Running head: FOOD PANDA 1
FOOD PANDA 2
Project Background
Food panda is a food delivery business that helps the people to order food online through
the Food panda mobile app or website and get their food at their doorstep. It is a global platform
for functional food in many cities and many countries with many restaurants where customers
can choose their food. It also has a large number of active passengers in its business who deliver
food to customer departments. We were tasked by our unit to report on business in an orderly
manner. Therefore, we have chosen Foodpanda as our business company. Here we have written
about business structure, revenue model, drivers accepted by businesses through organization,
strategies and business security through Foodpanda. We have also performed a SWOT analysis
of Foodpanda in this report. We have collected our data from online research, data collected from
other sites, people, websites, and articles. And we collected data by analyzing their mobile app
and website. After analyzing all the sources, we found: mission & vision, e business drivers, e-
business model, investing strategy, SWOT analysis, business security and infrastructure.
FOOD PANDA 3
4.1 SWOT analysis of
foodpanda:
Strength
Well-known brand image
Wide restaurant support: 2000
plus from
Dhaka, Chittagong to Sylhet
Technology
Ambitious team members
Weakness
restaurants' crookedness
Area limitation
Bugs of application
Opportunities
Untapped area coverage
FOOD PANDA 4
Advanced technology APIs:
(Application Programming
Interfaces)
Attract investors
Drone delivery system
Threats
Food delivery riders
Fee competition
Locality advantage
Unstable economy
SWOT Analysis of Food Panda
Strength
It is very well known brand
Extensive Restaurant Support: 2000 plus from Dhaka, Chittagong to Sylhet
Technology
Dedicated team members
FOOD PANDA 5
Weakness
Weaknesses of restaurants for cleaning areas
Geographic Area Limitation
Opportunities
Installation of Unclosed Areas
Advanced Technology API: (Planning Procedures)
Attracting Investors
Drone Delivery Program
Threats
Threats to Food Riders
Price Competition
Competitive Competition Profit Benefit Local Area
Unstable Economy
4.1 SWOT analysis of
foodpanda:
Strength
Well-known brand image
FOOD PANDA 6
Wide restaurant support: 2000
plus from
Dhaka, Chittagong to Sylhet
Technology
Ambitious team members
Weakness
restaurants' crookedness
Area limitation
Bugs of application
Opportunities
Untapped area coverage
Advanced technology APIs:
(Application Programming
Interfaces)
Attract investors
FOOD PANDA 7
Drone delivery system
Threats
Food delivery riders
Fee competition
Locality advantage
Unstable economy