Submit To:Sir Huraira
Made by :Maryam Zahid
Social Media
Introduction: Social media refers to the means of interactions
among people in which they create, share, and/or exchange
information and ideas in virtual communities and network.
History:
social media
media histories usually start with an obligatory recounting of the early days of the
Internet’s founding in the 1960s, including the first message sent over the
Arpanet in 1969, immortalized in Werner Herzog’s documentary Lo and Behold,
Reveries of the Connected World (Herzog, 2016). From there, many histories skip
a few decades, jumping to Tim Berner Lee’s development in 1989 of protocols to
link hypertext documents together into what became known as the World Wide
Web. Five years later, we usually learn about the launch of Mosaic Netscape, the
world’s first browser. Then, in 2004 facebook was created and the age of what we
have come to know as social media began. However, those unavoidable histories
actually miss a lot of the action. Although those particular milestones are certainly
important to our understanding of social media – and thus of netnography –
many important developments actually helped establish the world of social media
between Charley Kline first sending his ‘lo’ message in 1969 from UCLA to
Stanford and Mosaic’s browser launch in 1994. Figure 2.2 depicts a map of the
original four Arpanet sites. As you can surmise from the figure, the precursor to
today’s Internet was something like a connection of four computers into a
network, producing a device similar to an email server.
A s you might imagine, bandwidth was exceedingly precious in the early years of
the online world. Because it was originally funded by the government, merely
social forms of communication were prohibited or severely constrained in those
days. Hinting at the entrepreneurial and ideological motivations that comprise
many contemporary social media communications, a 1982 handbook on
computing at MIT’s Artificial Intelligence Lab warned users that ‘sending
electronic mail over the Arpanet for commercial profit or political purposes is
both anti-social and illegal’ (Stacy, 1982: 9). However, the same handbook also
stated that ‘personal messages to other Arpanet subscribers (for example, to
arrange a get-together or check and say a friendly hello) are generally not
considered harmful’. These are netiquette types of rules, the stated social norms
that many of us are familiar with from FAQs and other guides to specific online
behavior.
Uses of social media:
Social media has many uses in daily life. Here are some of them:
Catching up with news and important events all over the world
Socializing with family and friends
Building a professional network
Online marketing and sales
Testing out the market and consumer behavior
Group projects communication for students
Projects management
Team building and communication
Advantages of social media:
1. Connecting and communicating with other users.
2. Sharing multimedia content like photos, videos, and memes.
3. Expressing opinions and ideas through posts and comments.
4. Creating groups and online communities based on interests.
5. Improving communication skills, boosting creativity, and
expanding networks.
6. Connecting and communicating with other users through
messages, posts, tweets etc.
7. Sharing multimedia content like photos, videos, GIFs, memes etc.
8. Expressing opinions, ideas, and thoughts through posts and
comments.
9. Creating groups, pages, and online communities based on interests
and topics.
Disadvantages of social media include:
1. Impact on personal relationships
2. Mental health concerns
3. Privacy and security risk
Addiction and time management issues
4. Spread of misinformation
5. Impact on society
6. Exposure to government intrusions
7. Negative impact on student grades
8. Relationship problems
9. Time wastage
Conclusion:
The advent of various social media channels has revolutionized the
internet landscape by introducing us to global networking. Today, an
individual can connect with another in a completely different part of this
world just in a matter of seconds. We will take you through various
notions and opinions associated with social media and how they impact
our everyday lives. Also, there are some incredible tips to give you a
better insight into how to write a social media essay.
