Market Assessment of motorcycle in India and Indonesia

Scope
• The geographies in focus include: -
- India
- Indonesia
• Netscribes proposes to conduct a deep dive study on the specified areas of interest using the
combination of primary and desk-based research

Proposed Research Areas - Indicative Areas of Coverage

Market assessment Competitive landscape: Top 5 players
 Introduction and market segmentation  Company snapshot
 Size of the market by segment: trends in  Products and solution offerings
the last 10 years and forecasts for the  Key target segments
next 5 years  Market share
 Types of products available in each  Annual revenue
market segment  Technological landscape
 Key drivers of each segment market  Growth initiatives
 Pricing structure and sales channel for  Partnerships
each market segment  GTM strategy
 Tax, insurance and other relevant factors  Customer acquisition strategy
of the motorcycle market  Future expansion plans
 Strengths and weaknesses

Approach and Methodology

Proposed Approach - Workflow
Inputs derived from Information validation and Filters applied Comprehensive Final report
preliminary research verification to ensure data to derive insights generated prepared in line
and internal consistency collected from relevant based on desk and with the study’s
discussions secondary and primary sources insights primary research objectives

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Project Execution
PHASE 1 - Desk & Primary Research
 Netscribes will set up a team to execute the project
 The team will conduct desk-based and primary research to address the client’s business requirement
 The team will study the companies (as mentioned by the client) for analysis and report writing

PHASE 2 - Report Writing

 A report will be prepared post the completion of research
 Netscribes will conduct in-depth analysis to derive actionable insights
 A high-quality report will be prepared in a pre-defined format (usually MS PowerPoint)

PHASE 3 - Follow-up and Delivery

 NS will share interim reports with the client via email
 Weekly update calls will be organized with the client to discuss the progress of the project, along with
the challenges faced by the Netscribes team during research work and possible solutions
 The final report will be delivered as per the pre-decided schedule

Timelines
Netscribes estimates a delivery timeline of 4 weeks from the date of commencement. The research work will
be started after a kick-off call with Clients’ team. An envisioned project plan is given below:

Activities Week 1 Week 2 Week 3 Week 4

Weekly update calls
Project kick-off call
Desk based research
Questionnaire
development and
primary research
Information analysis and
determination of
insights
Report writing and final
report submission

Notes:
 Final report in a pre-decided template will be submitted at the end of the week 4
 The research output will be presented in MS PowerPoint/MS Word format, which will be shared via
email and the findings/insights can be run over a video-conference call