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Media Types and Convergence Guide

The document discusses different types of media including print, broadcast, and new media. It defines each category and provides examples. Print media includes newspapers and magazines. Broadcast media refers to radio and television. New media involves digital platforms and two-way communication through computing.

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119 views22 pages

Media Types and Convergence Guide

The document discusses different types of media including print, broadcast, and new media. It defines each category and provides examples. Print media includes newspapers and magazines. Broadcast media refers to radio and television. New media involves digital platforms and two-way communication through computing.

Uploaded by

gremorysushi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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PRINT,

BROADCAST, AND
DIGITAL (NEW)
MEDIA
MODULE 3
WHAT IS MEDIA?
Channels or ways we use to
transmit or communicate
messages; communication
tools
3 CATEGORIES OF
MEDIA
• Print
• Broadcast
• New
PRINT MEDIA

Media consisting of paper and ink,


reproduced in a printing process
that is traditionally mechanical.
2 KINDS OF PRINT
MEDIA

• Text Media
• Visual Media
NEWSPAPER
A newspaper is a periodical
publication containing written
information about current
events and is often typed in
black ink with a white or gray
background.
MAGAZINES
a periodical publication containing
articles and illustrations, typically
covering a particular subject or
area of interest.
TYPOGRAPHY
the art and technique of
arranging type to make written
language legible, readable and
appealing when displayed.
WHAT IS GRAPHIC
DESIGN?
The art and practice of planning and
projecting ideas and experiences with
visual and textual content
BROADCAST MEDIA

Media such as radio and television that


reach target audiences using airwaves
as the transmission medium.
2 KINDS OF
BROADCAST MEDIA

• Audio Media
• Multimedia
NEW MEDIA

Content organized and distributed on


digital platforms digital media that
are interactive, incorporate two-way
communication and involve some form
of computing.
NEW MEDIA
NEW MEDIA
MEDIA CONVERGENCE

Coming together of
different equipment and
tools for producing and
distributing news.
MEDIA CONVERGENCE
• Allow media to be produced
and distributed on multiple
devices. (technological
convergence)
• Synergy of communication,
content, and computing in
the digital world.
Seatwork No. 1
Instruction: In your notebook, complete the matrix
below that would describe how each particular
personality is describe in a specific type of media. The
first one is done for you.
Personalities Description Perceived from a specific Type of Media

Sample: Nora She is dubbed as superstar in Philippine entertainment,


Aunor both seen in print and broadcast media for
endorsement or shows.
Personalities Description Perceived from a specific Type of Media

1. Rodrigo
Duterte

2. Manny
Pacquiao

3. Catriona Gray

4. Jose Rizal

5. Angel Locsin
THANK
YOU

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