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ScribdTranslationsCOMPARATIVE TABLE BETWEEN E-BUSINESS, E-COMMERCE, AND E-MARKETING
E-Business E-Commerce E-Marketing
It is a business attitude in favor of the use. It consists of execution through selection. It is the translation of 'Traditional Marketing.'
from the technology of the Internet opposed to the media, to establish actions in terms of the Internet, where it is necessary
traditional attitude of defining businesses in trade, buying, selling, negotiations, adding the knowledge that one has about
traditional area where the processes of commercial linkages or similar are connected to both the available tools and profiles
They are guided from and for the Internet. They request guidance on defining user profile approaches and communication trends, to
The company has a research attitude towards its objective, this time targeting users. establish concepts that reach said
profiles, new channels and the influence of effectively users through
that technology in the collaborators and "E-commerce" actions, y with a
systems to be used. "E-business" orientation.
Market expansion. Facilitates business work with the Savings big sums of money
clients. intended for traditional advertising such as
Offers extended service hours. the Press, Radio and TV. 100% more effective and
Streamlines the business operations. more economical.
Improve the prices.
Provides new ways to search and attend Reach more potential customers effectively
Requires minimum capital and inventory. to the clients. direct and segmented.
Streamlines and automates the ordering process.Help a design a strategy of Gets results immediately.
customer relationships y suppliers
especially at the international level. Take advantage of technologies to leverage
Optimize service and attention costs.
your business and be more competitive.
Better control of site visits and level of
service. Establishes a much more
directly with their prospects and their clients.
One can reach a specialized audience.
To carry out campaigns advertising
Professionally innovative y
Direct communication with the consumer
effective.
Market expansion. Covers the processes through which it is reached. Contains the following elements:
to clients and suppliers: sales, marketing,
Offers extended service hours.
logistics and customer service. 1. Client: Produce what is sold.
Improve the prices. 2. Communication: Interactivity,
The strategy is focused on sales. Immediate feedback.
Requires minimum capital and inventory.
3. Cost: A psychological cost result
Streamline and automate the ordering process. Analyze the use of the Internet for of theperceptionthat the customers have
increase sales y improve the added to the service, displacement of
Optimizes service and attention costs.
marketing strategies. product and waiting times. The cost
Better control of site visits and level of implies much more than the price that is
service. pays.
4. Convenience: Fastest way to
One can reach a specialized audience.
reach the customer, permanent catalog.
Direct communication with the consumer.
They include applications that serve to direct processes, such as the technological infrastructure of databases, servers.
of applications, security tools, systems management, and legacy systems, also include the creation of new
value chains between companies, their consumers, and their suppliers, as well as internally within each company itself
they define the set of technological applications that serve to support electronic transactions.
