Sentiment Analysis on Text
Using CNNs
Sentiment analysis is a powerful technique used to understand the emotional tone of text. This presentation will guide you
through using Convolutional Neural Networks (CNNs) for sentiment analysis.
Understanding Sentiment
Analysis
1 What is Sentiment Analysis?
Sentiment analysis aims to identify and extract subjective information
from text, determining the underlying sentiment, such as positive,
negative, or neutral.
2 Applications
It has wide-ranging applications, including social media monitoring,
customer feedback analysis, brand reputation management, and
market research.
3 Types of Sentiment
Sentiment can be classified into various categories like joy, sadness,
anger, fear, and surprise, providing a more nuanced understanding of
the text's emotional content.
Convolutional Neural
Networks (CNNs)
Feature Extraction
CNNs excel at extracting features from data, particularly in image
recognition. This same capability can be applied to text by representing
words as numerical vectors.
Convolutional Filters
Filters slide across the input, identifying patterns and creating feature
maps. These maps represent various aspects of the text's sentiment.
Pooling Layers
Pooling layers downsample the feature maps, reducing dimensionality
and focusing on the most important features while mitigating overfitting.
Applying CNNs to Text Sentiment Analysis
Text to Vectors
1 Convert words into numerical representations using techniques like word embeddings or bag-of-words.
Convolutional Operations
2 Apply convolutional filters to the word vectors, capturing local dependencies and semantic relationships.
Pooling and Classification
3 Utilize pooling layers to reduce dimensionality and feed the extracted features into a classification layer to
predict the sentiment.
Data Preprocessing for Sentiment Analysis
Tokenization Stop Word Removal Stemming and
Lemmatization
Break down the text into individual Eliminate common words like "the",
words or tokens. This step prepares "a", and "is", which offer little Reduce words to their root form,
the data for numerical semantic value for sentiment improving consistency and reducing
representation. analysis. the vocabulary size, enhancing
model performance.
CNN Architecture for Sentiment Analysis
Layer Description
Embedding Layer Converts words into dense vectors.
Convolutional Layers Extract features by applying filters to the input text.
Pooling Layers Downsamples feature maps, reducing dimensionality.
Fully Connected Layer Combines features and learns complex relationships
between them.
Output Layer Produces a probability distribution over different
sentiment classes.
Training and Evaluating the CNN Model
Validation and Optimization
Data Split Monitor performance on the validation set
Divide the data into training, validation, and adjust hyperparameters to improve
and testing sets. model accuracy.
1 2 3 4
Model Training Model Evaluation
Feed the training data into the CNN to Evaluate the trained model on the testing
learn the weights and biases of the set to assess its performance.
network.
Practical Applications and
Future Trends
Social Media Monitoring
Analyze customer sentiments towards brands, products, and services.
Customer Feedback Analysis
Gain insights into customer satisfaction, identify areas for improvement, and
personalize experiences.
Market Research
Track public opinion, identify emerging trends, and understand consumer
behavior.
AI-Powered Chatbots
Enable conversational AI systems to understand and respond to user
emotions, improving user experience.
Sample Example
Consider a customer review: "This product is amazing! It works perfectly and
exceeds my expectations." A sentiment analysis model could classify this
review as "positive" based on the use of positive adjectives like "amazing" and
"perfectly".
