Tips for creating contents that will make your viewers stay glued to your status
Kindly listen to the voice notes after reading for better understanding
1. Create Contents With Intention
When creating your WhatsApp content, think about what the intention behind the post is.
Are you trying to connect with your audience? Do you want them to take a specific action after
reading your post? Is this simply to share your personality?
Thinking about the reason behind why your posting is the first step in creating a content that
engages your audience.
2. Encourage Conversations
Try to create contents which encourage conversation, and entice your audience to respond. A
one-line sentence about how you like something probably won't be enough - try to ask
open-ended questions to prompt interaction.
If you have a basic caption idea think of how you can turn it into a question. For example,
instead of simply saying “Coca-Cola is my favorite” you could try something along the lines of “I
love cocacola - what's your favorite drink?”.
Remember that open-ended questions usually drum up more conversation than general “yes” or
“no” questions.
3. Add Value
A good way to connect with your audience is to add value to their day.
Use your WhatsApp status to give your audience information, provide a laugh, or share some
inspiration.
Giving a little something can encourage your audience to give a little back. They may thank you,
or share their own take on your post.
4. Include A Call To Action (On Occasion)
Including a CTA can be another great way to make your WhatsApp contents more engaging,
while also inviting action. You could, for example, ask your viewers or audience to visit a link or
answer your question.
But not every post or content needs a call to action. Asking for people to do something too often
could cause you to lose some of your audience and may reduce your status views.
5. Be Yourself
You need to stand out from the competition and break through the noise, and the best way to do
that is to be yourself and reflect yourself (or your brand personality).
Always remember to be true to your voice, and the way you communicate and don't be shy to
post about yourself. Let people love you the way you are and for what you do
6. Put Yourself In Your Audience’s Shoes
What better way to create an engaging content than to put yourself in your audience’s shoes?
How would you receive the message if you were on the other side of the conversation?
Take a step back and consider the following questions:
1. Why would my viewers care?
2. Would I have something to say if I saw this post in another person status?
3. Am I giving my viewers something to respond to?
4. Would my ideal audience or viewers find this interesting?
5. Does this post talk about me or my business?
7. Tell A Story
If all else fails, a great way to create an engaging WhatsApp or other social media content is to
tell a story.
Share a struggle, a grass to grace story, or any story that your ideal audience or viewers can
relate to.
Telling a story will help you show personality, and can help you connect more with your
audience.
And story telling always makes your audience to stay glued to your status.
