iPhone
1. Origin and history of iPhone
iPhone Timeline: iPhone Generations History at a Glance
Below we go into more details about how the history of the iPhone played out, but here’s a summary of
the key events that have taken place over the past twelve years:
June 29, 2007 – First iPhone is released
July 11, 2008 – iPhone 3G hits stores
the iPhone is sold in 42 countries worldwide
3G capabilities
July 15, 2008 – First iPhone discontinued
June 19, 2009 – iPhone 3GS is released
the iPhone is sold in 36 new countries
June 7, 2010 – iPhone 3G discontinued
June 24, 2010 – iPhone 4 launches
FaceTime is introduced
February 10, 2011 – the iPhone becomes available on Verizon in the United States, breaking Apple’s
long-time exclusivity contract with AT&T
October 14, 2011 – iPhone 4S is released
Siri and iCloud
The iPhone goes to China
September 12, 2012 – iPhone 3GS discontinued
September 21, 2012 – iPhone 5 launches
4G LTE capability included for the first time
September 10, 2013 – iPhone 4 discontinued
September 20, 2013 – iPhone 5C and iPhone 5S launch
Five new colors (5C)
Slo-mo camera
Touch ID (unlock with fingerprint)
September 9, 2014 – iPhone 4S discontinued
September 19, 2014 – iPhone 6 and 6 Plus
NFC and Apple Pay
September 9, 2015 – iPhone 5 discontinued
September 25, 2015 – iPhone 6 and 6 Plus
March 21, 2016 – iPhone 5S and 5C discontinued
March 31, 2016 – iPhone SE is released
September 16, 2016 – iPhone 7 and 7 Plus
No more headphone jack
September 22, 2017 – iPhone 8 and 8 Plus
Wireless charging
November 3, 2017 – iPhone X
All-screen device (no more Home button)
OLED display
Face ID
September 12, 2018 – iPhone 6, 6S, 6S+, SE, and X discontinued
September 21, 2018 – iPhone XS and XS Max
September 26, 2018 – iPhone XR
The Birth of the iPhone
The first iPhone was released in 2007, but the history of the iPhone starts well before then in the
development of multiple different projects all wrapped up under the codename Project Purple.
2003: A New Way to Use Computers?
The birth of the revolutionary technology that would eventually power the iPhone didn’t start with a
grand vision for reshaping the way we communicate, it started with a plan to fix the most cumbersome
parts of a computer: the mouse and the keyboard.
In 2003, Apple started internal experimentation to find a way to replace the mouse a touchpad that
offered much more control and flexibility. Their initial design, a tablet-sized, finger-controlled interface
known as the Model 035, achieved this by allowing users to pinch, scroll, and zoom, all things that were
currently unavailable on modern computers.
This project was eventually put aside though when it became clear that Apple had more pressing issues.
2004: The Death of the iPod
The iPod was released in 2001 and quickly became not only a consumer favorite (eventually selling
nearly 400 million units) but also one of Apple’s major revenue streams.
But even as iPod sales were climbing rapidly, Apple’s executive team knew that its days were limited.
Customers were carrying around both an iPod and a mobile phone and they were convinced that the
mobile phones would eventually have music capacity, making iPods obsolete.
Taking this giant leap to bridge the gap and make their category-shaping product obsolete was a big step,
but one they knew was necessary if they were to continue to grow.
2005: The Rokr E1
Apple’s first step in this direction was to partner with Motorola with the release of the Rokr E1. It was an
iTunes compatible mobile phone that allowed consumers to store songs and play them through an iPod-
like interface, but it’s limitations meant it was never going to be a final solution. It was only able to hold
100 songs, it’s clunky interface was difficult to navigate, and its slow upload rate was frustrating to use.
2005: The Birth of an Idea
The initial idea to create their own phone with a touchscreen display came straight from the top of the
company.
In an appearance at the All Things D conference in 2010, Steve Jobs recounted the moment the idea of
the iPhone was born.
First iPhone Release Date – June 29, 2007
In the months and even years leading up to the release of the first iPhone, rumors had been swirling
around the web about an iPod that could also work as a phone. So, when Steve Jobs finally took the
stage at the MacWorld convention on June 29th, 2007 to announce “We’re going to reinvent the phone,”
iPhone history begun, and the era of smartphones was officially upon us.
To say that Jobs was right that this new product would disrupt the world of phones is an
understatement. By September of the same year, Apple had sold its millionth iPhone. Since then, sales
have grown steadily, and by 2017, they had sold more than 2 billion iPhones
https://historycooperative.org/the-history-of-the-iphone/
2. Map the international connection it has created
https://www.apple.com/ph/ios/feature-availability/
3. Identify the major country leaders
Apple Leadership
Executive Profiles
Tim Cook
CEO
Katherine Adams
Senior Vice President and
General Counsel
Eddy Cue
Senior Vice President
Internet Software and Services
Craig Federighi
Senior Vice President
Software Engineering
John Giannandrea
Senior Vice President
Machine Learning and AI Strategy
Jonathan Ive
Chief Design Officer
Sabih Khan
Senior Vice President
Operations
Luca Maestri
Senior Vice President and
Chief Financial Officer
Deirdre O’Brien
Senior Vice President
Retail + People
Dan Riccio
Senior Vice President
Hardware Engineering
Philip W. Schiller
Senior Vice President
Worldwide Marketing
Johny Srouji
Senior Vice President
Hardware Technologies
Jeff Williams
Chief Operating Officer
Steve Dowling
Vice President
Communications
Lisa Jackson
Vice President
Environment, Policy and Social Initiatives
Isabel Ge Mahe
Vice President and Managing Director of Greater China
Tor Myhren
Vice President
Marketing Communications
Adrian Perica
Vice President
Corporate Development
Board of Directors
Arthur D. Levinson, Ph.D.
Chairman of the Board, Apple
Former Chairman and CEO
Genentech
James A. Bell
Former CFO and Corporate President
The Boeing Company
Tim Cook
CEO
Apple
Albert Gore Jr.
Former Vice President of
the United States
Robert A. Iger
Chairman and CEO
The Walt Disney Company
Andrea Jung
President and CEO
Grameen America, Inc.
Ronald D. Sugar, Ph.D.
Former Chairman and CEO
Northrop Grumman
Susan L. Wagner
Co-Founder and Director
BlackRock
https://www.apple.com/leadership/
4. Location in the phil. In this map of interconnection
5. Cite references
How do the following institution influence global economic activity? How does it affect economics in the
Philippines?
