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Exploring Libraries (...and our Users) in the Web 2.0 Realm | PPT
Exploring Libraries
(...and our Users)
in the Web 2.0 Realm
Brian C. Gray
Librarian - Engineering, Math, & Statistics
Case Western Reserve University
bcg8@case.edu
NORASIST Annual Meeting
Tuesday, October 24th, 2006
Today
•What is Web 2.0
•Why should we care
•Library 2.0
•Our users
My Interest in Web 2.0
• Teach RSS workshop at KSL
• Contribute to 3 Case KSL blogs
• ALA Library 2.0 participant
• ALA LAMA Web Coordinator
– Blogs, RSS, Wiki, Communities
• Workshop proposal pending with
KSU SLIS
• Regular IM user
• Non-tech person that likes to “play”
Reasons Why You Must Care
• Online competition to libraries
• Alternative method of marketing
• Alternative method of communication
• Alternative publishing practices
• User awareness
• Efficiency
• “Buzz” word right now
• Users are unaware or are creating
alternatives to library resources
Coined by O'Reilly Media (2004)
What Is Web 2.0,
Design Patterns and Business Models for
the Next Generation of Software
Tim O'Reilly, 09/30/2005
WEB 2.0 Concepts (Mindset)
Key concepts or focus points:
– Collaboration
– Sharing
– Ownership
– Creation
– Web-based rather than software based
– Data/information
– Social
– Connections/relationships
– Trust
WEB 2.0 Concepts
– Enrichment
– Personal data
– Participation
– Decentralized
– User “tagged” or defined
– Experience
– Services
– Remixable
– Behavior
Library 2.0
• Coined by Michael Casey on his blog
LibraryCrunch
• Some library contributors:
– Stephen Abram
– John Blyberg
– Michael E. Casey
– Jenny Levine
– Paul Miller
– Michael Stephens
Library 2.0 Concepts
• Delivery
• Constant and purposeful change
• Adaptation
• User designed
• User created
• Participation
• User feedback
• 2-way information
• Reaching new users
Warnings (or Thoughts)
• What do users want?
• Investment in technology
and/or time
• What do users expect?
• What are users doing on their
own?
• How can users contribute?
Do you recognize RSS?
KSL RSS Feeds
RSS Changing Our Patrons
• Moving away from email & listservs
• Current Awareness
• “Pull” rather than “Push”
• Sharing everything
• Privacy?
• Speed
• Few years ago…”If not on the
Internet, it is not legitimate”
• Is RSS the next thing patrons use to
judge products & services?
Blog Considerations
• Purpose – Announcements and/or
discussion?
• Open or no commenting?
• Moderation?
• Tracking/pinging
• Spam prevention
• Single or multiple authors
• How often are entries added?
• Legal considerations (non-profit
status, advertising, organizational
policies, etc.)
2006 Workplace E-Mail, Instant Messaging &
Blog Survey
American Management Association:
• 8% of organizations operate business
blogs
• 55% of business blogs ‘facing out’ for
customers and other third parties to read
• Less than 2% of organizations assign a
lawyer or other responsible party to review
employees’ entries
• Nearly 2% have fired workers for offensive
blog content - including posts on
employees’ personal home-based blogs
http://www.sifry.com/alerts/archives/000432.html
ALA LAMA’s New Blog
Blog Based OPAC
• Casey Bisson
• WPopac: An OPAC 2.0 Testbed
• WordPress based, so already have
access to more programmers than
the ILS vendors combined
Patrons Blogging About Libraries
St. Joseph County Public Library
2006 Workplace E-Mail, Instant Messaging &
Blog Survey
American Management Association:
• 35% of employees use IM at work
• Only 31% of organizations have IM policy
in place
• 13% retain IM business records
• 2% have dismissed workers for
inappropriate instant messenger (IM) chat
• 50% of workplace users downloading free
IM tools from the Internet - a dangerous
practice that 26% of employers aren’t even
aware of
Trillian, Meebo, etc.
Other Library 2.0
• Gwinnett County Public Library
(GCPL) in Lawrenceville, GA, has
launched a successful downloadable
music, video, and audio book service.
• GCPL held a very successful teen
band competition in 2005 as part of
its Year of the Teen.
• The Cecil County Public Library in
Elkton, MD, offers Teen Game Nights.
What is Web 2.0 and How Will Technical
Writers be Impacted
• Web 1.0
– “surfing”
– Content within a specific space
• Web 2.0:
– Decentralized
– Granular
– Syndication
– Web as a “platform”
“Long Tail”
Brian C. Gray
bcg8@case.edu
http://blog.case.edu/bcg8/
http://briangray.alablog.org/
THANK YOU!

Exploring Libraries (...and our Users) in the Web 2.0 Realm

  • 1.
    Exploring Libraries (...and ourUsers) in the Web 2.0 Realm Brian C. Gray Librarian - Engineering, Math, & Statistics Case Western Reserve University bcg8@case.edu NORASIST Annual Meeting Tuesday, October 24th, 2006
  • 2.
    Today •What is Web2.0 •Why should we care •Library 2.0 •Our users
  • 3.
    My Interest inWeb 2.0 • Teach RSS workshop at KSL • Contribute to 3 Case KSL blogs • ALA Library 2.0 participant • ALA LAMA Web Coordinator – Blogs, RSS, Wiki, Communities • Workshop proposal pending with KSU SLIS • Regular IM user • Non-tech person that likes to “play”
  • 4.
    Reasons Why YouMust Care • Online competition to libraries • Alternative method of marketing • Alternative method of communication • Alternative publishing practices • User awareness • Efficiency • “Buzz” word right now • Users are unaware or are creating alternatives to library resources
  • 6.
    Coined by O'ReillyMedia (2004)
  • 7.
    What Is Web2.0, Design Patterns and Business Models for the Next Generation of Software Tim O'Reilly, 09/30/2005
  • 8.
    WEB 2.0 Concepts(Mindset) Key concepts or focus points: – Collaboration – Sharing – Ownership – Creation – Web-based rather than software based – Data/information – Social – Connections/relationships – Trust
  • 9.
    WEB 2.0 Concepts –Enrichment – Personal data – Participation – Decentralized – User “tagged” or defined – Experience – Services – Remixable – Behavior
  • 10.
    Library 2.0 • Coinedby Michael Casey on his blog LibraryCrunch • Some library contributors: – Stephen Abram – John Blyberg – Michael E. Casey – Jenny Levine – Paul Miller – Michael Stephens
  • 11.
    Library 2.0 Concepts •Delivery • Constant and purposeful change • Adaptation • User designed • User created • Participation • User feedback • 2-way information • Reaching new users
  • 12.
    Warnings (or Thoughts) •What do users want? • Investment in technology and/or time • What do users expect? • What are users doing on their own? • How can users contribute?
  • 14.
  • 15.
  • 17.
    RSS Changing OurPatrons • Moving away from email & listservs • Current Awareness • “Pull” rather than “Push” • Sharing everything • Privacy? • Speed • Few years ago…”If not on the Internet, it is not legitimate” • Is RSS the next thing patrons use to judge products & services?
  • 18.
    Blog Considerations • Purpose– Announcements and/or discussion? • Open or no commenting? • Moderation? • Tracking/pinging • Spam prevention • Single or multiple authors • How often are entries added? • Legal considerations (non-profit status, advertising, organizational policies, etc.)
  • 19.
    2006 Workplace E-Mail,Instant Messaging & Blog Survey American Management Association: • 8% of organizations operate business blogs • 55% of business blogs ‘facing out’ for customers and other third parties to read • Less than 2% of organizations assign a lawyer or other responsible party to review employees’ entries • Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal home-based blogs
  • 20.
  • 23.
  • 32.
    Blog Based OPAC •Casey Bisson • WPopac: An OPAC 2.0 Testbed • WordPress based, so already have access to more programmers than the ILS vendors combined
  • 35.
  • 43.
    St. Joseph CountyPublic Library
  • 61.
    2006 Workplace E-Mail,Instant Messaging & Blog Survey American Management Association: • 35% of employees use IM at work • Only 31% of organizations have IM policy in place • 13% retain IM business records • 2% have dismissed workers for inappropriate instant messenger (IM) chat • 50% of workplace users downloading free IM tools from the Internet - a dangerous practice that 26% of employers aren’t even aware of
  • 63.
  • 67.
    Other Library 2.0 •Gwinnett County Public Library (GCPL) in Lawrenceville, GA, has launched a successful downloadable music, video, and audio book service. • GCPL held a very successful teen band competition in 2005 as part of its Year of the Teen. • The Cecil County Public Library in Elkton, MD, offers Teen Game Nights.
  • 71.
    What is Web2.0 and How Will Technical Writers be Impacted • Web 1.0 – “surfing” – Content within a specific space • Web 2.0: – Decentralized – Granular – Syndication – Web as a “platform” “Long Tail”
  • 72.