An Introduction To Using ChatGPT For Business

An Introduction To
Using ChatGPT For
Business
Nguyễn Văn Thiện
Email: thiennv1211@gmail.com

 AI (Artificial Intelligence). AI Tools and Skills
 What is ChatGPT? Demo ChatGPT vs Goolge
 How does ChatGPT work? What can ChatGPT do?
 General and Sample Use Cases of ChatGPT for Business.
 Limitations of ChatGPT. What are some limitations of
using ChatGPT in business?
 MS OpenAI Cost
 Questions and Answers

What is ChatGPT?
• ChatGPT is a large language model (conversational AI model)
created by OpenAI (first introduced in 2020). It can generate
human-like responses to text inputs.
• It is a variant of the GPT (Generative Pre-trained Transformer)
language model that has been trained on a massive corpus of text
data, including books, articles, and websites.
• It is a sibling model to InstructGPT, which is trained to follow an
instruction in a prompt and provide a detailed response.
• It interacts in a conversational way and can answer follow-up
questions, admit its mistakes, challenge incorrect premises, and
reject inappropriate requests

Demo ChatGPT vs Google
How to retain best employees for company?
Can you create an image of a best employee
of a company for inspiration?

How does ChatGPT work?
• ChatGPT uses machine learning to
generate human-like responses to
user input.
• It uses a large neural network
trained on a massive amount of text
data to produce responses that are
contextually relevant and coherent.
• The model is trained using
Reinforcement Learning from
Human Feedback (RLHF) and
Proximal Policy Optimization.
• It is fine-tuned from a model in the
GPT-3.5 series, which finished
training in early 2022.

RLHF Overview
(Reinforcement Learning from Human Feedback)

What can ChatGPT do?
• ChatGPT has a wide range of potential applications across various
industries.
• It can be used to generate human-like responses to user input and
can be used in everyday life as well as in business.
• It can be used for customer service, chatbots, personal assistants, …
• It can assist with tasks such as composing emails, essays, and code.
• It can also be used for language translation and creative writing.

General Use Cases of ChatGPT for Business
• Content creation
• Language translation
• Email and communication
• Idea generation and brainstorming
• Creating presentations
• Employee training
• Human resources
• Web scraping
• Sentiment Analysis
• Multilingual customer support
• Answering FAQs
• Quick responses to customer inquiries
& complaints
• Personalization of customer experience
• Audience research
• Writing product descriptions
• Creating customer surveys
• SEO maximization for business websites
• Document review and analysis
• Compliance assistance
• Legal chatbot
• Data exploration
• Data cleaning
• Financial document generation
• Financial planning & advising
• Supply chain optimization
• Supplier selection & evaluation
• Intelligent customer segmentation
• Predicting customer behavior
• Product development & pricing comparisons
https://research.aimultiple.com/chatgpt-for-business/

Sample Use Cases of ChatGPT for Business
ChatGPT SEO-friendly title suggestions for contents in B2B marketing

Sample Use Cases of ChatGPT for Business …
ChatGPT providing an email template for a certain customer problem

ChatGPT provides with the prompt “social media content ideas.”

When given additional information like the type of business, it provides more tailored ideas

ChatGPT offers presentation structure and key points to mention

ChatGPT creates a set of interview questions for a job position

An exemplary multilingual customer response generated by ChatGPT

What are the best free keyword research tools for small businesses?

Generate a customer feedback survey

Writing Property Listings In Real Estate
https://ascendix.com/blog/chatgpt-real-estate/

Limitations of ChatGPT
• ChatGPT sometimes writes plausible-sounding but incorrect or
nonsensical answers.
• It is sensitive to tweaks to the input phrasing or attempting the same
prompt multiple times.
• The model is often excessively verbose and overuses certain phrases.
• It can not understand emotions or sarcasm like human.
• In the future it is expected to become more advanced and capable of
understanding more complex human behaviors and interactions
* As with any powerful technology, it is important to consider the ethical implications of
using AI like ChatGPT. You could discuss some of the ethical issues surrounding AI and
the importance of using it responsibly.

What are some limitations of using
ChatGPT in business?
• Accuracy:
ChatGPT is a machine learning model that generates responses based on the data it has been trained on. While it can
provide accurate and relevant responses, there may be instances where the information provided is incorrect or outdated.
It is important to verify the accuracy of the information provided by ChatGPT before using it in business decisions.
• Context:
ChatGPT may not always understand the context of a conversation or the intent behind a user’s message. This can result
in irrelevant or inappropriate responses. It is important to provide clear and concise input to ChatGPT to ensure that it
generates relevant and appropriate responses.
• Bias:
Like all machine learning models, ChatGPT can exhibit bias based on the data it has been trained on. This can result in
biased responses or decisions. It is important to be aware of potential biases and take steps to mitigate them when using
ChatGPT in business.
• Data Privacy:
When using ChatGPT in business, it is important to ensure that data privacy and security are maintained. This includes
ensuring that sensitive information is not shared with ChatGPT and that appropriate measures are taken to protect user
data.
• Regulations:
There may be regulations or laws that govern the use of AI and machine learning models in business. It is important to
ensure that the use of ChatGPT complies with all relevant regulations and laws.

MS OpenAI Cost
https://azure.microsoft.com/en-
us/pricing/details/cognitive-services/openai-service/
How a piece of text would be tokenized by the API

MS Azure Bot Framework + MS OpenAI

An Introduction To Using ChatGPT For Business

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