Download as PDF, PPTX





















![add pictures
& video
[like this]](https://image.slidesharecdn.com/socialmediabestpractices-160301034521/75/Social-Media-Best-Practices-Part-1-22-2048.jpg)

![be “you”
online
[“you”]](https://image.slidesharecdn.com/socialmediabestpractices-160301034521/75/Social-Media-Best-Practices-Part-1-24-2048.jpg)























The document discusses best practices for libraries to embrace social media and online engagement. It recommends that libraries 1) listen to their communities online, 2) use basic online communication tools like adding pictures and being conversational, and 3) get involved in doing community events with less control and more interaction. The goal is to transform libraries into places that have more face-to-face interactions and connections by being present online.
Introduction to best practices in social media by David Lee King from Topeka & Shawnee County Library.
Highlighting the problem of not fully embracing the social web and uncertainty in using available tools.
Discussing community feedback on the library and the importance of face-to-face interactions.
Explaining how online engagement works and emphasizing the need for transformation into in-person interactions.
Strategies for becoming a more responsive library by listening to community needs and feedback.
Basic principles of online communication including conversational writing and incorporating visuals.
Promoting deeper community engagement through conversation and interaction with library patrons.
Guidance on addressing community feedback, responding to critics, and building resilience.
Setting goals, using various platforms for communication, and measuring success in customer engagement.
Concluding remarks and gratitude expressed by David Lee King.