Multimedia and ICT

Multimedia is the heart of every presentation, website and online interface in the context of the 21st century. It
triggers the different senses to function well and catches the attention of the user which aims to satisfy the audience
through the use of different multimedia content like texts, music, photos or images, interactive contents, animations,
and videos. The user experience serves as a tool to measure the usefulness of a product or service. It is his behavior as a
person towards the application or product that evaluates through his reaction while using the product. For that reason,
you, as a learner, are encouraged to know and understand the connection of multimedia and ICT. By knowing their
connection, you can easily understand, assess and determine rich content of each online application. And as a future
developer of a multimedia application, this will give you the right insights on how to create meaningful content

Advocacy – is a way of expressing views, opinions, concerns information access and on establishing to all one’s rights and
responsibilities through any possible means or ways. Social Media – (according to TechTarget network, as posted by
Margaret Rouse) is a collective term for website applications which focus on community-based input, communication,
interaction, content-sharing and collaboration. As of today, social media was known to be the most powerful platform to
use if you want to generate instant and massive public reactions to whatever concerns or issue that you have.

ICT in the recent history of Philippines? (From-JUST NERD THOUGHTS) History of the Philippines has been one of the few
countries shown unity and democracy for social change. These advocacy for social change would have not been possible
without the role of ICT.

1. EDSA (People Power Revolution) The People Power Revolution lasted from 1983 to 1986. During a radio broadcast of
Radyo Veritas, Cardinal Sin encouraged the Filipinos to help end the regime of then President Ferdinand Marcos. A major
protest took place along EDSA from February 22 to 25, 1986 involving two million Filipinos from different regions and
sectors. These include civilians, political parties, the military and religious groups. The radio broadcast helped to change
the course of history. Without it, Filipinos would not have been moved into action.

2. EDSA II. This was also known as the 2001 EDSA Revolution which happened during January 17 to 21, 2001. It was
fueled after 11 prosecutors of then President Joseph Estrada walked out in the impeachment trial. As a result, the crowd
in EDSA grew over the course of few days through text brigades. Like the first People Power Revolution, Edsa Dos would
not have been successful without the text brigades.

3. Million People March. This was a series of protest that mainly took place in Luneta Park from August 22 to 26, 2013.
There were also several demonstrations that happened in key cities in the Philippines and some locations overseas. It
condemned the misuse of the Priority Development Assistance Fund (PDAF). Though dubbed as the Million People
March, the number of total attendees was only around 400,000. Despite that, it was still considered a success as it clearly
demonstrated how powerful social media campaigns are. The organizers and promoters of the Million People March
used Facebook and Change.org as their media.

4. Yolanda People Finder. Recent storms in the Philippine history gave birth to the people finder database powered by
Google. During typhoon Yolanda, the people finder was a vital tool for people across the globe to track the situation of
their relatives. This proved to be successful and is now adapted by more organizations to help people track relatives
during calamities

Platform for placing petitions or change advocacy

Change.org

Change.org is dubbed as the “world’s platform for change” where anyone from the online community can create a
petition and ask others to sign it. During the past times, petitions were only done through signing a paper, usually done
by a group asking for signatures via travelling door-to-door. Change.org gives access to more people by allowing the
online community to affix their digital signatures on a petition.
Its mission is to help people from around the world create the change they want to see. For years, Change.org hosted
several petitions that help solve the following problems: economic problems, criminal injustices, abuse of human rights,
lack of education, environmental concerns, animal abuse, human health concerns, and world hunger

1. Log in first using your account and the search and click the word “petition”

2. Select a topic of what kind of issue are you petitioning on?

3. Write your petition title on the box.

4. Choose the recipient(s) of your petition. It can be people or organizations which has the power to solve your problem.

5. Estate your problem that you would like to solve

6. Upload a photo or video that captures the emotions of your story;

7. Then lastly click the word publish

Planning and Conceptualizing Social Advocacy for Developing an ICT Project

ICT serves as the steppingstone for the economic, social, industrial growth and development of the first world countries
around the globe. Thus, ICT is generally seen as an advantageous instrument to provide better and cheaper ways of
communication and promote changes that to enables the generation of new knowledge and equipping the people with
the relevant skills needed. Hence, ICT projects undergoes deep research, inquiry and studies before implemented that is
why planning and conceptualizing are vital for any projects.

Planning and Conceptualizing the Content Always start with the ends in mind. Generate your own ideas about content
and identify various opportunities based on your target audience. Have a clear plan of actions, responsibilities, work
requirements, timeframe and budget if needed. Set a SMART goal to target.

Specific – (What do you want to do or want to achieve?) Set a real goal that is direct, detailed and meaningful. Make sure
that your goals are focused and can identify a concrete outcome. Your goal will be at risk or vague without the specifics
of the goal, because knowing what you wanted to achieve is knowing the leverage to success.

Measurable – (When will you know when you reach it? What are the signs of your success?) – Make sure that you goal is
trackable and quantifiable. Defining your own definition of “success” will aid you to estimate your current achievement
level on reaching your specific goals.

Attainable – (Is it possible for you to reach your goal?) Work towards a goal that is challenging but possible and doable.
Check if you have the tools or resources that will help you to achieve and attain your goals.

Realistic – (Are your current skills enough to reach your goal?) Knowing yourself is the key to your success. Be honest
with yourself and know your capabilities and the things that you cannot do. Be realistic toward your goals as well as on
your capacity to do.

Time-Bound- (When exactly do you plan to accomplish it?) Give yourself a deadline. Every goal should have a target date
to finish. Having deadlines motivates oneself to do more efficiently and helps you to be focused in reaching your goals.
Concept Paper

Concept papers are summaries of projects or issues that contemplate interests, experience and expertise that
commonly serves as a purpose of delivering an in-depth discussion of a certain topic that a person has a strong position
on. The terms "concept paper”, “proposal" or “abstract” are often used interchangeably as they can be used for the
same function. Concept paper can also be used as a mainstream educational tool to develop and to create solution to a
certain problem or issue. Moreover, concept paper provides guidance for the implementation of a project, concept paper
carries and gives good practices, viewpoint, advocacy, belief and values or other correlated issues that needs and
promotes action to be taken in the future. Your concept paper can range from (2) two to (3) three pages for a small
research project to up to 20 pages for immense research projects. For the formatting of concept paper it is suggested to
be the following: a) the font style should be formal such as Times New Roman, Garamond, Baskerville or similar Serif
typefaces.; b) the line and paragraph spacing should be in double space; and c) the font size should be at 12 points.

Key Points on making your Concept Paper

1. Rise with a concept topic or idea that you are genuinely interested.

2. Write down the questions associated the topic or idea you have chosen.

3. Create a possible solution from each of the questions that you have developed.

4. Classify what kind of data you need that will answer your questions and identity how will gather the information
needed.

5. Identify how you will analyze, interpret, and present the overall data you gathered.

Elements of a Concept Paper for Social Advocacy

1. Title Page – The title of your concept paper will serve a lot in terms of getting the audience interest, so make sure to
have a short but a catchy and interesting title of your chosen topic. The title of your project or concept paper should also
give a fully overview of what the concept paper is all about and what are the things you are resounding out about. In
creating your title make sure stick to the main point of the chosen topic and use relevant, easy-tounderstand word and
avoid being wordy. Title page usually in the form of question.

2. Introduction - This element of concept paper serves as the most important part of your concept paper. You must keep
on pursuing an adding value to convince the reader about your project’s mission and vision. This part of your concept
paper should detail your mission or goal and the vision or dream you have in taking up this concept paper. You need to
elaborate and identity it by providing them the urge of solving an existing problem and to provide meaningful insights of
your project. Your introduction should also contain the following: a) the clear problem you wanted to solve; b) why did
you like to investigate under this study. c) how your research or concept paper would be helpful for others; and d) what
are the clear evidence that your study is beneficial and necessary to be discussed. Lastly, what making your introduction
critical is that making it you need to make a clear and good impression to the possible readers.

3. Purpose – This element of concept paper includes the reasons why your chosen project or advocacy campaign is worth
all the time effort and money. You need to make a strong atmosphere of purpose. Your purpose should not only be to
prove your right, but it is more about on how you can help other people in the purpose of your chosen concept paper.
Remember your main purpose here is to bring something good and create an impact for a change.

4. Description - This element of concept paper includes all the necessary information, data and details about your
project. This element talks about the steps and procedure on how you will do things properly. It also expounds the
methods and plans on how you will answer the problems of the concept and in revealing the efficacy of your solution to
the problems. This element also involves ways on how you will process your concept into a clear technique of the
production of concrete solution in harmonious purpose that will lead to the creation of a successful project or advocacy.
5. Support – This element of concept paper contains your budget needed for the project. Every project needed funds to
be published and materialized their certain cause, thus support from a sponsor/s necessary to be consider. Remember
that support does not only means monetary things, but it can also be as moral support from your friends, relative and
among others, depending on the topic or cause who have chosen. 6. Contact Information – The element of concept
paper that includes information on how the you can be contacted. These includes the following (but not limited to): a)
name/s of the creator/s, b) address, c) phone or telephone number, d) email address, and e) website

Research for Content in Social Advocacy

Information and Communication Technology (ICT) has been a great help in the development of information age. It played
a big part on the innovation and integration of different technologies that brought social changes. Social Change is
defined as the alteration of mechanisms characterized by changes in cultural symbols, rules of behavior, social
organizations or value systems. (Encyclopedia Britannica).

Social Advocacy Advocacy as defined by Merriam-Webster is the act of supporting a cause or proposal: the act or process
of advocating. Today, the adaptation and improvement of the technologies can now serve as a platform for solving local
and global issues through an advocacy. These includes solving of gender equality, economical, agricultural and industrial
problems, government accountability and transparency, educational dilemmas, crimes, religious conflicts, climate change
and more. In terms of ICT usage, one of the most used by the people today is the Social Networking sites or simply Social
Media. It is the collective online communication channels dedicated to community input, interaction, content-sharing
and collaboration. Since it caters a wide range of possible user interaction, the social media is broadly used to connect
and communicate with the global community. For that reason, the social media can also be used to address an advocacy
online. ICT Projects range from community improvement to larger economic development. Around the world, there are a
wide variety of projects that incorporates the used of ICT for improvement. Projects for the communities are products of
research before implemented. These undergo with the process of inquiry, investigation and deep analyzation for the
needs of assessment. The following are the steps on how to make your own ICT Project through Social Advocacy.

Research for Content Research is essential whether you love it or hate for there is a real urge for it. Every day, we
undergone with different problems and dilemmas in life and finding their solution. Sometime it is hard and takes time
when research is needed. According to Western Sydney University, “Research is defined as the creation of new
knowledge and/or the use of existing knowledge in a new and creative way so as to generate new concepts,
methodologies and understandings. This could include synthesis and analysis of previous research to the extent that it
leads to new and creative outcomes.” On the other hand, Research skills are our ability to find an answer to a question or
a solution to a problem. Research skills also include the ability to gather information about the topic. We have to review
that information, analyze and interpret the information in a manner that brings us to a solution.

Research makes you wiser on the decisions you make in life and gain more experiences, and set of knowledge as you go
through different findings and conclusions during the process of research. To be exact, the more research you conducted
the more things you can do in life. That is why research is a must in delivering innovation, integration, promotion and to
build change to a society or community. With this, learning the basic of research skills are essential for the 21st century
in making life more convenient and smarter. Theses consists of identifying the current trends, demands, working formats,
as well as the popular authors and topics. All the relevant information may help you in your research study. As part of the
research for content in Social Advocacy, it requires several aspects to be taken into account. One of this is the proper
background research of your proposed ICT project by translating your own made concept paper into an infographic. In
creating your ICT project, it is also important to take consideration about your targeted audience that is why audience
profiling must be done.

Infographics According to the Oxford English Dictionary, an infographic (or information graphic) is “a visual
representation of information or data”. But the sense of an infographic is something to be more specific and gradually
represented. An infographic is composed of set of collection of various imagery, charts, and text that gives an easy-to-
read and easy-to-understand synopsis of a certain topic or issue. Infographics has a wheel to present a multifaceted data
into a short and concise idea, making information easy to digest, educational, informative and engaging. Infographics has
also been broadened along different industries and institutes around the world. It becomes a strong means of
communication tool for businesses, governments, health and wellness, educational institutions and many more.

Steps in Making your Infographics

1. Outline The Goals Of Your Infographic (Why are you making this Infographic?) – This is the hardest part which talks
about on what should your infographic be about? What is the core message you want to deliver and how you will deliver
it? You should remember to recognize that you’re creating an essential infographic, so that your audience can gain
something very specific from reading it. From there, use a question pyramid to take that burning problem and turn it into
3-5 actionable questions to tackle in your infographic.

2. Collect Data For Your Infographic (What should you present?) – After knowing what your Infographic is all about, now
you have to gather data of your chosen topic. These are the two different styles and approaches you can use on
gathering and collecting your data: a. Self-made data– this approach requires more time for you need to ask around,
send some emails, do research online, create your own made survey and process your own conclusion. b. Data sources –
this is the easiest way to gather information to get ready-made information that you can find on the books, magazines,
newspaper and internet. There are plenty of public and private data sources that you can use in your infographics.

3. Visualize The Data In Your Infographic (Decide how to present data visually.) - Visualizing your data is about choosing
the type of infographic you want to use. There are different types of infographics as shown below:

a. Statistical Infographics – shows a summary or overview of data with one or more graphs, tables or lists.

b. Timeline Infographics (time-oriented) – shows progress of information over a chronological time period.

c. Process Infographics – demonstrates a linear or branching process as how to teach the workings of an object or flow
chart showing choices in a decision process.

d. Informational Infographics – are most likely a poster that summarizes topic with some extra bits of information.

e. Geographic Infographics – displays data with a location map.

f. Compare/Contrast Infographics – illustrates notable similarities or differences as a “this versus that” infographic or as a
table or simple list. g. Hierarchical Infographics – demonstrates a chart with levels.

h. Research-based Infographics – is similar to the statistical infographic, but based on research. It can be used to
compare unlike items with popular sets of data

i. Interactive Infographics – gives viewers the control to modify the infographic and is web-based

4. Layout The Elements Of Your Infographic Design (All that’s left is layout and design) - This step is all about placing them
all together into an attractive looking infographic design.You can create a natural form of information flow using the
question pyramid you developed in the first step. This is to guide your layout and information flow. Then use the
suggested grid layout to add structure and to balance your infographic.

5. Add Style To Your Infographic Design (Value added content.) – This is about putting your own style and personal touch,
just be creative in combining text, shapes and images in your most creative way. Your added value of style can also
showcase your uniqueness making your created infographics attractive to the viewer’s attention. And lastly, make it
simple. Adding too many pictures and clustered text and colors can make your infographics hard to digest and distractive
to the eyes of the possible viewers. So, simplicity of the infographics makes the viewers or audiences easily grasp the
ideas and important messages of your own made infographics.
Designing and Developing Social Advocacy
Designing Social Advocacy According to Modern Sculpture Artists (MSA), a design is a plan or specification for the
construction of an object or system or for the implementation of an activity or process, or the result of that plan or
specification in the form of a prototype, product or process. The verb to design expresses the process of developing a
design. The design generally has to gratify a certain goals and constraints such as aesthetic or overall look, functionality,
economical and socio-political considerations that is expected to interact with a certain environment. In designing and
creating your own video content, you should express yourself by voicing out creatively with passion to promote the
advocacy you desire. Collect ideas, make outlines, decide on the message, and make your content interesting and
positive. Make sure to anchor your content to the four important purposes in producing a social advocacy:

1. Inform – Transform into an informative purpose in producing your advocacy. One main purpose of media is to inform
the people of what is the real situation of the society. Voice out your thought in increasing understanding and making
meaningful knowledge to share with others. Communicate with the audience with your heart. (e.g. Documentaries,
News, Vlog and etc.)

2. Inspire – Infuse your advocacy and learning with a sense of meaning and purpose to motivate and uplift your
audience. Make their viewing worthwhile, alive, and healthy on their eyes. Create new possibilities and desire to be
taken. Inspire them to take actions. (e.g. Advocacy Video, Inspirational Video/Film, Endorsements, Testimonials and etc.)

3. Educate – Empower your audience with the proper knowledge. Make them aware and impart learning through your
advocacy. To educate your audience means engaging them into a wise, hopeful, and respectful cultivation of learning and
application. (e.g. Vlog, DIY Video, Tutorial and etc.)

4. Entertain – Ignite wonder, awe, and entertainment through learning. Learning is not always being serious, but it
becomes more adequate if the person is enjoying while doing it. Give your advocacy an entertainment value. (e.g.
Musical/Lyrical Video, Short Film, Viral Videos and etc.

Developing Social Advocacy Development phase is one of the crucial stages in constructing and producing your social
advocacy, because this phase is where skills and creativity should foster. The creator should also need to be careful not to
plagiarize works and give proper credits to the owners of different intellectual properties in crafting your project unless it
is under the fair use. Fair Use means you can use copyrighted materials without a license but only for certain purposes.
These includes commentary, criticism, reporting, research, and educational purposes. In accordance with this, fair use
must follow these prescribed guidelines:

a.) majority of the content you created must be of your own;

b.) give credits to the copyright holder; and

c.) don't make money out of the copyrighted work. The creator can also use Creative Commons – an

American non-profit organization devoted to expanding the range of creative works available for others to build upon
and share legally. The organization has released several copyright-licenses known as Creative Commons licenses free of
charge to the public. In copyrighting your social advocacy, a basic understanding of copyright principles is essential for
anyone who publishes their creative works online. All copyright law under Republic Act 8293 – Intellectual Property Code
of the Philippines covers a broad range of creative works. Copyright or author’s right is a legal term used to describe the
rights that creators have over their literary and artistic works. Works covered by copyright and its validity ranges from the
following medium:

a. Literary works – These are basically prose such as books, news story, scientific paper, novel, poetry, or any other forms
of “word-only”. The validity of copyright under literacy works applies during the lifetime of the author plus fifty (50) years
after death.
b. Musical works – These applies to both the lyrics and the music. Under musical works, the copyright falls under fifty
(50) years from year recording took place.

c. Dramatic works – These are plays, including any accompanying music. Copyright in dramatic, works whether published
or unpublished, expires fifty (50) years after the end of the year of creation.

d. Pictorial, graphic and sculptural works – These are photographs, drawings, paintings, and any other kinds of two- or
three-dimensional art. These works’ copyright applies under fifty (50) years from the publication.

e. Motion pictures and other audiovisual works -These are movies, television shows, YouTube videos, and any kind of
multimedia. The audio-visual works shall be protected for fifty (50) years from the date of publication. If it is
unpublished, it is protected for fifty (50) years from the date of creation.

f. Sound recording – These are a separate copyright that protects a recording artist’s rendition of a work. Performances
not incorporated in recordings shall be protected for fifty (50) years from the end of the year in which the performance
took place. Sound or image and sound recordings and performances incorporated therein shall be protected for fifty (50)
years from the end of the year in which the recording took place

g. Architectural works. These are blueprints and similar plans for building. Works of applied art shall be protected for
twenty-five (25) years from the date of its creation.

How to Upload, Manage and Promote online ICT Projects for Social Change As technology advances, it enables us to
achieve more and more tasks without even realizing how complex the jobs are. Creating a website by yourself is one of
these wonders that has become a reality. With the evolution of website builders, everyone can design a website and
craft an impressive online presence for themselves.

1. How to design a website Your website should meet one main goal. All elements of your site should serve that
overarching purpose. For example, if your site's purpose is to inform people about safety precautions, you can utilize
different techniques to support your efforts, such as showing photos, videos, writing blog articles, and more. Keep in
mind that your visitors - as well as Google's bots - want to understand what your website is all about in the blink of an
eye. Having multiple main objectives is likely to result in confusion, which can, in turn, increase the chances of your
visitors leaving your page prematurely.

2. Choose your website builder Now that you have identified your goal, it is time to pick the right tool to reach it. A
website builder (also called a content management system or CMS such as wix.com) is a platform on which you can
create, personalize and publish a website.

3. Define your layout You can pick a template on which to base your design. To make a template your own, you can fully
customize all its elements. Remove, add, or change details like text, images, and color. Each template comes complete
with the necessary tools, such as an online booking widget if you're an instructor or a Google Map widget. You can pick
between a multi-page template and a single-page one. If your website includes a hefty amount of content, you'll
probably opt for a multi-page site. In this case, you'll include a classic website menu from which your visitors can
navigate your site. However, if you have less textual content to display, you may want to go for a one-page website. This
trendy option is a popular choice for landing pages, event websites, and other short-form content sites

4. Claim your domain name To put it in simple terms, your domain name is your address on the internet. It's what your
visitors will see in the bar of their browser, right after the "www." Registering your domain name is critical for your online
success. Websites with a customized domain are automatically perceived by internet users as more professional and
trustworthy. When chosen wisely, a domain name also helps search engines (like Google and Bing) to understand what
your website is about. In turn, this could positively impact your SEO (Search Engine Optimization). Last but not least,
having your domain name is the first step in acquiring your custom email address.
5. Gather your content This includes your images, slogans, videos, texts, and more. Use your original materials as much
as you can to ensure you're offering valuable and branded content. Whenever you're not creating unique content, make
sure to acquire your resources through legal ways.

6. Make it accessible to everyone Make sure to build your website hierarchically, using clear headers to define the
different levels of information. In addition, ensure that your site is fully operable with a keypad, write alt text for your
images, use heading tags, and more. There are many more things you can do to make your website accessible - and all of
them will also boost your SEO efforts.

7. Optimize for mobile Smaller screens do not equal a smaller impact. With such an increase in smartphone and tablet
usage, you must ensure a seamless browsing experience across all devices. What's more, since Google implemented
mobile-first indexing, optimizing the mobile version of your site has become even more important if you want to up your
chances of ranking on page one of search results.

8. Ask for feedback Whether you're creating an online portfolio, blog, or any other type of website, it's time to take a
step back and ask someone you trust to provide you with honest feedback. Be receptive to their critique, and remember
that you may not always like what you hear. To ensure a flawless final result, ask a friend or colleague to check the
following elements: Is the text proofread? Are the pages easy to navigate? Is the mobile version optimized? Are all the
links working? Are all the SEO elements filled out correctly?

9. Publish - and get back to it A site that looks like it's been lying dormant for too long is uninviting and can also seem
unreliable. Regularly updating your website shows that you're present, active, and up-to-date with what's happening in
your industry.

ICT Project for Website Traffic Statistics and Performance Analysis

Web Traffic Just like a traffic on a highway which refers to the number of cars traveling down the road, web traffic is the
number of web users who travel to any given website. Each person who logs on to a website is recorded as a visit or
session, with a starting and ending point. This is a common way to measure success of your website and online business
effectiveness at attracting an audience. Monitoring Site Statistics on Different Platforms You can find out how many
people are interacting with your website. There are many tools that you can use to measure the success of content on
your website.

1. WIX You will see how much traffic your site is getting, where your visitors are coming from and more, with the Site
Traffic Analytics. By understanding how visitors interact with your site and by checking in on your site's performance,
you'll be better able to reach your audience and respond to the changing trends. Once you log in to your WIX account,
click the Analytics tab in your site's dashboard.

KEEP IN MIND:

• Visits- refer to the number of visits in a website during the selected time-frame, including multiple visits by the same
visitor.

• Unique Visitors- refer to the number of people who visited a website at least once within the reporting period.

• Bounce Rate- refers to the percentage of people that visited in a website and left after viewing only one page.

• Form Submitted- refers to the number of contact forms submitted by visitors.

2. Facebook Running a Facebook business page can help your reach and connect with your existing and potential
customers. And this is one of the inexpensive ways to promote your business online. To access Facebook Page Insights,
go to your Facebook Page and click Insights tab in the top menu. Facebook Page Insights gives you a detailed analytics for
your Facebook Page, so you can track what works, learn how people interact with your content, and improve your results
over time. Facebook Page Insights TAB will give you more in-depth statistics. Overview: Overview gives you a bird’s-eye
view of everything that’s happening in your Facebook Page

Actions on Page- refers to the number of times people clicked Action Button.

Page views- refers to the total views of your Facebook Page, including by people not logged into Facebook

Page Previews- refers to the number of times people hovered their mouse over your page information to see a preview
of your page

Page Likes- refers to the number of new likes.

Post reach- refers to the number of people who saw your posts at least once.

Page followers- refers to the number of organic page follow, paid page follows and unfollows

3. Google Analytics Google Analytics is a web analytics service offered by Google that tracks and reports website traffic,
currently as a platform inside the Google Marketing Platform brand.

Benefits of Website Analytics & Tracking Here are some benefits of advanced website analytics.

1. Know the visitors of the site.

2. Know exactly what the customers are looking for.

3. See what area customers are losing.

4. Find out how to improve the website.

5. Measure the success of other marketing activities and see the match rate rise.

Sustaining an ICT Project for Social Change

ICT is one of the economic development pillars that expanded into national competitive improvement. It can improve the
quality of human life because it can be used as a learning and education media. The resolution of sustaining an ICT
project allows the user to make sets of questions, gather responses using Google Forms, and gather input from reviews,
online registrations, and customer care support.

Understanding ICT Project for Social Change Communicating with individuals and organizations requires methods and
technology such as Information Communication Technology (ICT) with the help of a computer system. Information
technology is economic and social development that is generally seen as a useful tool to employ better and cheaper
communication and to facilitate the generation of knowledge. The importance of sustaining and maintaining an ICT
project is through available monitoring tools and evaluating techniques such as user interviews, feedback forms, and
analytics data. How do you measure impact? Is it better done in qualitative or quantitative terms? The following is a
photo53 of what appears like a furniture set assembled with a theme in mind.
Things to remember to sustain an ICT Project for Social Change

Update content regularly

Do not put off the updates to safety measure your web content. It is done to continue having life on your Website that
keeps the web content more captivating. By changing the site content often in essential to maintain the relevancy of the
Website

Webpage Design

Web design is essential because it impresses how your audience sees your brand. The brand you make on them can
either get them to remain on your page and learn about your business and turn into a competitor. Good web design
helps you to keep advance on your page. Make your Website looks attractive by new images or a design renovation. Give
it a facelift with some new photos or a design renovation

Updated links

Updated links and customized web search engines give the viewers appreciated and accessible information that leads to
successful projects. One reason to update the links on your Website will attract the user to easily navigate and search for
your site

Some benefits of updated link:

• More visibility of your webpage in search results

• Receive traffic from other websites linked to you

• High-quality incoming links mean your site will be admired as a valuable resource.

• Link updating also helps in getting fast in search results quicker

Reply to inquiries

Providing a quick response to the viewer is vital to gather and collect feedback on web content, especially to enhance the
support, including forums, online communities, emails, blogs, and comments.

Website Management

A website management platform is integrated tools and services that allow the team to create, design, develop, launch,
manage, administer, and monitor website content, web building involves web management, navigation support,
homepage content writing and design for multimedia

Monitoring Tools 24-hour care tools are used to continuously track the status of the webpage in use to detect the earliest
warning of failures, defects, or problems, and to progress them. There are monitoring tools for servers, networks,
databases, security, performance, Website and Internet usage, and applications

Promotion, Traction, and traffic monitoring

Traction and traffic use to promote the Website have varied methods to attract visitors to get more shares, email
subscribers, and higher search rankings to support and validate products and keep growing of user and customer.