order for each store.
2. CSV file- a consolidated Excel spreadsheet detailing all information on the PDF file.
• Confirmation of receipt of the purchase order is required through an email to Kim White
(kwhite@crackerbarrel.com) in the following format:
“This is to notify you that we have received PO # (XXX) for (list our description of the product here), scheduled to ship (list ship
and cancellation dates here)”
• No changes can be made on a purchase order by anyone other than the home office.
• Back ordering is not allowed.

Apparel Advanced Shipping Notice (ASN)

• Any changes on an existing PO must be made prior to the ASN.
• A 5-day ASN is required prior to the ship date on all apparel that is being shipped direct to store. This
ASN must be communicated in an email to Kim White (kwhite@crackerbarrel.com).

Notification of Completed Shipment

• A notification of the date that the PO has shipped complete must be communicated in an email to Kim
White (kwhite@crackerbarrel.com).

32
Additional Apparel Instructions

All apparel must be folded/ packed according to the following specifications:

• All Adult Tee Shirts, Cardigans, Sweat Shirts are to be folded 9” x 11”.
• Heavier garments such as Microplush must be folded 11” x 14”, unless otherwise specified by the
buyer.
• Children’s apparel should be folded in a single half-fold.
• Children’s Sets must be folded together in a half fold, with the bottom inside the top. DO NOT
swift tag together and DO NOT individually polybag together.
• All apparel orders must have apparel packed in one polybag per case. This helps protect the
garments from getting dirty or wet during transport.
o The polybags must hold garments snug in the carton, so that the garments do not become
unfolded or bunched up.
o The polybag must be sealed - fold over and tape at the seal.
o The "suffocation label" is not required on the polybag for apparel
o The polybag must have a label for contents of polybag. The same info required on the master
carton for pack (prepack) item orders should be placed on polybag in an easily viewed
location (do not put on bottom of polybag as it might be missed). This means the polybag is
labeled with the (prepack) "Pack Sku" and quantity of 1. Do not label the polybag with
individual skus.

All apparel must have a Size Strip

• The Size Strip is Clear with Black type and white shading only (see purchasing below).
• The Size Strip is to be placed (looking at folded garment) 1” from left side of garment over the fold.
Therefore half of the sticker will be on the top half of the garment with the other half of the sticker
underneath the fold on the bottom half of the garment.
• The vendor is responsible for testing the garment to make sure that the Size Strip does not damage the
fabric.
• The buyer is to be notified of and must approve any situation in which the Size Strip may need to be left
off.

We recommend these vendors for the purchase of size strips. They are familiar with our requirements. Be
sure to communicate to them that you are shipping for Cracker Barrel.

• Vantage Design Group (615) 714-1404, Jay or Camille

• Dann Dee Display (800) 888-8515, Kevin ext 9229 or Angela ext 9217

33
XI. C-TPAT AND QUALITY CONTROL - IMPORT

A. Custom Trade Partnership Against Terrorism (C-TPAT)

The United States government has strongly encouraged all importers of goods into the U.S. to review and
certify that their supply chain providers are secure in their processes and compliant with all laws and
regulations in protecting against terrorism. The bureau of U.S. Customs and Border Protection (CBP), as
part of this initiative, has developed the Customs – Trade Partnership Against Terrorism or “C-TPAT”
establishing guidelines for securing the supply chain.

This program provides significant benefits to importers that follow the initiative. C-TPAT requires a
commitment to a detailed review of security procedures as well as implementation of an effective action plan
ensuring complete security throughout the supply chain. Cracker Barrel has joined C-TPAT and has
completed the internal security review that CBP requires. As part of our continuing review process, we must
require all foreign vendors from whom Cracker Barrel purchases import merchandise to complete and
maintain updated information on your security procedures by submitting a Supply Chain Security Profile
Questionnaire to Cracker Barrel via our web site, crackerbarrel.com.

The Security Questionnaire is required of all foreign vendors, agents, carriers and freight forwarders
providing service to Cracker Barrel. The questionnaire is intended as a summary of your security processes
but must contain sufficient information to make a reasonable judgment that your company has made a
thorough assessment of your supply chain. The questionnaire information should include current processes
and status in addition to planned improvements. All information provided will be kept in strict confidence
by Cracker Barrel and CBP.

To assist your company in completing the Security Profile Questionnaire, “security recommendations”
should be reviewed on crackerbarrel.com. These guidelines offer details issued by CBP to us during our
internal analysis. The information should help guide you through the subject matter of the questionnaire.
The recommendations cover various aspects including manufacturing, warehousing, freight brokering, air,
land and sea logistics. Also included are recommendations for 3rd party intermediary providers.

Please feel free to contact our International Logistics Department at VendorSecurity@crackerbarrel.com

with any questions and/or comments.

B. Quality Control
Joe Hoffman, Quality Control Manager (852) 2857-5003
Fax (852) 2857-5972
Email jhoffman@crackerbarrel.com

• It is required that you keep in contact with our Quality Control Manager during production
• You must receive approval from the Buyer before making any changes to the purchase order.
• The QC Manager cannot approve changes to the purchase order.
• The QC Manager will schedule appointments to check quality and production of ordered items at the
factory level.
34
 • The QC Manager is stationed in Hong Kong and will assist in production issues.
• Product cannot be shipped without having had quality control inspection
• Contact Joe Hoffman for the complete Cracker Barrel Quality Control Guidelines

C. Pre-Production Product Safety Tests

Bureau Veritas handles all product testing. We will not accept products, nor can products ship,
without certification from Bureau Veritas. See the following pages for details. For questions,
contact jhoffman@crackerbarrel.com or Debi.martin@crackerbarrel.com

The Cracker Barrel Test Form must be faxed or scanned to Maersk at the time of booking with
Maersk Logistics. Use the closest booking office to your FOB point. (Refer to contact listing section
XV: Exhibit D). If the document is not faxed or scanned, booking will not be accepted. All Cracker
Barrel Test Forms presented to Maersk Logistics must have the SKU number and the P.O. number
for that shipment.
If you have a failed test form and it has been waived and accepted by Joe Hoffman,
then the acceptance email from Joe Hoffman must be presented with the original Cracker Barrel Test
form to Maersk Logistics in order to obtain booking. Booking will be rejected if you do not
present this document. This will delay your shipment; late shipping penalties may be assessed.
A passed test is valid for 12 months from the Date Out unless the product production is changed to a
different factory from the original test. Any change of factory will require a new test.
Note: The Product Test documentation information above will be enforced on orders
shipped on or after March 8, 2007.

Program Procedures -
Bureau Veritas Consumer Products Services Division
General
Client Name Client Number Prefix Code Division Applicability
CRACKER BARREL TBD Hardlines HBHF
Softlines Electrical
Toys & Juvenile Products Color Mat
Inspections & Audits Premiums
Social Accountability Accessories

BV Account Contacts (The Program Manager Must Approve All Changes to the
Program)
Program Manager: Kwai Chung office Contact:
Client Specialist: TBD Technical Contact: Mr. Jason Wong
Domestic Account Specialist: TBD CS Contact : Eleanor Chan
Executive Contact: TBD

Delivery Service
Vendor directly submits samples to the laboratory.

35
Test Request Form
Refer to CRACKER BARRE test request form on the BV FTP site.

The test request form will not be placed on the BV Web site (www.cps.bureauveritas.com) per CRACKER BARREL. BV is permitted to give
vendors blank copies of the test request form and to test based on the test request form as completed by the vendor. This does not mean that
vendors are permitted to request partial testing under CRACKER BARREL program. Unless directed by CRACKER BARREL, complete testing
must be performed.

SKU# and Department # are two critical information for CRACKER BARREL and vendor must provide this information on Test Request Form.

Report Cover Attention/Format

Refer to the clients’ report cover on the BV FTP site.

Report Rating
Refer to CRACKER BARREL report cover on the BV FTP site. Note, the “rating” column of all test reports must be completed following the
rating system as found on the clients’ report cover. Below are the guidelines for applying a rating to each individual test property:

Pass
The product provides good overall consumer serviceability with no improvement required.

Fail
The product has deficiencies of such severity that there may be one or more of the following:
• possible risk of injury to the consumer through normal use,
• customer dissatisfaction will likely result and/or
• The product is in non-compliance of regulatory requirements.

Final Packaging
Usually samples are not submitted without Final Packaging. Vendor is responsible to provide special claim information on the
Test Request Form “Special Details” section such as “Food Safe” or “Non Food Safe”…etc.

General – (Cont.)

Report Validity
The report will be valid for one year for everyday items.
For seasonal items, the report will be valid for six months.

Test Times –
Normal Service (Single Sample) 5-7 Working Days
Normal Service (2-way Comparison) 10 Working Days
Normal Service (3+ Comparison) 10 Working Days But Lab Should Be Contacted For Best Estimate
Rush Service 3 Working Days (verbal if not written results)
Priority Service 24 Hours (verbal if not written results)

„ Times do not include the day of receipt.

„ Rush & priority times are as applicable based on the product and laboratory volume. Note: Not all testing can be accelerated.
„ Refer to the CRACKER BARREL test protocols on the BV FTP site for the specific normal service based on the item.

Sample Retention/Disposal
Product Testing – 3 Months (Hong Kong lab only is 2 months)
Customer Complaint – 3 Months
„ Samples will only be returned by request.
„ Samples will only be returned at the recipients’ cost.

36
 „ Regarding the return of samples, neither BV nor CRACKER BARREL is responsible for damage sustained to items during testing or
through the shipping process during the return of a sample. All testing is destructive.

Report Retention/Disposal (Hardcopy & Electronic)

■ Product Testing – 10 Years
■ Consumer Complaint – 10 Years

CRACKER BARREL – Primary CRACKER BARREL – Contact

Contacts
Name: Joe Hoffman Name:
Title: Quality Control Merchandiser Title:
Company: Cracker Barrel Old Country Store Company:
Street: Flat 15A, Ko Chun Court, 11 High Street Street:
City, State, Zip: Sai Ying Pun City, State, Zip:
Country: Hong Kong Country:
Telephone: 852 2857 5003 Telephone:
Fax: 852 2857 5972 Fax:
E-mail: jhoffman@crackerbarrel.com E-mail:
Far East Agent – Contacts CRACKER BARREL – Contact
Name: Name:
Title: Title:
Company: Company:
Street: Street:
City, State, Zip: City, State, Zip:
Country: Country:
Telephone: Telephone:
Fax: Fax:
E-mail: E-mail:

General – (Cont.)

Approved BV Divisions
All divisions are approved for use by CRACKER BARREL vendors.

Special Reports
Please find the report cover in FTP site.

Pricing

Test Costs
Normal Service – Test costs are listed on the Price List or on the last page of the Test Protocol.
Rush Service – 40% Surcharge
Priority Service – 100% Surcharge
Re-tests – Pro-Rated
Minimum Test Charge – $75.00 (USA/Italy) and $60.00 (Overseas)
Sample Procurement – $75.00
Sample Test Price – See specific Test Protocol or Price List
A 30% discount will be offered when testing to MC protocols.
37
Billing

Invoicing
Vendor Billing:
CRACKER BARREL QA Program is a vendor bill program. As such, pre-payment will be required of all vendors testing with BV for the
first time. Once credit has been established through the first test, BV will invoice, due upon presentation, each vendor upon completion of
testing. Each invoice will be sent by mail along with a copy of the final test report.

BV will not test for vendors with past due invoices. This includes past due invoices through CRACKER BARREL QA program as well as
invoices owed through the program of any other BV client. If samples are received from a vendor with outstanding invoices, then the new
samples will be placed on hold until the outstanding invoices are paid in full and pre-payment is received for the new samples. BV may also
request pre-payment of vendors who don’t have any current outstanding invoices but who are known to have a history of not paying
invoices on time.

Direct-Billing to CRACKER BARREL:

At times, CRACKER BARREL may request testing outside the standard QA Program. For example, CRACKER BARREL may have a
return on an item because of a defect. Should CRACKER BARREL send the complaint sample to the laboratory for evaluation, CRACKER
BARREL will be charged for the testing (direct bill). The invoice will be sent by mail along with a copy of the test report.

Overdue Invoices:
When the invoice sent to a vendor is not collectible within 90 days after the invoice date, CRACKER BARREL will be responsible for that
vendor’s invoice. If after CRACKER BARREL pays for such charges, the vendor does pay on the same invoice, then the laboratory will
refund CRACKER BARREL.

Report Distribution

Report Distribution
Identifiable sections to a test report.
1. Picture Page (Included with reports as applicable)
2. Report Cover (Included with every report)
3. Protocol (Included with reports as applicable)
4. Exhibit Page (Included with reports as applicable)
5. Chart (Included with reports as applicable)
6. Swatch Mounting Cards (Included with reports as applicable)

BV
CRACKER Vendor or
BARREL CB

Copy for records Post Reports to BVcpnet Email in PDF format, mail original
report with Invoice
Email report in PDF format to Joe
Hoffman and responsible category
manager at Cracker Barrel

General Report Distribution Notes:

„ “Original” report refers to the single completed report with all color photos and actual swatches.
„ “Copy” report refers to a black & white photocopy of the original report.

Email Notes:
„ In the event that the report cannot be posted to BVcpnet, e-mail the report in PDF format with electronic signatures.

38
„ Header Line will be in the following format: Report No, SKU#., Dept #, Vendor Name.

Mail Notes:
„ Cracker Barrel does not require hardcopies of reports.
„ For Dept# 100, 102, 632, 634, 636, 638, 640, 642, 644, 646, 648, 650, 900 & 800, report should copy to Ms Karen Smith at
karen.smith@crackerbarrel.com
„ For Dept# 500, 502, 504 & 506, report should copy to Mary Beth Tome at mtome@crackerbarrel.com & wanda.crook@crackerbarrel.com
„ For Dept# 600, 602, 604, 606, 608, 610, 612 & 150, report should copy to Mindy Holder and Shara Davidson at Mindy.Holder@crackerbarrel.com &
Shara.Davidson@crackerbarrel.com respectively
„ For Dept# 300, 302, 304, 306, 308, 312, 314, 316, 622, 624, 626, 628 & 630, report should copy to Jennifer Macho at jennifer.macho@cracekrbarrel.com
„ For Dept# 380, 390, 322, 324, 652, 654, 656, 658, 660, 342, 344 , 352 & 362, report should copy to John Jankowich at john.jankowich@crackerbarrel.com
„ For Softline items with dept# 232, 234, 236, 238, 614, 616, 618, 620, report should copy to Deborah Faulkner and Kaye Grable at
dfaulkner@crackerbarrel.com & kgrable@crackerbarrel.com

Program Notes

Technical Information Related Notes

1 Wet Paint Usage:
Wet Paints are not permitted without permission from CRACKER BARREL. In case of insufficient coating for testing found on
number of samples specified in the protocol, vendor needs to provide additional up to 12 pieces of samples. If it is still found to
be insufficient, no further test is required.

Report Cover Related Notes

Price Related Notes

None

Procedure Related Notes

1. Program Procedure:
The program procedure and other documents (i.e. report cover/test request/etc.) as found on the BV FTP site supersede any and all QA
manuals whether on the FTP, or not. This is because CRACKER BARREL QA manual cannot be updated quickly enough to adapt to
program changes.
2. Amendments:
No amendment can be made to a completed test report without prior explanation and approval from CRACKER BARREL. After
approval from CRACKER BARREL to amend a test report, there must be text in the correspondence explaining that the report is an
amendment to a previously sent report. Text must be included that specifically lists each change and why the change was made.

3. Comparison Reports:
Vendor Bill = Each vendor is e mailed a separate report (produced as usual in the name of CRACKER BARREL not the vendor) on
their specific product only, (not the entire comparison report) and sent to the vendor with the invoice. The invoice will only include the
cost of testing that particular vendor’s sample. In addition to each individual report per product produced for the vendors, CRACKER
BARREL will get another ‘comparison’ report that includes and summarizes the data from the individual reports.
Direct Bill = If a special request is received from CRACKER BARREL to direct bill the comparison testing, then a single comparison
report (each item in the comparison will have separate lab number) will be created and the vendors do not receive a copy of the report
or verbal results/updates unless CRACKER BARREL so directs.
4. Insufficient Sample:
If an insufficient number of samples are sent to the lab as to prevent all the required tests from being completed, BV will call and/or
email the vendor requesting additional samples. Until additional samples are received, the item will be put on hold (refer to number 7)
and no testing will be performed. Hold Memo will be sent to vendor and copy Joe Hoffman and responsible category manager at
CRACKER BARREL. (For the responsible category manager, please refer to the chart for each department.)
5. CRACKER BARREL Web Site: Do not have one.
6. Vendor Development Testing
A vendor is not permitted to perform development testing under the official CRACKER BARREL program. Anytime a CRACKER
BARREL test protocol is used in a report, it must be in a CRACKER BARREL format report and be sent to CRACKER BARREL .

39
 A vendor can perform development testing to the CRACKER BARREL standards and receive CRACKER BARREL pricing by
having the CRACKER BARREL removed from the report format and protocol. The report would NOT go to CRACKER BARREL
nor could it be carried over to an “official” CRACKER BARREL report. All testing would need to redone.
7. On Hold Notification:
If a test sample is put on hold for any reason, Mr. Joe Hoffman at CRACKER BARREL, buyers & vendors are notified via an “On
Hold” form sent via email or fax. The On Hold form is found on the BV FTP site.
For Dept# 100, 102, 632, 634, 638, 640, 642, 644, 646, 648, 650, 900 & 800, hold memo should copy to Ms Karen Smith at
karen.smith@crackerbarrel.com
For Dept# 500, 502, 504 & 506, hold memo should copy to Mary Beth Tome at mtome@crackerbarrel.com
For Dept# 600, 602, 604, 606, 608, 610, 612 & 150, hold memo should copy to Mindy Holder and Shara Davidson at Mindy.Holder@crackerbarrel.com
& Shara.Davidson@crackerbarrel.com respectively
For Dept# 300, 202, 304, 306, 308, 312, 314, 316, 622, 624, 626, 628 & 630, hold memo should copy to Jennifer Macho at
Jennifer.Macho@crackerbarrel.com
For Dept# 380, 390, 322, 324, 652, 654, 656, 658, 660, 342, 344 , 352 & 362, hold memo should copy to John Jankowich at
john.jankowich@crackerbarrel.com
For Softline items with dept# 232, 234, 236, 238, 614, 616, 618, 620, hold memo should copy to Deborah Faulkner and Kaye Grable at
dfaulkner@crackerbarrel.com & kgrable@crackerbarrel.com

8. Partial Testing:
CRACKER BARREL does not accept partial testing unless authorized by a CRACKER BARREL employee. If a vendor requests
partial testing, the hold memo must be published as a miscellaneous client and CRACKER BARREL is NOT to receive a copy.
9. Transit Testing Samples:

Unless CRACKER BARREL makes a request in advance, the lab will not perform Transit test.

The following is a list of Cracker Barrel department # and the responsible buyer’s name.

E-Mail Address
karen.smith@crackerbarrel.com
Buyer – Karen Smith
DEPT DEPT_NAME
100Toys
102Plush
632Christmas Toys
634Valentines Toys
636Easter Toys
638Halloween Toys
640Harvest Toys
642Christmas Collect
644Valentines Collect
646Easter Collect
648Halloween Collect
650Harvest Collect
900Non-Seasonal Collect
800Bath and Body

Buyer – Mary Beth Tome mtome@crackerbarrel.com

Asst. Buyer – Wanda Crook Wanda.crook@crackerbarrel.com
DEPT DEPT_NAME
500Kitchen

40
 502Décor
504Fragrance
506Theme

Buyer _ Mindy Holder Mindy.Holder@crackerbarrel.com

Asst. Buyer – Tabitha Smith mailto:Tabitha.Smith@crackerbarrel.com
DEPT DEPT_NAME
600Christmas Seasonal
602Garden Seasonal
604Easter Seasonal
606Summer Seasonal
608Valentines Seasonal
610Halloween Seasonal
612Harvest Seasonal
150Regional Themes

Buyer - Deborah Faulkner dfaulkner@crackerbarrel.com

Asst. Buyer - Kaye Grable kgrable@crackerbarrel.com
DEPT DEPT_NAME
232Women’s
234Children’s
236Accessories
238Men’s
614Christmas Apparel
616Valentines Apparel
618Easter Apparel
620Halloween Apparel

Buyer – Jennifer Macho mailto:jennifer.macho@crackerbarrel.com

DEPT DEPT_NAME
300Candy
302Snacks
304Beverages
306Mixes
308Condiments
312Regional Food
314Theme Food
316Fruits/Spreads
622Christmas Food
624Valentines Food
626Easter Food
628Halloween Food
630Harvest Food

Buyer - John Jankowich john.jankowich@crackerbarrel.com

DEPT DEPT_NAME
380BOA

41
 390Clearance BOA
322Stationary
324Audio/Video
652Christmas Media
654Valentines Media
656Easter Media
658Halloween Media
660Harvest Media
342Travel
344Pet
352Furniture
362Collegiate

Comments
Technical Information Related Comments
# Date Details of Change(s) to the Procedure Name of Editor
1 ##/##/## Comments on any technical changes made to the program. Program Manager

Hold memo Cover Related Comments

# Date Details of Change(s) to the Procedure Name of Editor
1 ##/##/## Comments on any changes made to the hold memo covers. Program Manager

Price Related Comments

# Date Details of Change(s) to the Procedure Name of Editor
1 ##/##/## Comments on price changes made to the program. Program Manager

Procedure Related Comments

# Date Details of Change(s) to the Procedure Name of Editor

42
XII. PACKAGING – IMPORT SHIPMENTS

Master Carton Markings

• Follow the example given below:

CB

P.O. NO.:
SKU NO.:
ITEM DESCRIPTION:
QTY.: PCS
COUNTRY OF ORIGIN:
EXPIRATION DATE:
(if applicable)

Shipping Mark (2 Sides)

Inner Carton Markings

Import Item Inner Carton Label

Cracker Barrel SKU #:________________

Description:________________________

Quantity ___________________________

Expiration Date:______________________
(if applicable)

• All plain brown or white (non-picture) boxes must be labeled or imprinted with the following
information on the front and backside of the box.
1. Cracker Barrel Sku
2. Item Description
3. Quantity
4. Expiration Date (if applicable)
(This will assist our managers in being able to determine the contents of the plain boxes
without having to open and hand mark the contents of box when processing in-coming
merchandise to the stores).
Packing Requirements

• Digital color proofs for gift boxes must be submitted for approval to Packaging Specialist.
• Color box paper weight must be sturdy enough so gift items can be stacked in our displays
without crushing. 5 ply is recommended and/or Styrofoam inner packing for added protection
and support.
• Gift boxes must be printed as 4 color process on non-gloss paper.
• Packaging for a product will be discussed when an order is initially placed. This includes
whether the item will be boxed, bagged, shrink wrapped, etc. Please keep on file.
• Vendors must exercise reasonable care to ensure that all merchandise is shipped free of bugs,
pests, dust, mold, or any other contaminate that affects the condition or salability of the
product.
• Pack one SKU per carton unless otherwise approved by appropriate buyer (i.e., pack item
PO).
• Pack SKU number must be on outside of carton label with case quantity of 1 (one).
• Pack SKU carton must contain the assortment of Baby SKU’s in specified quantities per the
Purchase Order. See Sample Pack Item P.O. (Exhibit A-1) for additional information.
• Cartons should weigh no more than 40 lbs. (An exception is permitted for cartons containing
a single item that weighs in excess of 40 pounds).
• Box size must not exceed 36 x 24 x 24 inches, unless specifically approved in writing by the
appropriate buyer.
• Original box dimensions must be maintained through all future shipments.
• Cracker Barrel allows no item or SKU substitutions without proper authorization.
• No packing peanuts or shredded paper may be used as filler.
• No metal banding, nylon mesh or plastic strapping allowed.
• Do not alter the supplier pack or inner pack without proper authorization or request from
buyer.
• Ship full cases only.

44
XIII. TRANSPORTATION - IMPORT

Import Consolidator
• Ship date is the earliest date for vendors to turn product over to Cracker Barrel or its agents.
• Cancellation date is the last date for vendors to turn product over to Cracker Barrel or its
agents.
• If trying to ship past cancellation date, buyer may renegotiate cost of goods.
• CBOCS’ overseas consolidator, Maersk Logistics, is authorized to monitor the proper ship
dates and pieces ordered. Maersk Logistics has authority to refuse early/late shipping dates
and over shipment of product.
• Under no circumstances are you to book directly with a Steamship Company any of Cracker
Barrel’s freight.
• When the shipment is ready, the shipping entity must contact Maersk Logistics (refer to
Maersk Contact Listing – Exhibit D) to arrange for a booking with the steamship line. This
should occur 14 days before the cargo is delivered to the carrier. This applies to both
CFS/Maersk Logistics loads and CY/Factory loads. It is the responsibility of the Vendor to
ensure that the shipment is released to the Cracker Barrel carrier prior to the cancellation
date. Failure to do this may result in cancellation of the PO.
• Please contact the closest Maersk Logistics office to your FOB point. If you have questions
about which office is closest, please contact your Cracker Barrel Logistics Coordinator.

Import Logistics Department Contacts

Bill Bullington, Logistics Manager 615-443-9676

Debi Martin, International Logistics Supervisor 615-443-9660
Debi.martin@crackerbarrel.com
Sandra Holland, Logistics Coordinator 615-443-9706
Ann Lawrence, Logistics Coordinator 615-443-9665
Logistics Fax 615-443-9707

45
Shipping Order Form

The vendor must book cargo by using the Maersk Logistics shipping order form obtained from
the Maersk Logistics office at origin.

The shipping order requires the following information:

1. Vendor name and address
2. Consignee name and address
3. Expected cargo delivery date at the Maersk Logistics warehouse
4. Intended vessel and voyage (first leg)
5. Cracker Barrel PO and SKU details
6. Number of cartons
7. Number of pieces
8. Fumigation requirements (if any)
If vendor uses Solid Wood Packing Materials (SWPM), then Maersk Logistics is required to
provide fumigation services at vendor’s expense.
• IMCO (International Maritime Commission) requirements and details (if any)
• Commodity description
• Load port and final destination
9. If CY (factory load), also:
• Date for equipment pick-up
• Who will perform the transport from vendor to carrier

Booking Guide
• Only if vendor has more than stated quantities in one shipment may it be factory loaded and
shipped as FCL (full container load).
• Vendor bookings of factory loads must be in accordance to the appropriate equipment
size/type maximizing container utilization per-unit freight costs.
• Priority will be given to the use of 45’ high cube and 40’ dry containers.
• Equipment size/types are subject to availability from nominated ocean carriers, particularly
during seasonal peaks.

Origin Commodity Equipment CY Minimum

Size/Type Utilization
All All 20’ dry* *** CBM
40’ dry* 40
CBM
40’ dry reefer
40’ high cube 60 CBM
45’ dry 70 CBM

*** No 20’ Container will be shipped without prior Cracker Barrel approval.

*Container cargo weight cannot exceed 15,000 kgs. /33,000 lbs. for a 20 ft. unit OR 20,000 kgs.
/44,000 lbs. for a 40 ft. unit or larger. Any overweight citation will be charged back to vendor.

46
Less than Container Load (LCL)

• Shipment must be booked as LCL if vendor does not have sufficient quantity in one shipment
for a factory load.
• Cracker Barrel must authorize any LCL load.

Booking Confirmation
• Maersk Logistics will confirm the booking with the vendor.
• In absence of any discrepancies between Cracker Barrel’s and the vendor’s shipping order
information, Maersk Logistics will transmit Booking Confirmation within 24 hours after
receiving shipping order from vendor.
• If discrepancies are present between Cracker Barrel’s and the vendor’s shipping order
information, then Maersk Logistics will transmit Booking Confirmation to vendor within 24
hours after discrepancies are resolved.
• Booking discrepancies may include, but are not limited to:
1. Missing PO or SKU
2. Early or late shipping
3. Quantity discrepancy
4. FOB discrepancy
5. Final destination discrepancy

Factory Loads

• All of the same SKU’s are to be loaded together regardless of the number of POs shipping at
that time.
• If no SKU’s are duplicated on the POs, load all items of each PO together.
• Do not split POs in separate containers for our benefit. Load complete POs in each
container, and load more than one PO only if space is available in the container. If more than
one PO for same SKU, load together.
• Load (1) one carton of each SKU on the tail of the container. The cost will be charged back
to the vendor if U.S. Customs does an examination of the container and this has not been
done.
• Vendors that factory load are responsible for the pick-up of an empty container from carrier’s
terminal and delivery/return of loaded container to the carrier’s terminal. (Maersk Logistics
will supply vendor with the information required to pick-up and deliver the container).
• Vendor must provide a separate invoice and packing list per container in the case of multiple
container shipments.

47
Forwarder’s Cargo Receipt (FCR)

• Maersk Logistics will issue Forwarder’s Cargo Receipt (FCR) only after vendor has:
1. Delivered all cargo
2. Submitted all required documents (two sets – one set for Customhouse Broker and one
set for Cracker Barrel)
• Commercial Invoice
• Packing lists
• Foreign Manufactures Invoice (to be sent to Customs Broker only)
• Any original Visas or Government documents (if applicable)
3. Paid all origin charges (Cracker Barrel has no liability for the payment of foreign origin
charges based on our incoterms).
• To ensure accuracy, the U.S. vendor should not send documents to the Customhouse Broker
as Maersk Logistics is responsible for sending one set of documents to the Customhouse
Broker and one set to Cracker Barrel. The FCR must accompany the documents sent to
Cracker Barrel in order for payment to be remitted.
• Cracker Barrel does not normally ship via airfreight. The buyer or vendor may, at times,
choose that routing. If you have been instructed to ship via airfreight or if you have
volunteered to ship airfreight, we are requiring that you ship via Maersk Logistics Air
Consolidation. We have rates established with Maersk Logistics Air Consolidation for
freight collect and prepaid. We are requiring this due to the frequency of air shipments that
we see today, and the lack of visibility we have from other forwarders. Please contact the
local Maersk Consolidation office to your factory for airfreight contacts. Failure to comply
may result in a chargeback.

Customhouse Broker

• Cracker Barrel utilizes the services of Maersk Customs Services, Inc., as our Customhouse
Broker.
• For U.S. Customs entry, Cracker Barrel is required to provide the manufacturers foreign
invoice to show the cost of the merchandise at the time of export to the United States.
• U. S. Customs require that all invoices be submitted either on the foreign manufacturer’s
letterhead or have the foreign manufacturer’s name and address prominently displayed.

Broker Address
Maersk Customs Services, Inc.
230-79 International Airport Center Blvd
Building D Suite 210
Jamaica, NY 11413
Attn: Mark Estebo
Phone: (718) 425-1010
Fax: (718) 425-1012
Email: jfkchbopsdoc@maerskcustomsservicesinc.com

48
XIV. ACCOUNTS PAYABLE - IMPORT

Billing Invoice

For international purchases, the vendor’s invoice must be in English, legible, and include:

Vendor Name –Includes the seller name and/or shipper name.

Address –Includes the shipping location.
Name and Address of Purchaser or Consignee – Cracker Barrel Old Country Store unless
designated only by a Cracker Barrel representative.
Manufacturer Name and Address – If different from seller or shipper.
Invoice number
Invoice date
Ship dates – Export date to the United States.
Port of entry where goods are destined – As designated by Cracker Barrel.
Terms of Sale (Incoterms) – As agreed to and confirmed on our purchase order. Terms indicate
where the transfer of ownership will occur, and responsibilities of each party in the import
transaction.
Cracker Barrel Purchase Order number – As confirmed at time of order placement.
Cracker Barrel SKU number – As indicated on purchase order.
Description of Goods –Include a detailed description using common names of merchandise,
material make-up, marks or numbers under which goods may be sold or packaged.
Quantity Shipped – By item, must match other export documents.
Unit Cost by Item – As agreed to by our Buyer. All goods must show a value even if the goods
are being shipped at no charge to the consignee.
Extended Cost by Item – Equal to quantity multiplied by the unit cost.
Subtotal of Extended Cost – Before discounts
Discounts – As per agreement with our Buyers
Total Amount Due – Total price owed by Cracker Barrel.
(Special Note: Unit cost of an item imported into the United States must include all
manufacturing costs, inland transportation [not incident to the international shipment],
packaging, ticketing, selling commission or any other seller related expenses.)
Currency of the Transaction – All invoices must be issued in U.S. dollars and declared on the
invoice.
Country of Origin – This declaration should be by item and represent the place goods were
manufactured, grown, or produced.
Appropriate Declarations – including:
Any other goods or services furnished for production of goods not included in the invoice.
A declaration certifying there are no solid wood packaging materials or if solid wood materials
are shipped, a certification of inspection to verify no pests are present.
Signature of Responsible Individual – The invoice must be signed by a representative of the
seller and/or shipper.

49
If the merchandise imported to the U.S. for a Cracker Barrel purchase order is manufactured by a
third party company other than the seller of the goods to Cracker Barrel, the Foreign
Manufacturer’s Invoice must be provided to our notify party (Customhouse Broker) for entry
into the U.S. The Foreign Import Manufacturer’s invoice submitted to Customs for entry is not
the invoice from which Cracker Barrel will pay for goods. U.S. Customs requires this invoice
for entry into the U.S. If the Foreign Manufacturer’s invoice is not submitted as instructed,
Cracker Barrel may incur additional fines, penalties, or storage costs while procuring the correct
invoice for Customs clearance. Any additional charges incurred in this situation may be
invoiced back to the vendor.

All merchandise that is classified under food and drug regulations must be accompanied by a
commercial invoice that includes the manufacturer’s full name and address as part of the
merchandise description. We may require the vendor to provide documentation to certify that
proper testing has been performed for leechable lead and that items have passed such testing. If
an item is designed solely for decoration, the manufacturer must permanently mark the item
“NOT FOR FOOD USE”.

If your product is listed in a Fish and Wildlife category (made from shells, feathers, skins, etc.)
please insure that form 3-177 (Declaration for Importation or Exportation of Fish or Wildlife) of
the Fish and Wildlife organization has been complete and included with the paperwork for the
Customhouse Broker.

Wire Transfer Guidelines for Retail Vendors

Wire transfer is the preferred payment method. All documents concerning the payment for retail
goods by a wire transfer should be sent to the following address:

Cracker Barrel Old Country Store, Inc.

Accounts Payable Department
P.O. Box 787
311 Hartmann Drive
Lebanon, TN 37087

(These documents will consist of any invoices, Original Forwarders Cargo Receipt (FCR),
vendor wiring instructions, etc.)

Upon receipt of all necessary documents from the vendor, a wire transfer will be initiated within
the next fourteen (14) days for payment.

If payment has not been received within the specified time limit mentioned above, the vendor
should contact the Cracker Barrel Accounts Payable Retail Supervisor, (Donna Winningham), at
615-443-9389 or email at donna.winningham@crackerbarrel.com.

All new vendors should provide their wiring instructions with their first invoice in order for the
wire transfer to be processed in a timely manner. (All Cracker Barrel buyers should make note
of this when working with a new vendor.)

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All wiring instructions should consist of the vendor’s bank name, bank address, bank account
number, and bank ABA/Routing number. (International vendors will need to provide their
banks’ U.S. corresponding bank’s name as noted below.)

All established vendors should notify Cracker Barrel as soon as possible concerning any changes
to their current wiring instructions. This is necessary in order to prevent any delays in initiating
and receiving the wire transfer. Any fees associated with incorrect wiring instructions will be
charged back to the vendor. (Any updated wiring instructions from the vendors should be sent to
the address above.

All international vendors should provide Cracker Barrel with wiring instructions to a
corresponding United States bank, along with their own bank’s wiring instructions, in order for
the wire transfer to be processed properly. The funds will be wired to the corresponding U.S.
bank, and then the U.S. bank will direct the funds to the vendor’s bank overseas.

Letter of Credit Procedures

Wire transfer is the preferred payment method. Permission must be obtained from the Buyer for
use of a Letter of Credit. A 5% deduction to cost will be assessed against the Letter of Credit
total.

If you are a Letter of Credit vendor, your L/C will be issued with the bank 60 days prior to the
ship date on the P.O. If you have made other arrangements with the Buyer, please notify the
International Logistics Supervisor ASAP so that changes can be made. Due to the costs on both
Cracker Barrel and the vendor, we limit the amount of our L/Cs. Any P.O. that is less than
$10,000 will be a wire transfer and not a L/C. If you have different restrictions, please let us
know before the 60-day time period to ship date.

Accounting Contacts
Accounts Payable Retail Supervisor 615-443-9389
Fax 615 443-9537
Email Donna.Winningham@crackerbarrel.com

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XV. CHARGEBACKS AND COSTS

A. Distribution Center Documentation Violations and Handling Charges

Cracker Barrel has established the following requirements to ensure maximum efficiency in
product flow into the Distribution Center (DC). Any violation of these requirements will result in
chargebacks to your company. If a violation occurs, Cracker Barrel will issue a "Notice of
Violation" explaining the situation and charge.

The following DC documentation and labor chargebacks will be based on either a violation fee
of $100 where labor is not applicable, or a labor fee of $28.50 per hour to correct any issues,
with a minimum charge of $100. If your product is rejected or recalled, the vendor will be
subject to a chargeback for all labor involved in the movement of the product at the store level
and the Distribution Center, in addition to all transportation costs and other expenses (i.e., duty,
import fees, exams), where applicable.

DC Chargebacks may include, but are not limited to the following violations:
Incorrect invoice/ASN/Missing or Palletization/Packaging/Labeling not in
Late Documents conformance with specification
Reprocessing Unauthorized freight
(re-ticket, re-label, re-pack)
Incorrect supplier or inner pack quantity Mixed merchandise in cartons
Short or over shipment against ASN Inadequate packaging
Exceeding carton limits in size Food products without expiration dates
or weight
Recalled or defective merchandise Different carton configuration for
same item
SKU substitutions (sorting product)

The Vendor Compliance group monitors all Type A compliance standards and issues letters
concerning non-compliance. For your assistance, Cracker Barrel provides a Vendor Compliance
Coordinator to work with you on Type A violation issues.

Vendor Compliance Contact

Vendor Compliance Coordinator
Helen Peach
Phone: 615-443-9658
Email: Helen.peach@crackerbarrel.com
Fax: 615-443-9636

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B: Retail Purchasing Purchase Order and Product Infractions:
Timetables below are effective on all orders written on or after July 30th, 2005.

Terms:
Letter of Credit requested in lieu of Wire Transfer: 5% off cost of purchase order.

Quality issues:
Quality is of the utmost concern to us at Cracker Barrel, and it is incorporated into our
brand. Our guests expect to find good quality products in our stores, and it is our duty to
source products with vendors that deliver the best quality.

All direct import items must go through quality assurance testing. A “pass” test report
from Bureau Veritas, Exhibit ____, is required prior to shipment. If you have any
questions on this, please contact your Buyer or Joe Hoffman at
jhoffman@crackerbarrel.com.

There may be instances when defective product still makes it to our stores. If this is the
case, the vendor must reimburse Cracker Barrel for the full landed cost of the product,
including freight, duty and agent commission fees (if applicable).

Consistent quality problems will result in further action. We will require vendors to offset
the margin loss due to having product pulled from our sales floor.

Vendors selling Cracker Barrel products domestically will need to review their testing
standards with their appropriate Buyer. Any past test results that can be documented
within the last 12 months with passing scores may be acceptable with buyer
review/approval.

Damages:
Damages in excess of 5% for the season must be reimbursed for the difference between
the total damages percent less the 5% allowance. (Example: If total damages on an item
are 12%, the vendor will reimburse 12%-5% allowance = 7 %). This charge will be
calculated at the full landed cost of the item, including freight, duty and agent
commission fees (if applicable).

Late Shipping:
If informed prior to purchase order confirmation that the ship dates are not
acceptable, no charge will occur. However, the order may be cancelled or quantities
adjusted. Late shipping chargebacks will be assessed by the following schedule counting
from the day after the vendor confirmation/acceptance of purchase order shipping dates
occurs.

If we are informed prior to confirmation that the ship dates are not acceptable, no charge
will occur.
If informed 30-60 days prior to the cancellation date: 5% of cost
If informed 15-29 days prior to the cancellation date: 10% of cost
If informed 0-14 days prior to the cancellation date: 15% of cost
plus an additional 5% for each additional week delayed.

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 This does not apply to authorized consolidated shipments which cause delays.
Unapproved consolidations will result in a 5% chargeback.

Vendor may choose to airfreight merchandise at their own expense to meet deadlines and
avoid chargebacks.

Split Shipments:
All split shipments must be Buyer approved and the vendor must pay freight on any
secondary shipments outside the initial shipping window.

Case or Inner Pack Changes:

If informed 30 days or more prior to the purchase order cancellation date-none.
If informed 29 days or less prior to the purchase order cancellation date: 10% of cost.

Product Substitutions:
If determined to be minor and sellable: 10% of cost (in addition to any labor fees
that may occur if merchandise has to be sorted).
If determined to be major and unsellable: return and full credit.

Shorter Than Anticipated Shelf Life on Food Items:

Full credit (no return to vendor/destroyed on site)

The following chargebacks also apply to Items Shipped Directly to the stores:

Mis-ticketed items: $28.50 an hour (min. ½ hour) times the number of stores effected.

Misprinted boxes that cause us to have to remove the boxing: $28.50 an hour (minimum
½ hour) times the number of stores effected.

Unsellable product: Credit for full cost of effected items plus freight.

For questions concerning the Type B chargebacks, contact the appropriate Buyer who is
noted on your purchase order.

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Exhibit A – Sample Purchase Order

55
56
Exhibit A-1 – Sample Pack Item Purchase Order

57
58
Exhibit B Sample ASN Form

59
60
Exhibit C – Procedures For Shipping Via FedEx
How to Register for FedEx OnLine:
1) Log onto http://www.fedex.com
2) Click on the Ship icon
a. You will be able to:
i. Prepare shipments
ii. Schedule a pick-up
iii. Order supplies
3) Click on Prepare and Manage Shipments
4) Click on Sign Up Now!
a. Fill in required information.
5) Enter you business’ assigned 9 digit account number.
6) If you have not been assigned an account number, you can register for one online.
7) You are now ready to ship FedEx Services
8) Fedex.com Technical Support: 800-257-0109 (option 1)
9) FedEx Customer Service: 800-463-3339

How to Ship with FedEx OnLine:

1) Log onto http://www.fedex.com
2) Scroll onto Ship Icon (prepare shipments online).
3) Fill in your password, User ID.
4) Fill in the recipient information
5) Billing Details:
a. Bill Shipment to: Click on Third Party
b. Recipient/Third Party Account Number: Type in the Cracker Barrel account
number 2987-4106-7.
6) Package and Shipment details
a. Service type: You can choose Express or Ground Services
** Purchase orders must be shipped Ground Services unless Express has
been authorized by the Buyer.
7) FedEx ShipAlert: You can be notified of delivered Express Shipments via email.
8) FedEx.com Technical Support: 800-257-0109 (option 1)
9) FedEx Customer Services: 800-463-3339

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Exhibit D – Maersk Logistics Origins
Origin Origin City Email Contact Phone
Country
Bangladesh Chittagong banlogielnam@maersk- Joydeep Roy +880
logistics.com 28851771
ex.386
China Dalian dailogusa@maersk- Peter Feng Liu +86 (411)
logistics.com 82585163
China Fuzhou foologusa@maersk- Vicky Chen +591 (0591)
logistics.com 87761639
China Nanjing nkglogusa@maersk- Annie Cao +86
logistics.com 2584798171,
ex.116
China Ningbo npologusacus@maersk- Lee Zhang +86 (574)
logistics.com 87012880
China Qingdao tstlogusagen@maersk- Aggie Xiao +86 (0532)
logistics.com 80978283
China Shanghai sghlogothusa@maersk- Alan Zhang, Jacky +86 (21)
logistics.com He 23062000, ex.
2095
China Shenzhen szhlognamilm@maersk- Rosalind +86
logistics.com 75525021747
China Tianjin tjnlogusa@maersk- Eleanor Dong +86 (22)
logistics.com 23801406
China Xiamen ximlogusa@maersk- Yuan Lu +86 (592)
logistics.com 8126821
Hong Kong Hong Kong hkglogtitgen@maersk- Sillian Tsang +852
logistics.com 22143822
Hong Kong Hong Kong hkglogtitgen@maersk- Jason Tai +852
logistics.com 22143821
India Chennai maalogielnam@maersk- Saranya +91
logistics.com 914455220138
India New Delhi nwdlogielnam@maersk- Amy Aier +91 (22)
logistics.com 24337620
Indonesia Jakarta jktlogielusa@maersk- Shinta Rayahu +62 (21)
logistics.com 5745124,
ex.520
Philippines Manila philogielusa@maersk- Ingrid Diaz +63 (2)
logistics.com 8593543
Sri Lanka Colombo srilogielops@maersk- Pradeep Ariyadasa +94 (11)
logistics.com 4794800,
ex.894
Taiwan Taipei twnlogielamr@maersk- Ruby Hsu +886
logistics.com 227750939
Thailand Bangkok thalogielusa@maersk- Jiraporn +66 27529200
logistics.com Puaprasert

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