SR4Proc Working with blogs on Pro-Act

SR4Proc Working with blogs on Pro-Act

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  Working with blogs WBISocial Reporting Apprenticeship Program October 2012
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  Intro/Definition “A blog(or web log) is a website where entries are commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.” Source: Wikipedia
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  Key functions itsupports  Sharing „news‟, stories and opinions  Communicate quickly  Document /share lessons learnt in projects and programmes  Share results from meetings & events
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  Transparency International Blog “Showinghow you what people are doing to stop corruption around the world”
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  Key features  RSSand syndication  Audience‟s engagement & interaction  Combination of text, images, and links to other blogs, web pages, and other related media
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  How to blog  Decide on type of content and what topics you want to post about  Think about who you want to write for  Assign time and responsibilities for creating quality content  Create linkrolls (lists of your favorite links) and tagrolls (links of your most commonly used keywords).  Make sure your blog is on local or thematic blog directories  Use RSS feeds  Create a readership Source: iMark - Web 2.0 and Social Media for Development
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  M&E  Most common platforms (Blogger; Wordpress) have own analytics tools – Blogger can be easily integrated with Google Analytics  Third party applications (ShareThis; AddThis) will allow to monitor when content is shared  Comments as proxy for user engagement  Feedburner to monitor feed circulation and email subscribers
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  Finding blogs  Googleblog search – http://blogsearch.google.com/  Technorati - http://technorati.com/  Blog aggregators – Global Voices - http://globalvoicesonline.org/ – Afrigator - http://afrigator.com/
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  Hands on exercise Logon onto http://www.pro-act.org/ OR  Set up a blog with one of the following services – http://blogger.com – http://wordpress.com  Post a new item, with title, text, links and pictures
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  Blogging on Pro-Act Sign in on Pro-Act – http://pro-act.org/ – Create a new account if you don‟t have one yet
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  Blogging on Pro-Act From the top navigation, click on „Share‟ then “Blogs”
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  Blogging on Pro-Act Click on “Add”
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  Blogging on Pro-Act Add – Title – Text (also embedding images and videos) – Tags
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  Blogging on Pro-Act Define – Date – Privacy – Comments
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  Blogging on Pro-Act Decide if you want to save the post as draft, preview or publish it
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  Blogging on Pro-Act Your blog will appear on the “All Blog Posts” list and in the different network activity streams
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  Working with blogs WBISocial Reporting Apprenticeship Program October 2012