GOOD
KINDS OF MEDIA
PRINT MEDIA
BROADCAST MEDIA
INTERNET
PRINT MEDIA-is one
of the oldest and basic
forms of
communication.
BROADCAST MEDIA-
transmit information
electronically via film,
radio,recorded music
television and etc.
INTERNET-internet and
mobile mass
communication
comprise such as email,
social media,sites and
websites
Guide question to help process the activity:
1.How many media technologies are present in
your home?(tv sets,radio,computer)
2.How often do you access these shared media
technologies?
3. Are you limited in accessing certain media
technologies? By whom? Why and how?
4. If you think you are using too much
technologies, explain how.
5. if you are not using these media technologies at
home, what do you think you would be doing
instead(an alternative activity)
6. in your observation, how different is your media
gadget usage from your parents/guardians/older or
younger siblings
7. Is it easier for you to tinker with a new media
gadget than other people in your family or community?
Describe your answer.
8. are you influenced by the media gadgets that others
use? Narrate your answer
What is Traditional Media?
Traditionalmedia, or as some refer to as old media, has been
used in the marketing/advertising world for years. When
related to advertising, traditional media encompasses that of
television, newspaper, radio and magazine ads. These forms of
communication are the steadfast ways that businesses have
reached both consumers and other companies for decades.
They are the roots of advertising and the most common form
utilized by businesses on a daily basis. Though traditional
media is effective, over the course of the last few years we
have seen more and more businesses utilizing new media to
reach its target audiences.
What is New Media?
New media is the future of advertising. More and
more consumers and businesses rely on new media
to find their information. Ultimately, new media
refers to content that is easily accessible via many
different forms of digital media. When related to
advertising, some examples of new media include
online advertising (retargeting, banner ads, etc.),
online streaming (radio and television) and social
media advertising. Each of these are means in
which businesses have the capability to reach
PODCAST---is a audio
content on a website that
can be transferred onto a
audio player such as an ipod
or other mp3 player
Pros and Cons: Film and Tv
the positive aspects of watching
Pros of Television --
television include that you something to talk to your
friends and relatives about.
Television can help to foster a sense a national identity,
since a significant proportion of population will be
exposed to the same kinds of news programs and
television shows.so that people feel that they are belong
to wider community. Plus, television can also be
informative and educational, opening people’s eyes up
to the world outside
Cons of television
However, there are also a lot of television shows that are not
very educational, and could even be considered as trash.
Reality shows for instance, offer nothing of any worth to the
audience, yet people tune in.
Watching too much tv can lead to weight gain, poor social
skills and lower academic results unsupervised children
spending too much of their time in front of tv that can have
a big impact of their life.
Obesity,
lack of social skills and poor academic results are
just some of the effects Tv on children.
Some psychologist believe that too much in tv time can have
Poor parenting and weight gain
People used to be a lot more active,
but now television is the most
convenient way for individuals to
keep themselves occupied. Thus,
they burn hardly any calories while
most probably consuming an
excessive amount of calories.
It’s addictive
Even they are many negative
aspects associated with watching
televisions, many people enjoy far
too much to reduce the amount
they watch or to avoid watching
television altogether.
Pros of Films
1. Expand your imagination and horizon of thoughts
2. Makes you question nonsensical conventions
3. Brings you attention to contemporary issues
4. Teaches you moral lessons and sometimes the
ambiguity in morality
5. watching a film with friends is a good way to
spend time and leads to interesting discussions.
Cons of films
Watching movies in cinemas is expensive
movies offer poor representation of history in
most cases
Some films can push propaganda and hate
Getting addicted of films degrades social life
Films directed poorly or of shallow plots waste
your valuable time
